A new study by Urban Airship asked 500 brands where they stand in mobile - how they use mobile channels, segment their audiences and measure ROI. This infographic details the findings. How does your brand compare?
Creative technology will drive the next era of marketing, Brands are still a long way off from delivering the connected, personalised marketing that people crave, says Omaid Hiwaizi chief strategy officer, UK, Geometry Global and director of...
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I’ve talked before about the new ways marketers are trying to engage with consumers. This ranges from QR codes to augmented reality and relies on using the one device we always have with us – the smartphone.
One of the earliest applications of real-time analytics was in manufacturing plants to monitor the performance and health of their systems in real-time. Today, we see a wave of connected devices that are flooding the consumer market, and throwing open new doors of opportunity for consumers and businesses alike. Makes us wonder what the future of real-time analytics holds for us. Here are 7 trends that could turn out to be defining factors as the future of real-time analytics unfolds...
As Internet connections speed up, and the disdain for commuting gets greater, the desire to work remotely from home becomes more desirable. Remote working is great -- everyone here at MakeUseOf are remote workers, and we're all happy campers. But in order to become as efficient as possible, you need to have the right work tools…
Understanding the scope, features and processes needed by Marketing Automation Marketing automation is a key focus in 2014 for many marketers it seems judg. Marketing topic(s):Marketing automation. Advice by Susanne Colwyn.
The "semantic Web" is hugely important to tomorrow's business. Do not underestimate its significance: It truly changes everything. Embrace it, or risk extinction. But what is it? And what does it mean for your business?
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.