Help to Develop Cloud Marketing
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Help to Develop Cloud Marketing
Marketing 3.0 integrating digital and the real world in marketing communications
Curated by Neil Wilkins
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iTunes Match: Music in the Cloud. A lesson for marketers?

iTunes Match: Music in the Cloud. A lesson for marketers? | Help to Develop Cloud Marketing | Scoop.it
What can marketers learn from iTunes Match: the storage of music in the cloud?
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When it comes to mobile devices, focus will be on location, location, location

When it comes to mobile devices, focus will be on location, location, location | Help to Develop Cloud Marketing | Scoop.it
Location-based technologies look poised to become more ubiquitous and complex as the calendar turns to 2012 and companies find new ways to apply them to how people shop, dine and socialize.

Via Pekka Puhakka
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Google - Cloud Print

Google - Cloud Print | Help to Develop Cloud Marketing | Scoop.it
Google Cloud Print is a technology that allows you to print over the web from anywhere, including your phone, to any printer.
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When it comes to mobile devices, focus will be on location, location, location

When it comes to mobile devices, focus will be on location, location, location | Help to Develop Cloud Marketing | Scoop.it
Location-based technologies look poised to become more ubiquitous and complex as the calendar turns to 2012 and companies find new ways to apply them to how people shop, dine and socialize.

Via Pekka Puhakka
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5 Content Formats to Help You Rock Mobile in 2012

5 Content Formats to Help You Rock Mobile in 2012 | Help to Develop Cloud Marketing | Scoop.it

This post was written by Cory Eridon for Hubspot

 

Intro:  Learn about 5 types of content that rock on mobile devices that you should incorporate into your content creation for 2012.

 


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Foursquare grows to 15m users

Foursquare grows to 15m users | Help to Develop Cloud Marketing | Scoop.it
Foursquare has announced that it has grown to 15m users, more than tripling its community in the last 12 months.

Via Location Based Marketing Association
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The 4 Myths of Cloud Computing in Business

The 4 Myths of Cloud Computing in Business | Help to Develop Cloud Marketing | Scoop.it
With all the talk about cloud computing and its impact on business, innovation and sustainability, it's important to understand what the cloud is -- and what it isn't. James Staten of Forrester busts the most common myths about the cloud.

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5 Excellent Cloud Tools You Should Be Using - Blogging Tips

5 Excellent Cloud Tools You Should Be Using - Blogging Tips | Help to Develop Cloud Marketing | Scoop.it

A list of 5 excellent cloud tools that are extremely useful and should be used by all bloggers, Internet junkies, and Web app users.


Via Anise Smith, Jose H. Flores
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5 Sites for Shopping Local Food Online

5 Sites for Shopping Local Food Online | Help to Develop Cloud Marketing | Scoop.it
Want to streamline your local grocery shopping? Here are five convenient sites to help you search, shop and learn from the local food movement.
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Siri's Sister Company Launches a Discovery Engine

Siri's Sister Company Launches a Discovery Engine | Help to Develop Cloud Marketing | Scoop.it
Trapit, a startup that personalizes content with the same artificial intelligence technology that powers Apple's Siri, is launching its public beta.
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25% of American Adults Use Location-Based Services [Infographic ...

25% of American Adults Use Location-Based Services [Infographic ... | Help to Develop Cloud Marketing | Scoop.it
Location-based social networks were one of the top five trends of 2010. Nowadays, location is baked into pretty much everything that developers do. Mobile and social apps are location-enhanced, not location-based.

Via Location Based Marketing Association
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Why Location-Based Marketing Matters More Than Ever | CustomerThink

Why Location-Based Marketing Matters More Than Ever | CustomerThink | Help to Develop Cloud Marketing | Scoop.it
Why location-based marketing matters now more than ever | http://t.co/xPUaK5CW...

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What You Should and Shouldn't Store in the Cloud

What You Should and Shouldn't Store in the Cloud | Help to Develop Cloud Marketing | Scoop.it

While the potential for cloud computing is rapidly growing,  small business owners need to proceed with caution and be willing to assume responsibility for security blips when they arise. This excellent article provides good guidance in respect to making effective and safe use of cloud based computing services to drive your dollar further and increase internal efficiencies.


Via Daniel Watson
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Tom George's comment, October 28, 2011 9:06 AM
Hi Daniel, thank you for sharing this piece. I think it is an important topic these days. I shared it on Internet Billboards as well.
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Location-Based Marketing in 2011: The Year in Review

Location-Based Marketing in 2011: The Year in Review | Help to Develop Cloud Marketing | Scoop.it
2011 was the most exciting year yet for location-based marketing, full of growth, consolidation, new-product releases and an ever-increasing number of users.

