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Just Story It - Scoops

Just Story It - Scoops | Happy Organization | Scoop.it

Here are the best articles from across the web that I can find on using stories and storytelling in business.

I've chosen them because they actually make a contribution to our knowledge and wisdom about stories, show us how to apply stories to growing our businesses, or give valuable how-to tips.

 

I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat!

 

I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.

 

How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.

 

I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over.  If you wonder if I've seen an article that is not included here, send me a message and I'll respond.

After doing biz story work for over a decade (and with a PhD in Folklore) I hope you find many great insights and tips here. Many thanks for visiting and enjoy the articles!

 

And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: http://www.juststoryit.com/storyiq  

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Karen Dietz's comment, August 13, 2013 12:03 PM
Thank you!
Karen Dietz's comment, August 14, 2013 5:18 PM
Hey Bart! Thanks for letting me know about the broken link. I'll let the tech folks at Scoop.it know. In the meantime, here's the correct link: www.scoop.it/t/just-story-it
ManufacturingStories's curator insight, September 7, 2013 8:15 AM

Karen is dedicated to the art of Storytelling as a key tool in running a business or any other type of endeavor.  Here at ManufacturingStories.com we fully support this art form as the best way to generate positive and effective change.  Thanks Karen for all of your dedicated and tireless work! It's a tood Story!!

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Workers now happiest they have been in ages, finds study - The Australian

Workers now happiest they have been in ages, finds study - The Australian | Happy Organization | Scoop.it
Workers now happiest they have been in ages, finds studyThe AustralianHappiness among their workers also is up by 40 per cent as they too enjoy better workplace conditions than have been on offer for the past few years.
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5 foods that may make you happier - Omaha World-Herald

5 foods that may make you happier - Omaha World-Herald | Happy Organization | Scoop.it
5 foods that may make you happierOmaha World-HeraldHeather Caspersen is a certified health coach with a bachelors in health promotion and management.
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Achieving Happiness: Seven ingredients of love - CapitalGazette.com

Achieving Happiness: Seven ingredients of love - CapitalGazette.com | Happy Organization | Scoop.it
Achieving Happiness: Seven ingredients of loveCapitalGazette.comTo have love in your life requires that you learn the seven skills that differentiate between couples who maintain a strong marriage and those who slide into misery.
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Story Worldwide's Storytelling Matrix - Brand Building Model

Story Worldwide's Storytelling Matrix - Brand Building Model | Happy Organization | Scoop.it

"This excellent video by Story Worldwide has been featured on Brand Stories for a while now. Not sure if you’ve seen it? If you haven’t, it’s definitely worth your time."

 

Now here is a very articulate and clear model for brand storytelling. There are 3 axis and the short video explains how to read the model. From there you can easily figure out where you are, and where you want to go.

 

Nicely done!

 

And thanks to Omar Kattan of Brand Stories @BrandStoriesNet for sharing this material on his website Brand Stories and then sharing it on LinkedIn in the Brand Stories Group.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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Data-Driven Brand Storytelling: 6 Steps to A Credible Story

Data-Driven Brand Storytelling: 6 Steps to A Credible Story | Happy Organization | Scoop.it
Credible stories are rooted in data, and your opinions add perspective. Develop more credible stories with these 6 steps for data-driven brand storytelling.

 

Got data? Need a story?

Got a story? Need data?


Then these 6 steps will help shape your data into a story -- or bring data into your story.

 

Marrying data and storytelling to make your point is sometimes tricky to do. What I really like about this post is that its first tip is all about figuring out what question(s) are top most in the minds of your audience -- because that is the first step in figuring out how to take your data and shape it into a story OR determine which data you need to help your story along.

 

The other 5 points are also really good: where to find data if you need it, how to vet and filter the data, choosing how to share the data visually, how to weave the story and data together, and then most importantly -- receiving feedback before you publicly share it.

 

Go read this article. I think you will find it very helpful!

 

Many thanks to Giuseppe Mauriello for sending me this article to review :)

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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12 Happiness Habits for Busy People | TheBeautyProspector.com

12 Happiness Habits for Busy People | TheBeautyProspector.com | Happy Organization | Scoop.it
You should never be too busy to smile, because creating happiness in your life does not take a lot of time. You just have to do a few things right.
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Cultivating Happiness by Expressing Your Authentic Self | Project ...

