![Why Graph Search Will Change Online Marketing [Infographic] | Harvard Trends | Scoop.it](http://img.scoop.it/yejsv_9k7Tqya6WNZKNAHzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
The way companies plan their online marketing campaigns in the future could change forever thanks to Facebook's newly announced graph search feature.
Via Chiraag, massimo facchinetti
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Rescooped by Pedro Barbosa from Mastering Facebook, Google+, Twitter onto Harvard Trends |
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Via Chiraag, massimo facchinetti
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Social media has rapidly become an important part of many peoples’ lives, not just as a way to keep up with friends and family, but also for professional networks, exploring fields of research, shopping, sharing content and fostering online communities. It has also become a crucial aspect of a businesses’ online presence- now a firm can connect with consumers and tailor their online relationships with customers, other brands, and with employees.
Learn more about these trends, including social marketing, content development, branding, video + media applications, social tv, and the growing influence of mobile devices in social media... Via Lauren Moss, Brian Yanish - MarketingHits.com 
Eliza Steely's comment,
December 13, 2012 12:57 PM
I love that point Martin! I think people call it social because of the personal element to it as opposed to advertising and things like that, especially because it's so interactive in nature. Do you have a suggestion as to what to change the name to?
donhornsby's curator insight,
December 14, 2012 6:23 AM
(From the article): "The coming year will see a massive increase in companies using social media services to market their goods and services, recognising the potential for sharing content and information and enhancing engagement with target audiences." Delete the scoop?
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... as written in harvard trends...
Pedro Barbosa | www.pbarbosa.com| www.harvardtrends.com