...According to Maximize Social Media, sales are directly linked to social media efforts in the following ways and for the following reasons:
- Each month there are 10.3 billion Google searches.
- 78% of shoppers research products online before making a purchase.
- 57% of customers are acquired through company blogs (linked to social networks).
It’s clear that without a solid social media strategy, brands will fail to reach a large percentage of potential customers....
Via Jeff Domansky