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6 Factors that turn social media strategy into RESULTS

6 Factors that turn social media strategy into RESULTS | Holistic Marketing - Why Everything Matters | Scoop.it
These seven factors make the difference between social media strategy success and failure.
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Holistic Marketing - Why Everything Matters
Holistic marketing is a relatively new marketing concept based on the development, design and implementation of marketing programs,
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CUSTOMER RELATIONSHIP STRATEGIES - Coffee Break - The PHMC GPE LLC Social network

CUSTOMER RELATIONSHIP STRATEGIES - Coffee Break - The PHMC GPE LLC Social network | Holistic Marketing - Why Everything Matters | Scoop.it
PHMC GPE LLC - Marketing & Corp. Communication, Newark, DE
Philippe E. Maille's insight:
CUSTOMER RELATIONSHIP STRATEGIES

Customer Strategies is a versatile concept. It is very important because it gives us an opportunity to find the ways to make customers behave in a profitable way and adding value to themselves at the same time.

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Facebook Is Testing A 'Buy' Button That Lets Users Purchase Products Straight From Facebook Pages

Facebook Is Testing A 'Buy' Button That Lets Users Purchase Products Straight From Facebook Pages | Holistic Marketing - Why Everything Matters | Scoop.it
It's running a test with a few small businesses and adding the buttons to both ads and pages.
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Next Up for B2B Email Marketing: Automation

Next Up for B2B Email Marketing: Automation | Holistic Marketing - Why Everything Matters | Scoop.it
Email remains vitally important to business-to-business marketers and is arguably more valued by industry professionals now more than ever before. According to a new eMarketer report, email marketing today requires sophisticated systems to manage cross-channel campaigns and deliver personalized, highly targeted experiences to customers.
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16 Social-Media Mistakes You May Be Making

16 Social-Media Mistakes You May Be Making | Holistic Marketing - Why Everything Matters | Scoop.it
"What are the biggest mistakes that you find small business leaders make when using social media?"
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Finally, Most Brands Measuring Social Content Effectiveness

Finally, Most Brands Measuring Social Content Effectiveness | Holistic Marketing - Why Everything Matters | Scoop.it
Eight in 10 marketers are now measuring the effectiveness of their social media content, focusing more on soft metrics, such as "likes," than solid metrics like sales. When determining content success overall, social media metrics are among the most popular choices.
Philippe E. Maille's insight:

"Social media provides brands with another channel for content sharing. But as this becomes the norm, content marketers are looking to the next step in the process: measuring the effectiveness of this content. "

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Google Removes Author Photos From Search: Why And What Does It Mean?

Google Removes Author Photos From Search: Why And What Does It Mean? | Holistic Marketing - Why Everything Matters | Scoop.it
The search world was rocked by yesterday’s announcement by Google’s Webmaster trends analyst John Mueller that Google will be removing all author photos and Google+ view counts from search results on both desktop and mobile. This change will roll out to all users over the next few days. The pressing question for most people is […]
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Survey: Teens Say They Are Using Facebook More - Digits - WSJ

Survey: Teens Say They Are Using Facebook More - Digits - WSJ | Holistic Marketing - Why Everything Matters | Scoop.it
Not long ago, the conventional wisdom about Facebook was that the youngest users were using it less. A survey due to be released Tuesday suggests the opposite.
Philippe E. Maille's insight:

"Not long ago, the conventional wisdom about Facebook was that the youngest users were using it less. A survey due to be released Tuesday suggests the opposite.
Forrester Research asked 4,517 teenagers about their social media use, and Facebook came out ahead–by a lot."

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The Fonts and Colors Used by...

The Fonts and Colors Used by... | Holistic Marketing - Why Everything Matters | Scoop.it
Facebook, Twitter and Google+ Sometimes it’s handy to have a collection of the brand assets used by various social networks, so you can correctly inco...
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Digital advertising: Why are brands doing so badly? | MyCustomer

Digital advertising: Why are brands doing so badly? | MyCustomer | Holistic Marketing - Why Everything Matters | Scoop.it
Going digital is more than merely increasing online ad spend.
Philippe E. Maille's insight:
Relationship vs Transaction

I feel this is what best describes the conflict of ad-led thinking over really seeing digital for what it can realise. We’re dying to get in front of the consumer and inspire a transaction, it goes without saying, it’s why we’re all paid. But today we have to put the relationship ahead of the transaction orientated thinking........ Transactions occur in the context of the relationship rather relationships in the context of the transaction – social media has disconnected advocacy from purchase, that’s why there are more fans and advocates of famous brands (Porsche, Tesla, Nike) than customers.

