what will it take for hospitals to be the best run organizations on the face of the planet?
Emergency preparedness is a critical aspect of hospital operations. Though imagining, discussing and planning for potential disaster scenarios is never pleasant, it's necessary to ensure the hospital can handle these challenging and potentially chaotic situations quickly and efficiently.
Hospital communicators play an important role in emergency preparedness because of the need to distribute information quickly and accurately. With the emergence of social media, communicators have more tools at their disposal and failing to use them in an emergency is a lost opportunity.