Healthy Foods
2 views | +0 today
Follow
 
Rescooped by Hallcrest Digital from Public Relations & Social Media Insight
onto Healthy Foods
Scoop.it!

The Current State of Content Marketing 2014 - Marketing Technology Blog

The Current State of Content Marketing 2014 - Marketing Technology Blog | Healthy Foods | Scoop.it

This infographic from insuranceoctopus explaining how to concentrate on the right social media platforms and manage the effectiveness of your campaigns.Some key takeaways:Focus on the "big four": Twitter, Facebook, Google+ and LinkedIn.Consider these three things about your target marketer: Age, Gender and Interests.Establish your identity and tone of voice depending on company values.Be consistent, push out a mixture of your own content but also related industry links.Build up relationships and listen to your followers...


Via Jeff Domansky
Hallcrest Digital's insight:

Great article on the status of content marketing.

more...
Therese Torris's curator insight, June 24, 2014 9:03 AM

So-so exemple of content marketing by LinkSmart.com. A mixed bag of unsourced data and commonplace advice. Worth pointing out as a representative example of abusing infographic.

malek's curator insight, June 24, 2014 7:13 PM

Case study is growing in popularity

Your new post is loading...
Your new post is loading...
Rescooped by Hallcrest Digital from Public Relations & Social Media Insight
Scoop.it!

How Social Media Efforts Affect Sales - Social HubSite

How Social Media Efforts Affect Sales - Social HubSite | Healthy Foods | Scoop.it

...According to Maximize Social Media, sales are directly linked to social media efforts in the following ways and for the following reasons:

-  Each month there are 10.3 billion Google searches.

-  78% of shoppers research products online before making a purchase.

-  57% of customers are acquired through company blogs (linked to social networks).


It’s clear that without a solid social media strategy, brands will fail to reach a large percentage of potential customers....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, June 22, 2014 7:35 AM

It's clear the social media train has left the station. What are you doing about it?

Rescooped by Hallcrest Digital from Content We <3
Scoop.it!

More Than A Thousand Words: The Power of Visual Storytelling | B2B Marketing Insider

More Than A Thousand Words: The Power of Visual Storytelling | B2B Marketing Insider | Healthy Foods | Scoop.it
It's no surprise that the saying "A picture is worth a thousand words" was coined by one of the leading editors of the 20th century. Here in the 21st centu

Via Uberflip
more...
No comment yet.
Rescooped by Hallcrest Digital from Content We <3
Scoop.it!

Beware the Gooey Egg Yolk: How to Master Email Nurture Campaigns - Kapost Content Marketeer

Beware the Gooey Egg Yolk: How to Master Email Nurture Campaigns - Kapost Content Marketeer | Healthy Foods | Scoop.it
Think email marketing is a tactic of the past? Not so fast. New data suggests emails sent via marketing automation drive 18x more revenue than email blasts

Via Uberflip
more...
No comment yet.
Rescooped by Hallcrest Digital from Infographics
Scoop.it!

The (Not-So-Secret) Formula Of The Modern CMO [Infographic]

The (Not-So-Secret) Formula Of The Modern CMO [Infographic] | Healthy Foods | Scoop.it
What defines a modern CMO? What do they need to succeed in the changing marketing landscape? Check out this infographic to see.

Via Uberflip
Hallcrest Digital's insight:

New view on CMOs

more...
No comment yet.
Rescooped by Hallcrest Digital from Public Relations & Social Media Insight
Scoop.it!

The Current State of Content Marketing 2014 - Marketing Technology Blog

The Current State of Content Marketing 2014 - Marketing Technology Blog | Healthy Foods | Scoop.it

This infographic from insuranceoctopus explaining how to concentrate on the right social media platforms and manage the effectiveness of your campaigns.Some key takeaways:Focus on the "big four": Twitter, Facebook, Google+ and LinkedIn.Consider these three things about your target marketer: Age, Gender and Interests.Establish your identity and tone of voice depending on company values.Be consistent, push out a mixture of your own content but also related industry links.Build up relationships and listen to your followers...


Via Jeff Domansky
Hallcrest Digital's insight:

Great article on the status of content marketing.

more...
Therese Torris's curator insight, June 24, 2014 9:03 AM

So-so exemple of content marketing by LinkSmart.com. A mixed bag of unsourced data and commonplace advice. Worth pointing out as a representative example of abusing infographic.

malek's curator insight, June 24, 2014 7:13 PM

Case study is growing in popularity

Rescooped by Hallcrest Digital from Blog Posts
Scoop.it!

25 Social Media And Content Marketing Tips From The Experts

25 Social Media And Content Marketing Tips From The Experts | Healthy Foods | Scoop.it
Social media and content marketing experts weigh in on what makes for successful social.

Via Uberflip
more...
No comment yet.
Rescooped by Hallcrest Digital from Content We <3
Scoop.it!

Why Your Brain Loves Visual Content (Infographic)

Why Your Brain Loves Visual Content (Infographic) | Healthy Foods | Scoop.it
Here's why your brain loves colors and symbols galore.

Via Uberflip
more...
No comment yet.