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Facebook’s four step guide to joining the marketing renaissance | MyCustomer

Facebook’s four step guide to joining the marketing renaissance | MyCustomer | Holistic Marketing - Why Everything Matters | Scoop.it
Facebook's EMEA VP has revealed the rules that modern marketers must abide by.
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E-Mail is not Dead! | ::: The CAMPUS - Proudly powered by PHMC GPE LLC & Aly COOK Marketing :::

E-Mail is not Dead! | ::: The CAMPUS - Proudly powered by PHMC GPE LLC & Aly COOK Marketing ::: | Holistic Marketing - Why Everything Matters | Scoop.it
Aly Cook is a music marketer with a wealth of experience in many facets of Business and Arts marketing.
If you would like to spend time with Aly and have her help you with your marketing plan.
Aly will be joined by Philippe E. Maille (PHD Marketing) from PHMC GPE a Global Communication company.
We hope this will be the first in a series of marketing seminars bought to you by PHMC GPE Campus and Aly Cook Marketing.
You may need help with getting your music/art /business out there to the consumer or help with your social media what ever it is. Topics likely to be covered growing Social Media, driving traffic to your website, crowd funding, Music Marketing, arts Marketing, business marketing.The replay of the webinar can be watched by subscribers (originally held Nov 06th, 2013 - 0700am UTC)
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How Google's New "Right To Be Forgotten" Form Works: An Explainer

How Google's New "Right To Be Forgotten" Form Works: An Explainer | Holistic Marketing - Why Everything Matters | Scoop.it
Google has taken a big step forward in complying with the European Union’s new “Right To Be Forgotten” that was established after a court ruling earlier this month. The company has created a new form allowing those in the EU to request takedown of URLs they dislike. Removals will only happen for EU-versions of Google, […]
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Introduction: La consommation de compléments alimentaires

::: COFFEE BREAK , Web 26 TV ::: Box Office & Direct Marketing made easy ...The PHMC GPE Social Media - Social network, Online & Offline Meetup, Social Web TV channels
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Migrating to Vtiger CRM. 5 Things That Make You Ponder

Migrating to Vtiger CRM. 5 Things That Make You Ponder | Holistic Marketing - Why Everything Matters | Scoop.it
Vtiger CRM is an open source non-expensive solution for your customer relationship management. See all the reasins why you should switch to this CRM.
Philippe E. Maille's insight:

"Theoretically, veritably good CRM platform allows company to make customer the epicenter of every cooperation. Trying to comprise all the possible features of dynamic and balanced instrument, CRM is the optimal solution for leveraging customer relationship to increase profitability and revenue. Nowadays, the profusive variety of CRM platforms make the business owners to think twice before choosing the single solution for marketing, sales, and customer service management. So, to make you searching a little bit flawless and hassle-free, we have prepared the post that uncovers all the sides of Vtiger CRM platform."

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PHMC GPE SEO Reports | Professional online onpage seo reports

This is a premium service which allows you to generate free seo reports for your site
Philippe E. Maille's insight:

Give it a try, now!
you can generate professional on page seo reports for you and/or your clients.We offer you statistics about crawling,head elements,content,links,domain,url structure and much more

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Hootsuite’s five insights into the future of social media marketing | MyCustomer

Hootsuite’s five insights into the future of social media marketing | MyCustomer | Holistic Marketing - Why Everything Matters | Scoop.it
Is your brand ready to adopt an all-or-nothing policy in the social media space?
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The robots.txt Celebrates 20 Years Of Blocking Search Engines

The robots.txt Celebrates 20 Years Of Blocking Search Engines | Holistic Marketing - Why Everything Matters | Scoop.it
Today is the 20th anniversary of the robots.txt directive being available for webmasters to block search engines from crawling their pages. The robots.txt was created by Martijn Koster in 1994 while he was working at Nexor after having issues with crawlers hitting his sites to hard. All major search engines back then, including WebCrawler, Lycos […]
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SMMC Webinar Segments

