Sleep researchers at the University of Massachusetts Amherst today offer the first research results showing that classroom naps support learning in preschool children by enhancing memory. Children who napped performed significantly better on a visual-spatial task in the afternoon after a nap and the ...
It can't be said often enough: "It’s far too easy to get caught up in the distractions of the latest social media and content marketing tactics. Unlocking success with social media and content marketing means developing a solid strategy: A thoughtful, data-informed approach with goals, defined target audience and measurable outcomes that you monitor and optimize for."
Excerpt from article published by Heidi Cohen on her blog: "Over 70% of marketers agree that content curation, a mix of original and third party information, is an important element of their content marketing strategy according to Trapit research.
Almost 60% of marketers believe that content curation is critical to remain competitive with their peers and close substitutes.
Keep your name and brand in front of prospects and customers by curating other people’s content, saving them time.
What’s hindering content curation? Interestingly, 45% of marketers surveyed weren’t able to curate as much content as they believe they should. Marketers cite 3 key factors that hinder their ability to curate content effectively.
60% find it difficult to curate content that peers and competitors aren’t already highlighting.57% find it difficult to find the right kind of content to curate. 53% find it challenging to curate content amidst content saturation.
10 Actionable content curation tips:
Set up an effective content collection procedure.Use your favorite news reader and sign up for the key newsletters in your niche and related fields.Set up Google alerts for appropriate keywords.Monitor social media platforms for your category’s influencers and thought leaders as well as important hashtags.
Pick the real information nuggets.Ask the question: “Is this worth my audience’s time?”Ensure that the information sources are reputable.Check the rights associated with the content.Decide where the information should be shared.
Package curated content for easy consumption.Add your own commentary.Leverage the power of visuals.Make it mobile friendly..."
Did FB Pages Die A Sad Death? It took a meteor to kill the dinosaurs... but could the meteoric decline in fan reach signal the end of times for Facebook fan (b(...)
Dawn Matheson's insight:
If you're using a FaceBook fan page as part of your promotional strategy, then you need to read this article. Skip past the gloom and doom of reach (part 1) and look at the conversation and suggestions that work for a paid-advertising-isnt-in-my-budget plan. ~ Terry
Our thanks to Monetize Pros for this broad, very flexible set of ideas. Anyone who is interested in visual marketing needs to look at these Pinterest suggstions ... and adopt two or three of them as part of their promotional strategy.