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Great SlideShare presentation from @johnsharp.
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Establishing a digital presence is rapidly becoming a necessity for healthcare professionals, medical practices, and institutions.
At its heart, digital media is about people, it is about relationships, and it is about communication. A social media presence is about educating, engaging and growing your audience, improving outcomes, compliance and potentially the bottom line of your practice.
From Forbes: Self-obsessed citizen scientists who use gadgets like the FitBit and Up by Jawbone to track their own health data and engage in group experiments online have piqued media interest of late. Now a doctor has endorsed the power of this emerging trend.
For more info read @blogbrevity's blog post in HL7 Standards on mHealth apps, "mHealth and Social Fitness: Why Tweet Workouts or Your Weight?": http://www.hl7standards.com/blog/2011/11/17/mhealth-and-social-fitness-why-tweet-workouts-or-your-weight/
Sign up for the HL7 Standards newsletter and you'll get a free copy of the Health IT Social Media Primer.
The primer is a great way to encourage Health IT coworkers to get engaged online, which we all know is a great way to stay on top of what's going on in the Health IT industry.
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