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Digital marketing technologies will start to deliver enterprise...

Marketing and IT have never been a match made in heaven. Extrovert creative communicators and geeky analytical techies rarely choose to passionately embrace.... (Marketing and IT have never been a match made in heaven.
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Enterprise 3.0: Semantic Social Business | The Business of Social Media Beyond Web 2.0

Enterprise 3.0: Semantic Social Business | The Business of Social Media Beyond Web 2.0 | Help to Develop Cloud Marketing | Scoop.it

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Google isn’t done with location, launches Schemer in private beta

Google isn’t done with location, launches Schemer in private beta | Help to Develop Cloud Marketing | Scoop.it

It's been a busy day in tech, with Twitter, Facebook, and Google all getting into the act of launching new products and features. It's the busiest December we can remember.


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4 Ways Mobile Should Change Your SEO Strategy

4 Ways Mobile Should Change Your SEO Strategy | Help to Develop Cloud Marketing | Scoop.it
Tiny keyboards, cramped screens, voice-activated search -- it's all going to change how people find your business online. Start preparing now.

Via Alex Butler
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Atos boss defends his email ban

Atos boss defends his email ban | Help to Develop Cloud Marketing | Scoop.it

The chief executive of the French IT services giant explains why he has ordered an end to internal email from 2014... in favour of cloud services.

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Four Steps to Develop a Successful Mobile Strategy

Four Steps to Develop a Successful Mobile Strategy | Help to Develop Cloud Marketing | Scoop.it
4 Steps To Developing A Successful Mobile Strategy. How do you create mobile app and mobile web strategies for brands and retailers.
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Tablets To Be Used By 35% of Online Users

Tablets To Be Used By 35% of Online Users | Help to Develop Cloud Marketing | Scoop.it
The internet world is becoming increasingly mobile, we all know that. The trick for marketers is to decide just how ...
Via Cambridge Marketing College
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Public sector cloud adoption accelerates

Public sector cloud adoption accelerates | Help to Develop Cloud Marketing | Scoop.it
The government’s cloud computing strategy is encouraging public sector organisations to start using applications in the cloud.
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Content Curation: Why Detecting Emerging Patterns Is Crucial?

Content Curation: Why Detecting Emerging Patterns Is Crucial? | Help to Develop Cloud Marketing | Scoop.it

Romain Goday, wrote this piece for Darwin Ecosystems I've had some great discussions with Romain and he truly understands what it takes to be a relevant curator.


He lists the top reasons why content curators need to pay attention to them.


We all know the service Content Curators provide in cutting through the noise on the Web, and new tools that are coming out will enable more and more people to become curators.


This is what caught my attention:


** Successful Curators will need the tools that enable them to latch onto new trends in their area of expertise. 


Those who are able to discern patterns and report on them in a timely manner will


***Link together pieces of the information puzzle so that others may see what had previously been missed


***Provide insights on the significance of events


***Demonstrate how those events evolve


***The emergence of patterns is a sign that something is happening


***The ability to understand and Curate new patterns and generate buzz around them, is what stands Expert Curators above the growing crowd


Romain's own takeaway is that Patterns should be the starting point for Curation.


Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"


Read the full article here: [http://bit.ly/sjRyc2]


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Nokia City Scene gives you a full-on visual location-aware experience

Nokia City Scene gives you a full-on visual location-aware experience | Help to Develop Cloud Marketing | Scoop.it
If you’re into exploring places but you don’t like leaving the house, or you find yourself not having the time [...] (Nokia City Scene gives you a full-on visual location-aware experience http://t.co/kN67LGKQ...)...

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Make Your Site Multi-Language By Using Google Translate Invisibly | EasierThan

Make Your Site Multi-Language By Using Google Translate Invisibly | EasierThan | Help to Develop Cloud Marketing | Scoop.it

From the article intro: "After trawling through the internet for years (like most web developers do) to find coding solutions and thus saving hours of our own time, we thought it was about time we returned the favour.

 

Here's one that many people seem to be struggling with for which we've developed a simple solution.

 

There's already lots of tips out there to remove the Google Translate frame when dynamically translating your website, but as most of them point out, it only works once.

 

Try to translate to a subsequent language and Google falls over.

 

The solution? Read on": http://easierthan.blogspot.com/2011/11/code-tip-1-more-than-one-translation.html


Via Robin Good
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