Harris Social Media
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Harris Social Media
News, updates, hints and tips on social media, marketing, communications and business strategy
Curated by Roger Harris
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Advertisers, You Need YouTube [Infographic]

Advertisers, You Need YouTube [Infographic] | Harris Social Media | Scoop.it
Video content has experienced enormous momentum in recent years, with YouTube emerging as the digital darling of video seekers and sharers worldwide.
Roger Harris's insight:

Video is not as expensive or as difficult as you might think. Remember the Blendtec video? If your video goes viral on YouTube you can get a much lower CPM than any other form of advertising.

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Taking Advantage of the YouTube Boom!

Taking Advantage of the YouTube Boom! | Harris Social Media | Scoop.it
This week it was reported that YouTube attracts one billion unique visitors and over six billion views per month. We take a look at the top performing brands.
Roger Harris's insight:

If video isn't in your social strategy, you should start thinking about it - fast!

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Hurricane Sandy: View From Above with the Sandy Cam

Hurricane Sandy: View From Above with the Sandy Cam | Harris Social Media | Scoop.it

Track the FRankenstorm as it happens with the NYT Sandy Cam, watching the hurricane from the 51st floor of the New York Times building.

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Twitter Just Unveiled A Huge New Video Strategy

Twitter Just Unveiled A Huge New Video Strategy | Harris Social Media | Scoop.it

Twitter CEO Dick Costolo and his team are launching a new video content promotion tool called Twitter Amplify.

Roger Harris's insight:

If your content strategy doesn't include video, you'd better jump on the bandwagon!

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14 Ways to Promote Your Latest YouTube Video : @ProBlogger

14 Ways to Promote Your Latest YouTube Video : @ProBlogger | Harris Social Media | Scoop.it

Good advice here on how to promote a YouTube video.

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How to Measure Social Media ROI

Worried about how you get bang for your buck with social media? Join Dr. Natalie Petouhoff for a 3-part mini series designed to help you prove how social media can affect the bottom line today - and how customer service can contribute to the social media strategy that sets up your company for success in the future.

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