HealthCare Visions
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Rescooped by Barrie C Fitz-Gerald Phd from e-Marketing for the healthcare sector
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What do patients want in healthcare? |

What do patients want in healthcare? | | HealthCare Visions | Scoop.it
It's a changing health care world, but to bring the standard of care up in the US we need to listen more to patients and less to administrators.

Via Michael Lucht - www.b-innovative.eu
Barrie C Fitz-Gerald Phd's insight:

Definitely a trend to bring "patients" into the dialogue...after all it's their medical record isn't it?

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Scooped by Barrie C Fitz-Gerald Phd
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The Truth Behind Value Based Healthcare: Are Companies Really Getting It? - Forbes

The Truth Behind Value Based Healthcare: Are Companies Really Getting It? - Forbes | HealthCare Visions | Scoop.it
The Truth Behind Value Based Healthcare: Are Companies Really Getting It?
Barrie C Fitz-Gerald Phd's insight:

A tough "nut to crack"..."old ways are hard to change"....we want to continue "down the groove"!

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Rescooped by Barrie C Fitz-Gerald Phd from e-Marketing for the healthcare sector
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Battle of online health portals |

The number one health portal on the Internet tends to be WebMD in terms of traffic, but today pharma marketers need more than traffic they need to reach highly targeted audiences and prove ROI

Via Michael Lucht - www.b-innovative.eu
Barrie C Fitz-Gerald Phd's insight:

More and more folks are "bypassing" the usual medical advice channels (The Doctor)...and seeking advice from On-Line!

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