Not too long ago, if someone asked about your alumni magazine’s distribution strategy, you’d point to amailing database and that would be the end of the conversation.
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Scooped by JohnAyers onto Higher Ed Social Media Marketing |
Natalie Gallagher's comment,
April 2, 11:46 AM
Thank you! Great ideas here.
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![iOS 7: Is This What Apple's Next OS Will Look Like? [VIDEO] | Higher Ed Social Media Marketing | Scoop.it](http://img.scoop.it/Y_ES4ECGsaAzb4Vx3kqKmzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
A new concept video for iOS 7 will have you dreaming of the possibilities for Apple's next update to the iPhone and iPad software. Delete the scoop?
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JohnAyers's insight:
My 12 year old is showing me websites and apps that he uses to help him learn his advanced algebra. He and fellow classmates bring their solutions to class and discuss with the teacher and class as a whole.
bottom line: it's a happening and apply growing ! Delete the scoop?
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Pegi Anton of Noel-Levitz explains how to leverage technology to improve your campus direct marketing.
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Communication flow..
Great way to assure the brand narrative. Ask yourself. What narrative - what story are you telling? Delete the scoop?
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Social media has evolved into much, much more than a simple tool to stay in touch with friends or to share pictures from your most recent trip. It has become a powerful tool that has important applications for business, research, and education.
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If you're not social - you're isolated. 'Nough said! Delete the scoop?
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As social media administrators (SMAs), our job is to display information and ignite conversations that attract future students, cultivate current students, and resonate with alumni and the community.
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Chapman.edu. Asking the right questions... Doing the difficult work - but learning, growing, and engaging in the process... Delete the scoop?
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Andrew Careaga's blog about branding, marketing and PR in higher education
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”I give God 10% why do you get 18″ love this! Delete the scoop?
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Pinterest is in talks to raise a new round of financing that would value the online scrapbooking site at $2 billion to $2.5 billion, said people familiar with the matter.
JohnAyers's insight:
Does your higher ed institution have a Pinterst Account? How active, how often, how relevant? I am seeing more an more universities use pinterest as simply a brand extension, but one that (to me) becomes more approachable, and authentic. Delete the scoop?
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Becca Ramspott, writer and social media specialist at Frostburg State University, writes about the importance of digital identity development in higher education.
JohnAyers's insight:
Becca Ramspott provides a great look at 2013 and an area that I strongly believe will be critical in higher ed markeing. The interactive, digital, social brand across mutliple channels, for the ever-increasing savvy and shor attention span user. Delete the scoop?
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Online versions of college courses are attracting hundreds of thousands of students, millions of dollars in funding, and accolades from university administrators. Is this a fad, or is higher education about to get the overhaul it needs?
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WhatWhat do you think?
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Social media must be integrated across your organization in order to effectively leverage your employees’ strengths. Delete the scoop?
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As the cameras and screens of smartphones and tablets improve, and as wireless networks offer higher bandwidth, more companies are enabling mobile video calls.
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Can higher Ed use some of these very methodologies... To build relationships with their prospects, staff, faculty, students, and alumni... Delete the scoop?
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Read about the biggest social media marketing updates from 2012.
Heyo's comment,
January 3, 2:27 PM
Fantastic article! It's the little things, such as cover photos, that really can make a difference! Cheers - Corey
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In the higher education marketing industry, Pinterest presents an interesting opportunity to help reach a different segment of your prospect population.
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Pinterest and instagram both have seat at at the table. Delete the scoop?
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“We don’t need a social media marketing strategy, we need a brand strategy of which social media is an integral part” – Sarah Stall, University of Puget
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AsAs high digital disruption pushes its way into highered ed... The university space must consialt poll tools to demonstrate the importance of the college expereienThey Delete the scoop?
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JohnAyers's insight:
Nice .... Delete the scoop?
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Communication professionals must have a set of "go-to" content for times when interactivity is declining, or your brand has had negative exposure.
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Great insights.
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JohnAyers's insight:
Developing social, digital and mobile strategies... Check this out if you're in higher ed. - Heck... check it it, even of you're not. Delete the scoop?
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15 essential social media terms B2B executives should know
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Why post a list of social media terms and definitions...? Because I love this line and graphic - “In case of fire, please leave the building before you Tweet about it” Delete the scoop?
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This post was originally published on iStrategy Conference blog.
JohnAyers's insight:
blinkdfriends linked found a great article from iStrategy Conferebce. Check it out... And see more insights from the iStrategy blog. Delete the scoop?
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As you prepare your goals for 2013, don't forget these important social media strategies for your business. Delete the scoop?
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There's no denying it: mobile devices are revolutionizing the way our students access higher education. Delete the scoop?
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Social media’s reach has extended into the lives of professors and, finally, the classroom.
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