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Augmented Reality Brings 3D Street Art to Life

Augmented Reality Brings 3D Street Art to Life | Help to Develop Cloud Marketing | Scoop.it
Artist Leon Keer has worked on a large number of 3D street paintings in the last couple of years at events around the world. Because these street paintings have to be viewed fro...
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Marketing 3.0 integrating digital and the real world in marketing communications
Curated by Neil Wilkins
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IDOL Meaning Based Information Platform | HP Autonomy

IDOL Meaning Based Information Platform | HP Autonomy | Help to Develop Cloud Marketing | Scoop.it
HP IDOL (Intelligent Data Operating Layer) is a scalable, secure platform for understanding all structured and unstructured content to act on its meaning.
Neil Wilkins's insight:

Imagine if HP Idol was in the public space. Maybe this could be a viable option for cloud marketing of the near future. Essential data intelligence and management for developing cloud marketing.

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Google Localisation - The Facts

Google Localisation - The Facts | Help to Develop Cloud Marketing | Scoop.it
Neil Wilkins's insight:

If you've never adapted your website to local visitors, here are some basic steps http://www.vmcg.co.uk/blog/google-localisation-the-facts for Google Localisation

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Rescooped by Neil Wilkins from Emerging Themes in Marketing
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Average CMO Tenure Now 45 Months, Indicates Rise of the Digital Executive

Average CMO Tenure Now 45 Months, Indicates Rise of the Digital Executive | Help to Develop Cloud Marketing | Scoop.it
Say hello to the digital CMO, whose tenure is on the rise.

Via Cambridge Marketing Colleges
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What is marketing automation [Infographic] - Smart Insights Digital Marketing Advice

What is marketing automation [Infographic] - Smart Insights Digital Marketing Advice | Help to Develop Cloud Marketing | Scoop.it
Understanding the scope, features and processes needed by Marketing Automation Marketing automation is a key focus in 2014 for many marketers it seems judg. Marketing topic(s):Marketing automation. Advice by Susanne Colwyn.
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Amazon testing drones for deliveries

Amazon testing drones for deliveries | Help to Develop Cloud Marketing | Scoop.it
Neil Wilkins's insight:

next generation customer service?

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Rescooped by Neil Wilkins from Curation, Social Business and Beyond
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The Semantic Web is Hugely Important to Tomorrow's Business - Here's Why

The Semantic Web is Hugely Important to Tomorrow's Business - Here's Why | Help to Develop Cloud Marketing | Scoop.it
The "semantic Web" is hugely important to tomorrow's business. Do not underestimate its significance: It truly changes everything. Embrace it, or risk extinction. But what is it? And what does it mean for your business?

Via janlgordon
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Bart van Maanen's curator insight, August 3, 2013 8:48 AM

Zoekmachines - en Google - voorop gaan de context van zoektermen steeds beter begrijpen, zodat gebruikers betere en op hun situatie (plek, voorkeuren) toegespitste resultaten krijgen. Omdat het daarbij om de zogeheten 'big data' draait, is onder meer het gebruik van Google+ belangrijk voor Google. 

 

Kort gezegd gaat het betekenen dat zoekwoord 'pizza' niet leidt naar allerhande recepten websites, maar naar de Italiaan om de hoek.

janlgordon's comment, August 8, 2013 3:50 PM
Jeff Walker, love your comment, I absolutely agree!
Deborah Verran's comment, August 16, 2013 9:57 PM
Looking forward to Web 3.0 and everything that follows
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Augmented Reality Brings 3D Street Art to Life

Augmented Reality Brings 3D Street Art to Life | Help to Develop Cloud Marketing | Scoop.it
Artist Leon Keer has worked on a large number of 3D street paintings in the last couple of years at events around the world. Because these street paintings have to be viewed fro...
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Global trends - what every marketer needs to know| Official CIM magazine - The Marketer

Global trends - what every marketer needs to know| Official CIM magazine - The Marketer | Help to Develop Cloud Marketing | Scoop.it
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Google Wants To Operate .Search As A “Dotless” Domain, Plans To Open .Cloud, .Blog And .App To Others | TechCrunch

Google Wants To Operate .Search As A “Dotless” Domain, Plans To Open .Cloud, .Blog And .App To Others | TechCrunch | Help to Develop Cloud Marketing | Scoop.it
TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
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Crowdsourcing Marketing Report | OpenView Labs

