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Harris Social Media
News, updates, hints and tips on social media, marketing, communications and business strategy
Curated by Roger Harris
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Thanks, But No Thanks: The Vicious Cycle of Social Media Reciprocation

Thanks, But No Thanks: The Vicious Cycle of Social Media Reciprocation | Harris Social Media | Scoop.it
Are your social media feeds starting to sound like a broken record to you? You're not alone. Part of the problem with social media is the constant need people feel to reciprocate and thank others for every exchange.
Roger Harris's insight:

This light-hearted article by Daniel Zeevi discusses "the constant need people feel to reciprocate and thank others for every exchange." It's a bit short, so there's one bit of useful advice. The author recommends that "next time someone favorites your post or retweets you, spare your followers the regurgitated thank you."

The key principle is to apply the law of diminishing returns. If your correspondent provides quality and value, it's evidently in your interest to continue that conversation, especially if he or she is an influencer. As the conversation wanes, simply don't be shy of saying, "Thanks for a great conversation, catch you later." 

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5 Best Social Media Apps to Help Market Your Brand

5 Best Social Media Apps to Help Market Your Brand | Harris Social Media | Scoop.it
If your smart phone or tablet has morphed into an extra appendage, why not make it your personal assistant? With the right technology and apps to step your social media marketing game up, your business is sure to succeed.
Roger Harris's insight:

Mobile devices are handy for managing your social media content curation and delivery on the go. Here are five apps to help you manage.

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