Understanding the scope, features and processes needed by Marketing Automation Marketing automation is a key focus in 2014 for many marketers it seems judg. Marketing topic(s):Marketing automation. Advice by Susanne Colwyn.
The "semantic Web" is hugely important to tomorrow's business. Do not underestimate its significance: It truly changes everything. Embrace it, or risk extinction. But what is it? And what does it mean for your business?
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I’ve talked before about the new ways marketers are trying to engage with consumers. This ranges from QR codes to augmented reality and relies on using the one device we always have with us – the smartphone.
One of the earliest applications of real-time analytics was in manufacturing plants to monitor the performance and health of their systems in real-time. Today, we see a wave of connected devices that are flooding the consumer market, and throwing open new doors of opportunity for consumers and businesses alike. Makes us wonder what the future of real-time analytics holds for us. Here are 7 trends that could turn out to be defining factors as the future of real-time analytics unfolds...
How often have you checked your social media accounts today? Feeling unplugged is a problem for many people. This infographic from mylife.com illustrates how people are addicted to social media, and what they rather do than give up their Internet lifeline.
Two out of three people are afraid they’re missing something important on email, Facebook, Twitter, or other accounts. In the same survey, three out of five people wished there was a solution to monitor their various communication options.
This infographic is based on the survey by Harris, and conveys a growing trend—social media overload...