Cultivating Happiness by Expressing Your Authentic Self | Project ... | Happy Organization | Scoop.it
The first time was answering questions from the audience after showing a film I created and produced, Project Happiness. It's about a topic I care deeply about: Young people exploring the nature of lasting happiness.

Via raymondo
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Authentic Happiness - POSITIVE EDUCATION

Authentic Happiness - POSITIVE EDUCATION | Happy Organization | Scoop.it

“Positive education is defined as education for both traditional skills and for happiness. The high prevalence worldwide of depression among young people, the small rise in life satisfaction, and the synergy between learning and positive emotion all argue that the skills for happiness should be taught in school. There is substantial evidence from well controlled studies that skills that increase resilience, positive emotion, engagement and meaning can be taught to schoolchildren.”

 

A quiz:

> Question one: in one or two words, what do you most want for your children?

If you are like the thousands of parents I’ve polled you responded, “Happiness,” “Confidence,” “Contentment,” “Fulfillment,” “Balance,” “Good stuff,” “Kindness,” “Health,” “Satisfaction,” “Love,” “Being civilized,” “Meaning,” and the like. In short, well-being is your topmost priority for your children.

> Question two: in one or two words, what do schools teach?

If you are like other parents, you responded, “Achievement,” “Thinking skills,” “Success,” “Conformity,” “Literacy,” “Math,” “Work,” “Test taking,” “Discipline,” and the like. In short, what schools teach is how to succeed in the workplace.


Via Teis Broeting
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How you can Experience Authentic Happiness in Eleven Fairly simple Ways

How you can Experience Authentic Happiness in Eleven Fairly simple Ways | Happy Organization | Scoop.it

Take a look at 11 straightforward but true viable tips that may help you achieve authentic happiness during this short life which you have been privileged with to have, there won't be second chances after this one


Via delind crizz
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Structuring problems to facilitate co creation

Structuring problems to facilitate co creation | Happy Organization | Scoop.it
Structuring problems to facilitate co creation http://t.co/XrDUZhHN...
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Activating your organization’s Social Graph | Six impossible things before breakfast

Activating your organization’s Social Graph | Six impossible things before breakfast | Happy Organization | Scoop.it
Activating your Social Graph can be an effective strategy for any company but start-ups and arts organizations (or anyone with a $0 marketing budget) this post is for you!
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The Power of Story -- Loaves and Fishes

The Power of Story -- Loaves and Fishes | Happy Organization | Scoop.it

From the book: "Crossing the Unknown Sea; Work as a Pilgrimage of Identity" (2001) by David Whyte

Poet David Whyte has introduced poetry into American Express, Boeing, and Toyota as a tool for understanding organizational creativity.


Via Karen Dietz
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Karen Dietz's curator insight, November 29, 2012 7:03 PM

I am waxing poetic this week and searching for inspiration.


While prepping for client work a few days ago I found this poem by David Whyte and thought about sharing it with you. It speaks to me of the power of vivid language and beautiful storytelling. I hope it inspires you also :)

 

LOAVES AND FISHES

 

This is not

the age of information.

This is not

the age of information.

 

Forget the news

and the radio

and the blurred screen.

 

This is the time

of loaves

and fishes.

 

People are hungry,

and one good word is bread

for a thousand.

 

--D.W.

 

This was brought to you by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

 

Karen Dietz's curator insight, November 29, 2012 7:05 PM

I am waxing poetic this week and searching for inspiration. While prepping for client work a few days ago I found this poem by David Whyte and thought about sharing it with you. It speaks to me of the power of vivid language and beautiful storytelling. I hope it inspires you also :)

 

LOAVES AND FISHES

 

This is not

the age of information.

This is not

the age of information.

 

Forget the news

and the radio

and the blurred screen.

 

This is the time

of loaves

and fishes.

 

People are hungry,

and one good word is bread

for a thousand.

 

--D.W.