SMMC Webinar Segments | Holistic Marketing - Why Everything Matters | Scoop.it
This YouTube playlist give you an idea and allows you to watch some Webinar Segments of the Social Media Master Class  #smmc...
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Facebook's ephemeral messaging app Slingshot is now available globally - The Next Web

Facebook's ephemeral messaging app Slingshot is now available globally - The Next Web | Holistic Marketing - Why Everything Matters | Scoop.it
Facebook has today announced that its experimental Slingshot app for Android and iOS is now available to download globally. The app first launched in the US last week, but Facebook is already opening... Keep reading →
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The Ultimate Guide To Effective Website Planning

The Ultimate Guide To Effective Website Planning | Holistic Marketing - Why Everything Matters | Scoop.it
Websites are complex, dynamic, living creations. Every change, every addition of content or inclusion of functionality requires a solid base from whic...
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Home | ::: The CAMPUS - Proudly powered by PHMC GPE LLC & Aly COOK Marketing :::

Home | ::: The CAMPUS - Proudly powered by PHMC GPE LLC & Aly COOK Marketing ::: | Holistic Marketing - Why Everything Matters | Scoop.it
The Campus ::: PHMC GPE LLC ::: MARKETING & CORPORATE COMMUNICATION Agency - Newark-USA, Marseille-Fr, London-UK, Nelson-NZ - Online webinar Live & Replay - Physical training sessions & Seminars
Companies today face communications challenges of a scale never seen before. Information flows worldwide and is interpreted instantly. The way a company tells its story and communicates in times of crisis, can affect every aspect of its business.
In this environment, we believe that our clients\' senior & executive management and communications specialists need and deserve
a new standard of corporate communications & marketing Company. We have set out to create such a firm.
Futures Entertainment is a new global entertainment company.Our mission is to offer advice & support our artists in their projects. To use both conventional ways of marketing media (bricks & mortar) and stay up with the play on new ways of marketing and financing artist projects such as social media & fan fundraising.
Philippe E. Maille's insight:

Demandez le programme!
Reservez votre seminaire des maintenant.....

PHMC GPE LLC Formations & Séminaires

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Starbucks Charges Into Wireless Charging - Digits - WSJ

Starbucks Charges Into Wireless Charging - Digits - WSJ | Holistic Marketing - Why Everything Matters | Scoop.it
What are often called chicken-and-egg problems frequently slow the deployment of new technology. Wireless charging of mobile devices has been a case in point, but Starbucks could be a force for change.
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E-mailing & NewsLetter-Marketing | ::: The CAMPUS - Proudly powered by PHMC GPE LLC & Aly COOK Marketing :::

E-mailing & NewsLetter-Marketing | ::: The CAMPUS - Proudly powered by PHMC GPE LLC & Aly COOK Marketing ::: | Holistic Marketing - Why Everything Matters | Scoop.it
Formation 2 Journées - Session tenue en Langue française
L'e-mail Marketing est la version électronique du mailing / publipostage traditionnel. C’est un des outils du Marketing Direct utilisant les nouvelles technologies, et est utilisé pour communiquer
Philippe E. Maille's insight:

E-mailing & NewsLetter-Marketing
Formation 2 Journées Marseille - Session tenue en Langue française
Reservez avent le 16 Juin 2014 et recevez 10% sur vos bookings!

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The Psychology of Color...

The Psychology of Color... | Holistic Marketing - Why Everything Matters | Scoop.it
The Psychology of Color in Marketing and Branding
The psychology of color as it relates to persuasion is one of the most interesting--and most controversial--aspects of...
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Laboratoire Etnas - Examens, fatigue intellectuelle - Kid, Ado - La santé durable c'est naturologique !

Laboratoire Etnas - Examens, fatigue intellectuelle - Kid, Ado - La santé durable c'est naturologique ! | Holistic Marketing - Why Everything Matters | Scoop.it
vente en ligne de compléments alimentaires, conception et fabrication de compléments nutritionnels.
Philippe E. Maille's insight:

Pensez à vos ados.......
A la veille des exams de fin d'année....... le kit indispensable!

Laboratoire Etnas - Complements alimentaires 100% naturels & Made in France!

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2014 Social Media Marketing Industry Report |

2014 Social Media Marketing Industry Report | | Holistic Marketing - Why Everything Matters | Scoop.it
2014 Social Media Marketing Industry Report: learn from more than 2800 marketers how to focus your social media activities and what content is used most
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