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Hanson Zandi News
Hanson Zandi scoops all the latest healthcare news
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A Short Film About Myeloma

http://www.myeloma.org.uk/give
Hanson Zandi's insight:

Giving patients individual care is key! When there is no know cure, there desperately needs to be more reserach done and more to help these patients and understand more about the body. Great animation asking you to help and make a difference

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The World's Best Commercials, 2012-13

The World's Best Commercials, 2012-13 | Hanson Zandi News | Scoop.it
Hanson Zandi's insight:

Some great video campaigns from 2012-13. It really shows the famous rule to 'show and not tell' and a gid music sound track doesn't help.

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Healthcare Is Broken. And This Designer Thinks She Can Fix It | Wired Business | Wired.com

Healthcare Is Broken. And This Designer Thinks She Can Fix It | Wired Business | Wired.com | Hanson Zandi News | Scoop.it
Healthcare is notorious for being technophobic, clunky and downright ugly. No one knows this better than Gretchen Wustrack, who is trying desperately to change that.
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Advertising watchdog to assess Crossrail’s ‘accessible railway’ claim

Advertising watchdog to assess Crossrail’s ‘accessible railway’ claim | Hanson Zandi News | Scoop.it
Hanson Zandi's insight:

Advertisers- do not make false claims, becuase they'll be some dog watching!

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234,000 children to be given polio vaccine – The Express Tribune

234,000 children to be given polio vaccine – The Express Tribune | Hanson Zandi News | Scoop.it
Those missed will be immuni­sed the follow­ing day.
Hanson Zandi's insight:

As many as 234,000 children will be give polio vaccine during a three-day campaign that begins on July in Pakistan.

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Hashtag Marketing: How Brands Are Using Hashtags to Engage Across Platforms

Hashtag Marketing: How Brands Are Using Hashtags to Engage Across Platforms | Hanson Zandi News | Scoop.it
#Too #many #hashtags #can #be #annoying, but if used well hashtags can be a great way to get marketing messages to spread. We break down recent hashtag campaigns, from Kmart to Visa, to find out wh...
Hanson Zandi's insight:

Using hashtags not only groups together the noise made about your company or product for you to easily cataclogue and respond to, but the advertising is done for you in the powerful way, because it is recommended by friends. Yet, it needs to be done cleverly to gain this interaction- and here are some ways how...

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'Big fall' in excess diabetes deaths

'Big fall' in excess diabetes deaths | Hanson Zandi News | Scoop.it
The extra risk of dying for people with diabetes has fallen sharply since the mid-1990s, a study suggests.
Hanson Zandi's insight:

"By supporting patients to better manage their diabetes, we can work towards reducing the number of patients who suffer complications including amputations or loss of sight"

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Summer solstice: thousands descend on Stonehenge to greet longest day

Summer solstice: thousands descend on Stonehenge to greet longest day | Hanson Zandi News | Scoop.it
'Reincarnated king' among 20,000 revellers gathered at ancient monument to watch sun ascend over misty Wiltshire plain
Hanson Zandi's insight:

Happy Summer Solstice! People at Stonehenge wait patiently through the night with samba bands playing to herald the longest day.

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How one hospital is using mobile apps to gather feedback and improve services

How one hospital is using mobile apps to gather feedback and improve services | Hanson Zandi News | Scoop.it
A feedback app at Birmingham children's hospital allows patients to send comments directly to the manager in charge
Hanson Zandi's insight:

Birmingham Children's Hospital put their patients at the heart of everything they do. They have pioneered the Feedback app to hear what the children and their parents/carers think of their treatment so they are able to respond quickly to these recommendations. Users fill in a text box and then click to send their comment directly to the manager in charge of the ward or area they have visited – in real-time. This is an exciting use of modern technology that will help improve the hospitals services and patients experiences.

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The New Era of Cognitive Computing

The New Era of Cognitive Computing | Hanson Zandi News | Scoop.it
As intelligent computer systems become more
adept at learning and adapting, they are introduced into new industries and
forge relationships with humans that recall something from a Science Fiction
novel.
Hanson Zandi's insight:

As intelligent computer systems become more adept at learning and adapting, they are introduced into new industries and forge relationships with humans that recall something from a Science Fiction novel. Here, IBM researcher Eric Brown shares Watson’s new role in healthcare and leaves us in awe of the possibilities the technology can bring to the human life through medicine

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Advances in genetic sequencing diagnose Paralympic hopeful's rare condition | Science Codex

Advances in genetic sequencing diagnose Paralympic hopeful's rare condition | Science Codex | Hanson Zandi News | Scoop.it
National Paracycling Champion Tom Staniford has an extremely rare condition which, until now, has puzzled his doctors. He is unable to store fat under his skin – yet has type 2 diabetes – and suffered hearing loss as a child.
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Facebook Finally Gets Hashtags: How They Work - MarketingLand

Facebook Finally Gets Hashtags: How They Work - MarketingLand | Hanson Zandi News | Scoop.it

Excerpts...

