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Rescooped by HCS Learning Commons from The MarTech Digest
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8 Smart Ways to Combine Blogging with Email Marketing for Best-Selling Results - Copyblogger | #TheMarketingTechAlert

8 Smart Ways to Combine Blogging with Email Marketing for Best-Selling Results - Copyblogger | #TheMarketingTechAlert | HCS Educational Technology | Scoop.it
Beth Hayden provides six ways content marketers can combine blogging and email campaigns for better results.

 

Basic/ Digest...

 

1. Make blog posts your cookies

-- >  Use your email marketing tool to push your new blog posts out to your list automatically. Feedblitz, AWeber, and MailChimp all offer RSS campaign functionality that lets you handle this process. Just set it and forget it, then publish blog posts to your heart’s content.

-- >  When you publish a new post, manually send an email broadcast to your list that includes a teaser sentence or two about your post. Always include a link back to the blog post on your site.

-- >  Share the whole blog post via an individual email to your list, and link back to the post at the end. If you want to encourage conversation, ask people to comment by saying “Join the conversation on the blog” or something similar.

-- >  Send out a weekly, bi-weekly, or monthly newsletter that includes links to your best blog posts.

2. Create FAQ autoresponders

Create a collection of insanely useful lessons or answers to frequently asked questions, and then put them into an email autoresponder series.

3. Don’t forget your footer!

In the footer of your blog posts, add an opt-in offer of some sort.

4. Schedule for content synergy

Create editorial calendars for your blog and your email marketing campaigns that share common themes and work together.

5. Feature your guest blog posts.

6. Allow yourself to reintroduce … yourself

7. Offer free updates conspicuously

8. Take full advantage of social media

 

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Via marketingIO
HCS Learning Commons's insight:

Great advice to bloggers to get their message out using social media. 

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marketingIO's curator insight, January 8, 2014 7:51 PM

The significant recommendation is the first one: posts as email. MailChimp is great for this, and incredibly easy to use. A no brainer.

Rescooped by HCS Learning Commons from Technology in Business Today
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6 Startups Pioneering Interactive Education for Kids

6 Startups Pioneering Interactive Education for Kids | HCS Educational Technology | Scoop.it
In an effort to transform teaching and learning, educational technology entrepreneurs showcased their innovative ideas at the LAUNCH Education and Kids Conference in Mountain View, Calif., on June 26 and 27.

Via TechinBiz
HCS Learning Commons's insight:

Some cool new tools to bring science, literacy and technology together!  Oh to be a kid again!

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Free Technology for Teachers: Inside Your Computer - A TED-Ed Lesson

Free Technology for Teachers: Inside Your Computer - A TED-Ed Lesson | HCS Educational Technology | Scoop.it
RT @rmbyrne: Inside Your Computer - A TED-Ed Lesson via Free Technology for Teachers - We and our students use ... http://t.co/HjhOGWQo0q
HCS Learning Commons's insight:
Ted Talk on the inside of your computer! Great for computer science literacy.
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Rescooped by HCS Learning Commons from The 21st Century
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A Nice Visual Representation of Plagiarism ~ Educational Technology and Mobile Learning

A Nice Visual Representation of Plagiarism ~ Educational Technology and Mobile Learning | HCS Educational Technology | Scoop.it

Via Dr. Susan Bainbridge
HCS Learning Commons's insight:

Quick plagiarism tool for easy reference!

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