A new report estimates the market for sensors and mobile health apps will grow to $5.6 million by 2017. But how can that be if the adoption rate has been flat?
Consumers now are increasingly being incentivized by their employers to adopt healthy behaviors. Meanwhile, their healthcare providers are being pushed to do more in the way of preventive health and disease management (the focus of many of these sensors and apps), as reimbursement becomes value-based and ACOs continue forming. Since many people seem to think that physicians are the driving force in overhauling how care is delivered, perhaps those two forces will encourage growth in adoption of mobile products.