Harris Social Media
Follow
Find
57 views | +0 today
Harris Social Media
News, updates, hints and tips on social media, marketing, communications and business strategy
Curated by Roger Harris
Your new post is loading...
Your new post is loading...
Scooped by Roger Harris
Scoop.it!

Greenpeace vs Waitrose - The Social Media Show Down #DumpShell

Greenpeace vs Waitrose - The Social Media Show Down #DumpShell | Harris Social Media | Scoop.it

How not to respond to a social media campaign against your company (Waitrose is one of the UK's leading supermarket chains).

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Fiscal cliff calculator: What will the fiscal cliff mean for me? - The Washington Post

Fiscal cliff calculator: What will the fiscal cliff mean for me? - The Washington Post | Harris Social Media | Scoop.it

Worried about the fiscal cliff? How will it affect you personally? Find out using this handy-dandy calculator. "As President Obama and Congress negotiate a way to avoid going over the fiscal cliff, use this tool to estimate how real families would be affected by some of the options on the table."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Facebook lottery winning fraudster found out

Facebook lottery winning fraudster found out | Harris Social Media | Scoop.it

Good advice here: "The moral of the story is don’t believe everything you read on Facebook."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Instagram and Google Street View, Together At Last

Instagram and Google Street View, Together At Last | Harris Social Media | Scoop.it

A mashup of Google's Street View and Instagram provides an intriguing juxtaposition of exterior backgrounds and human foregrounds.

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

UN Climate Talks Open In Qatar

UN Climate Talks Open In Qatar | Harris Social Media | Scoop.it

We need to be done with talking and posturing. Time to get something done: DOHA, Qatar (AP) — U.N. talks on a new climate pact resumed Monday in oil and gas-rich Qatar, where negotiators from nearly 200 countries will discuss fighting global warming and helping poor nations adapt to it.

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Social Media Strategy: Don’t Forget the Other Social Networks | Business 2 Community

Social Media Strategy: Don’t Forget the Other Social Networks | Business 2 Community | Harris Social Media | Scoop.it

A key element of social media strategy is how to integrate all relevant social platforms into the social workflow: "With plenty of razzmatazz, at least one A-list celebrity user and a stunning new design, Myspace reintroduced itself into the social media market last week."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

The Problem With Measuring Digital Influence | TechCrunch

The Problem With Measuring Digital Influence | TechCrunch | Harris Social Media | Scoop.it

Infliuencer marketing must be part of yout social strategy: "social media engagement is primarily based on conversations and personalized interactions that are difficult to scale. Influencer marketing provides brands with the leverage to reach many by engaging only a few"

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Facebook, Google and Twitter tackle the election

Facebook, Google and Twitter tackle the election | Harris Social Media | Scoop.it
The big three of social media -- Facebook, Google and Twitter -- are helping users get information for today's election with various tools on their respective sites.
more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Five top tips to starting a successful business

Five top tips to starting a successful business | Harris Social Media | Scoop.it

 Richard Branson's first blog post on LinkedIn! "As LinkedIn is a business that started in a living room, much like Virgin began in a basement, I thought my first blog on the site should be about how to simply start a successful business."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Jason Sadler is Selling the Rights to his Last Name

Jason Sadler is Selling the Rights to his Last Name | Harris Social Media | Scoop.it

Smart marketing, but could result in identity crisis with a last name like Waterislifedotcom: "Jason Sadler is selling his last name to the highest bidder starting November 1 and ending December 12, 2012."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

U.K. Court Judge Gives Apple 24 Hours To Remove/Replace “Incorrect” Web Notice On Samsung Galaxy Tab Ruling | TechCrunch

U.K. Court Judge Gives Apple 24 Hours To Remove/Replace “Incorrect” Web Notice On Samsung Galaxy Tab Ruling | TechCrunch | Harris Social Media | Scoop.it

Apple is having to say "sorry" too often these days... "A U.K. Court of Appeal has ordered Apple to remove a statement on its website following a court ruling in which Apple lost an appeal against a ruling that Samsung’s Galaxy Tab tablets do not infringe the design of the iPad."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Finding the ROI in Social Media: No Silver Bullet | ClickZ

Finding the ROI in Social Media: No Silver Bullet | ClickZ | Harris Social Media | Scoop.it

ROI is the Holy Grail of social media, but there are no quick fixes: Four metrics that marketers should pay close attention to in order to gauge whether their efforts and initiatives in social are moving the needle for their brands.