Crowdsourcing Marketing Report | OpenView Labs | Help to Develop Cloud Marketing | Scoop.it
Is crowdsourcing marketing the key to building better products, increasing brand recognition, and producing the kind of content your customers want?
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Back Up Your Data from Evernote, Google Drive, Dropbox and Other Cloud-Based Apps with CloudHQ - NoFilmSchool

Back Up Your Data from Evernote, Google Drive, Dropbox and Other Cloud-Based Apps with CloudHQ - NoFilmSchool | Help to Develop Cloud Marketing | Scoop.it
If I haven't mentioned it yet, I basically live my life through Evernote.
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Just 3 Weeks After Launch, Mailbox Is Already Delivering 50 Million Messages A Day | TechCrunch

Just 3 Weeks After Launch, Mailbox Is Already Delivering 50 Million Messages A Day | TechCrunch | Help to Develop Cloud Marketing | Scoop.it
Since launch just a few weeks ago, email management app Mailbox has been a pretty big hit -- so big that more than 1.25 million people have signed up for the waiting list.
Neil Wilkins's insight:

So mail is making its way into the cloud ....

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Rescooped by Neil Wilkins from Social Media Content Curation
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Future of Engagement Is The Social Curation

Future of Engagement Is The Social Curation | Help to Develop Cloud Marketing | Scoop.it

What is Social Curation? Social curation involves aggregating, organizing and sharing content created by others to add con...


Via Robin Good, Giuseppe Mauriello
Neil Wilkins's insight:

As content moves into the cloud more and more colaboration is likely

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Joyce Valenza's curator insight, March 6, 2013 7:42 AM

add your insight...

 

Benilda Pacheco Beretta's curator insight, March 10, 2013 3:24 AM

add your insight...

 
Dawn Adams Miller's curator insight, April 13, 2013 11:22 AM

This is definitely a major role for a community manager which is why I love learning about these two topics: community management and curation.  They are inseparable.  I think this is what makes the difference between a community that has members and a community that has ACTIVE members, which, of course, is the POINT!  Enjoy!

Rescooped by Neil Wilkins from Emerging Themes in Marketing
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Smartphone Penetration now skyrockets over 70% | Online Marketing Trends

Smartphone Penetration now skyrockets over 70% | Online Marketing Trends | Help to Develop Cloud Marketing | Scoop.it
Know the Latest Trends, Updates on Emarketing, Digital Trends, Online Advertising,Online Shopping, Ecommerce and ERetail,get insights into Social Media Trends,Brand Spends on Digital,Learn SEO, SEM Paid search, Get insights on Ecommerce, Internet ,b2b emarketing,Industry Trends on Display ads, Mobile Commerce, and Consumer Insights,

Via Cambridge Marketing Colleges
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Yves Guillou's curator insight, July 18, 8:30 AM

une belle courbe "innovation adoption lifecycle"

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What are the benefits of real-time marketing? - Smart Insights Digital Marketing Advice

What are the benefits of real-time marketing? - Smart Insights Digital Marketing Advice | Help to Develop Cloud Marketing | Scoop.it
Discover where brands see the value of real-time social engagament
Neil Wilkins's insight:

What could YOU do to become more 'real time'?

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Beacons – the next big thing or a blinking nuisance?

Beacons – the next big thing or a blinking nuisance? | Help to Develop Cloud Marketing | Scoop.it
I’ve talked before about the new ways marketers are trying to engage with consumers. This ranges from QR codes to augmented reality and relies on using the one device we always have with us – the smartphone.

Via Cambridge Marketing Colleges
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Rescooped by Neil Wilkins from Public Relations & Social Media Insight
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7 Ways Real-time Analytics Will Change the Way We Work & Live

7 Ways Real-time Analytics Will Change the Way We Work & Live | Help to Develop Cloud Marketing | Scoop.it

One of the earliest applications of real-time analytics was in manufacturing plants to monitor the performance and health of their systems in real-time. Today, we see a wave of connected devices that are flooding the consumer market, and throwing open new doors of opportunity for consumers and businesses alike. Makes us wonder what the future of real-time analytics holds for us. Here are 7 trends that could turn out to be defining factors as the future of real-time analytics unfolds...