 

This was brought to you by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

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Is happiness more important than money? - TODAYonline

Is happiness more important than money? - TODAYonline | Happy Organization | Scoop.it
Is happiness more important than money?TODAYonlineSingapore - Today's 18- to 35-year-olds choose happiness over wealth, according to Singapore's Generation Asia findings, which were revealed last Friday.
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New Book shows that True Happiness is within You - Equities.com

New Book shows that True Happiness is within YouEquities.comIn his latest books, Heroes, Mentors and Friends, he showcases how his professional and personal successes and failures led him down the path to true happiness.
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Happiness versus Life Satisfaction: What's the Difference?

Happiness versus Life Satisfaction: What's the Difference? | Happy Organization | Scoop.it
A month ago, the economist Richard Easterlin published an op-ed in the New York Times where he drew upon his work analyzing surveys to argue that increasing economic growth does not boost reported happiness.
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Social Persuasion: How to Move People to Action | Social Media Examiner

Social Persuasion: How to Move People to Action  | Social Media Examiner | Happy Organization | Scoop.it
Social Media Marketing Podcast 008: In this episode Derek Halpern talks about how the power of persuasion moves people to action.

 

No doubt about it -- the toughest part in crafting effective business stories is the ending.

 

In other words -- your key message along with the words and phrases you use at the end to move people to action. That is the point of business stories, isn't it?

 

We all need help with this and it is not all that easy to do. So while this article and podcast doesn't have stories or storytelling in its title or text, it is undeniably about business narratives -- and how to have them work for you.

 

Just keep it authentic folks. It is easy to turn storytelling into manipulation. It's a fine line to walk. So pay attention to that dynamic and keep trying to do your best.

 

Read this post, listen to the podcast, and keep mastering how to (authentically) move people to action with your stories.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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About The Happiness Tree by Andrea Alban Gosline-fReado

About The Happiness Tree by Andrea Alban Gosline-fReado | Happy Organization | Scoop.it
Celebrating the gifts of trees we treasureFrom seed of hope to forest of happiness, Andrea Alban Gosline invites tree lovers of all ages to discover life's true gifts—peace, courage, compassion, gratitude, love, tolerance ...
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:: Authentic Happiness :: Using the new Positive Psychology

:: Authentic Happiness :: Using the new Positive Psychology | Happy Organization | Scoop.it

Via traslavina
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Authentic Happiness: 3 Simple Steps to Find the Courage to Be Yourself

Authentic Happiness: 3 Simple Steps to Find the Courage to Be Yourself | Happy Organization | Scoop.it

We all have flashes of inspiration. Sometimes they appear as quiet whispers in the night, as fleeting thoughts in the morning shower or as huge "a-ha!" moments. The question is: Are you giving enough attention to the clues that your inner voice is sending?

How can you get more attuned to the inner directives? Here are three ways to get started.

Randy Taran - Founder and Chief Happiness Officer of Project Happiness http://projecthappiness.com


Via Edwin Rutsch, Pamela Day
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Find out how to Attain Authentic Happiness in Eleven Very easy Ways

Find out how to Attain Authentic Happiness in Eleven Very easy Ways | Happy Organization | Scoop.it

Uncover 11 uncomplicated but true credible tips that can help you achieve authentic happiness in this particular short life you've been blessed with to live a life, you won't find any second chances following this one


Via anna thomas
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:: Authentic Happiness :: Using the new Positive Psychology

:: Authentic Happiness :: Using the new Positive Psychology | Happy Organization | Scoop.it

Marty Seligman's home page is ground zero for positive psychology. Take the VIA Survey of Character Strengths. Then put them into your work and life. You'll be happier. I was.


Via Jay Cross
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Austrian Innovation Forum 2012: The Power of Co-Creation [Bericht] - Telekom Presse

Austrian Innovation Forum 2012: The Power of Co-Creation [Bericht] - Telekom Presse | Happy Organization | Scoop.it
Am Institute of Science and Technology (IST Austria) fand am 11. Oktober wieder das Austrian Innovation Forum statt. Karoline Simonitsch berichtet von der Tagung.
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The TRUTH About Money, Marketing and Happiness

The TRUTH About Money, Marketing and Happiness | Happy Organization | Scoop.it
The TRUTH About Money, Marketing and Happiness (The Real Truth, on CASH, Affliliate Marketing and Wealth http://t.co/pnWaalw9...)...
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