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

For Many, Twitter Replaced Traditional News Sources During Storm

For Many, Twitter Replaced Traditional News Sources During Storm | Harris Social Media | Scoop.it

Social media is becoming increasingly important as a lifeline to information during an emergency: "Like a lot of people, my primary source for information about Hurricane Sandy last night was Twitter."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Time Spent In Mobile Apps Is Starting To Challenge Television, Flurry Says | TechCrunch

Time Spent In Mobile Apps Is Starting To Challenge Television, Flurry Says | TechCrunch | Harris Social Media | Scoop.it

Are you staying ahead of the mobile curve? Let Harris Social Media show you how... "Now that usage of mobile apps has overtaken browsing on the desktop web, it's starting to challenge television, Flurry says."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Social Media: PR's Entrée to Marketing's 'Big Idea' - Forbes

Social Media: PR's Entrée to Marketing's 'Big Idea' - Forbes | Harris Social Media | Scoop.it

The “big idea,”  long the Holy Grail for brands, signifies an obsessive search for a “transformative” brand platform that speaks much louder than a tag line.  As Matt Makovsky points out "the search for big brand ideas endures, but advertising is no longer the dominant driver to create and tell brand stories."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Keeping The 'Real World' In Social Media

Keep it real! "By far the biggest mistake marketers make is thinking social media is an insular activity that is strikingly different from the "real world." But the "real world" can't exist without social media, and social media can't exist without the real world."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

How to Get People to Listen to You on Social Media

How to Get People to Listen to You on Social Media | Harris Social Media | Scoop.it

How to create the most popular tweet of all time... Tips for cutting through the noise on social media to make your voice known.

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

The Top 5 Corporate Twitter Disasters of 2012

The Top 5 Corporate Twitter Disasters of 2012 | Harris Social Media | Scoop.it

What not to do on Twitter: "2012 has been the year big businesses finally took the big leap toward embracing social media."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

The 10 Worst Communication Mistakes For Your Career

The 10 Worst Communication Mistakes For Your Career | Harris Social Media | Scoop.it

“We have two ears and one mouth so that we can listen twice as much as we speak.” ~ Epictetus (Greek philosopher associated with the Stoics, AD 55-c.135): A new study reveals the 10 worst communication blunders that will ruin your professional reputation.

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Firms learning how to profit from Pinterest

Firms learning how to profit from Pinterest | Harris Social Media | Scoop.it

Pinterest is the new kid in town. If you want to play, you need to figure out a way to use your visual assets effectively. "It seems that small retailers are really, really attracted to Pinterest, much more so than Twitter, for example," said Jessica Moretti, marketing communications manager"

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

The High Cost of Cheap Buzzwords

The High Cost of Cheap Buzzwords | Harris Social Media | Scoop.it

Are you guilty of using buzzwords in your bisiness communications? "#BigData! That's the latest one, isn't it? Big. Data. Alignment. Streamline. Pivot. Paradigm Shift. (This, by the way, is a misuse/misunderstanding of Thomas Kuhn's works). The list goes on."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

14 Ways to Promote Your Latest YouTube Video : @ProBlogger

14 Ways to Promote Your Latest YouTube Video : @ProBlogger | Harris Social Media | Scoop.it

Good advice here on how to promote a YouTube video.

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Facebook Allows Users To Sign Up for Page Notifications

Facebook Allows Users To Sign Up for Page Notifications | Harris Social Media | Scoop.it

Businesses with Facebook pages have been on a bit of a rollercoaster, what with Facebook's twists and turns. Here's a feature that will be a big help if businesses can persuade users to opt to receive notifcations: "It looks like Facebook has begun rolling out a new notifications option for pages."

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Top 10 Tech Nightmares To Scare You This Halloween

Top 10 Tech Nightmares To Scare You This Halloween | Harris Social Media | Scoop.it

Halloween is the time of year when everyone's thinking of what's scary. ... #1: "Google combines everything it knows about you from all its various services - and then uses it to blackmail you over your insipid kitten photos and lame taste in music." Bwahahaha!

more...
No comment yet.
Scooped by Roger Harris
Scoop.it!

Four simple actions that will help you get the most of Google+

Four simple actions that will help you get the most of Google+ | Harris Social Media | Scoop.it

If you want to reach the next level in your social marketing, you cannot afford to miss out on Google Plus: Love it or hate it, Google+ is here to stay so you may as well start trying to use it to your advantage.

more...
No comment yet.