Via Jeff Domansky
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Jeff Domansky's curator insight, December 17, 2013 10:03 AM

Fresh thinking and recommended reading. 9 / 10

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Google's Hummingbird Takes Flight: SEOs Give Insight On Google's New Algorithm

Google's Hummingbird Takes Flight: SEOs Give Insight On Google's New Algorithm | Help to Develop Cloud Marketing | Scoop.it
On the eve of its 15th birthday last week, Google revealed a new search algorithm named Hummingbird.
Neil Wilkins's insight:

Another step towards cloud marketing with relevance, meaning, location and intent at the core of Google's biggest search engine algorithm update in a decade

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The Future Of Google Maps: Social, Personalized And Way Smarter

The Future Of Google Maps: Social, Personalized And Way Smarter | Help to Develop Cloud Marketing | Scoop.it
The new Google Maps is smarter, more personalized and lets us see a lot more of the world.
Neil Wilkins's insight:

The future's coming to the cloud very soon. We said it would look something like this... 

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What B2B Marketers Can Learn From B2C Success - BrightTalk Webinar in the Integrated B2B Marketing Summit

What B2B Marketers Can Learn From B2C Success - BrightTalk Webinar in the Integrated B2B Marketing Summit | Help to Develop Cloud Marketing | Scoop.it
A BrightTalk webinar presented by Viper's Neil Wilkins at the Integrated B2B Marketing Summit 1pm 9 May 2013
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Big Data and How To Enhance Customer Relationship Management - Viper Marketing & Communications Group

Big Data and How To Enhance Customer Relationship Management - Viper Marketing & Communications Group | Help to Develop Cloud Marketing | Scoop.it
Big Data is a phrase we see everywhere at the moment, but just how do you leverage customer data to enhance relationship management?
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Rescooped by Neil Wilkins from Cambridge Marketing Review
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Social Network Overload - Infographic

Social Network Overload - Infographic | Help to Develop Cloud Marketing | Scoop.it

How often have you checked your social media accounts today? Feeling unplugged is a problem for many people.  This infographic from mylife.com illustrates how people are addicted to social media, and what they rather do than give up their Internet lifeline. 

 

Two out of three people are afraid they’re missing something important on email, Facebook, Twitter, or other accounts. In the same survey, three out of five people wished there was a solution to monitor their various communication options.

This infographic is based on the survey by Harris, and conveys a growing trend—social media overload...


Via Lauren Moss, Cambridge Marketing Colleges
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Christine Harris-Smyth's curator insight, April 2, 2013 8:37 PM

The anxiety about missing out is not something new - it is like a child who doesn't want to go to bed when the others (adults, older children) are still having fun. It is simply in a new arena. This being connected all the time to digital media and communications devices is the new thing - not the anxiety.

 

We'll learn to live with it - nice infographic.

 

or die trying...

Cambridge Marketing Colleges's curator insight, April 3, 2013 3:55 AM

The increasing need to be selective about which social media to use 

 

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Direct Cloud | Home

Direct Cloud | Home | Help to Develop Cloud Marketing | Scoop.it
Mobile workers are more productive, working anywhere from any type of device with #Cloud technology http://t.co/CXNOEvZO
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Rescooped by Neil Wilkins from All about Location Based Services
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floatingsheep: Location! The Importance of Geo-Data: Mark and ...

floatingsheep: Location! The Importance of Geo-Data: Mark and ... | Help to Develop Cloud Marketing | Scoop.it
Wired How Foursquare Is Forcing Social Networks to Check In or Check Out Wired I spoke with Dash prior to the keynote session he hosted here at the South by Southwest Interactive conference on Monday, where his interview subject was none other than...

Via Pekka Puhakka
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Rescooped by Neil Wilkins from green streets
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Anatomy of a Smart City

Anatomy of a Smart City | Help to Develop Cloud Marketing | Scoop.it

The 19th century was a century of empires, 20th century was a century of nation states and the 21st century will be a century of cities...

 

This outstanding infographic (courtesy of postscapes.com) begins with some information about our current state of urbanization.

 

Did you know that 1.3 million people are moving to cities each week?! It then explains the need for smart cities and delves into what is required to establish these intelligent connected environments, how the smart city may take various forms in the developing worlds and what specific technologies are necessary to achieve such grand goals in practice.


Via Lauren Moss
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Christian Allié's comment, August 8, 2013 6:20 AM
"« Le 21ème siècle sera spirituel ou ne sera pas »
"The 21st century will be spiritual or will not"
http://lespoir.jimdo.com/2012/08/31/le-21%C3%A8me-si%C3%A8cle-sera-spirituel-ou-ne-sera-pas/
About cities too........may be !
Margarida Sá Costa's curator insight, August 8, 2013 11:27 AM

cities of the future....future new human political organizations?

Grd Lyon-millenaire3's comment, August 19, 2013 6:06 AM
It supposes an organization at the world level but which and with whom? Doubtless adds us in a transitional period. The best is yet to come.