 

Facebook posted today about the new hashtag support with an overview, saying:

Starting today, hashtags will be clickable on Facebook. Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow you to add context to a post or indicate that it is part of a larger discussion. When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.

 

When you click on a hashtag, a new overlay window appears showing you matching content.

 

Ironically, while you still can’t search for posts in Facebook Graph Search, you can search for hashtags. Begin your search with any hashtag word, a word starting with the # symbol

 


Via marketingIO
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marketingIO's curator insight, June 13, 2013 7:49 AM

We don't know if this will help the B2B marketer when it comes to FB.  As usual, focus on LinkedIn, SlideShare, Google+, Twitter.


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Christopher O'Connor's curator insight, June 13, 2013 9:13 AM

Facebook is always my first choice on getting information so seeing they are always to trying to improve themself is very cool

Jason M.'s curator insight, June 13, 2013 12:59 PM

It's about time. They are too closed off from how people are adapting & using social media without them.

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The Promise In Unraveling The Mysteries Of Rare Diseases : NPR

The Promise In Unraveling The Mysteries Of Rare Diseases : NPR | Hanson Zandi News | Scoop.it
As a child, Jeannie Peeper was diagnosed with fibrodysplasia ossificans progressiva, an extremely rare disease that causes a second skeleton to grow inside the body.
Hanson Zandi's insight:

Research in Rare diseases gives doctors a greater awareness of the human body and mutated conditions can provide the answers for more common illnesses too...

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Sony unveils latest attempt at an Android SmartWatch • The Register

Sony unveils latest attempt at an Android SmartWatch • The Register | Hanson Zandi News | Scoop.it
Hanson Zandi's insight:

Sony's newest Smartwatch is said to be the best of it's kind. But what can it really do, and how does it affect healthcare? Well it allows tha patient to have greater control of their health. It can:

•Improve general user health (diet/exercise tracking)•Automatic appointment alerts and reminders•Ready access to medical records•Dosing and Immunology made easier•Beneficial for heart problems (iWatch could read pulse and heart rate)•Monitor levels such as glucose and blood pressure constantly•Communicate with doctors more easily though the cloudPhew! So watch this Space. New watch out in September #patientchampions
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Scientists fool veggies into being more nutritious - Technology & Science - CBC News

Scientists fool veggies into being more nutritious - Technology & Science - CBC News | Hanson Zandi News | Scoop.it
Researchers have found they can boost levels of nutritious, cancer-fighting compounds in vegetables such as cabbage by fooling the vegetables into thinking it's a certain time of day.
Hanson Zandi's insight:

Researchers have found they can boost levels of nutritious, cancer-fighting compounds in vegetables such as cabbage by fooling the vegetables into thinking it's a certain time of day.

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Creative advertising | #763 | From up North

Creative advertising | #763 | From up North | Hanson Zandi News | Scoop.it
One if the most important things for a product/company is to be seen and recognized by it’s target audience.
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Women offered NHS breast cancer drug

Women offered NHS breast cancer drug | Hanson Zandi News | Scoop.it
Thousands of women across Britain with a family history of breast cancer are to be offered drugs on the NHS to help prevent the disease.
Hanson Zandi's insight:

Thousands of women across Britain with a family history of breast cancer are to be offered drugs on the NHS to help prevent the disease.

The National Institute for Health and Care Excellence says tamoxifen or raloxifene taken daily for five years can cut breast cancer risk by 40%.

 

These preemptive therapies will help combat the UK's most common cancer in the UK (with about 50,000 women and 400 men diagnosed with the condition each year).

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KTH | E-health made easier – and more comfortable

KTH | E-health made easier – and more comfortable | Hanson Zandi News | Scoop.it
The future of health care could be found in a tiny, paper-thin skin patch that collects vital information. The Bio-patch sensor developed by researchers at KTH Royal Institute of Technology is inexpensive, versatile and, best of all, comfortable t...
Hanson Zandi's insight:

“Patient comfort will be an important success factor for the next generation of medical technology. With the Bio-patch, all electronic components are mounted on a flexible foil, which makes it easy to attach to the skin and to wear comfortably.” #patientchampions

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BigBrain project creates 3D animation of human brain - video

BigBrain project creates 3D animation of human brain - video | Hanson Zandi News | Scoop.it
Researchers at the Montreal Neurological Institute in Canada have created the most detailed 3D map of a complete human brain ever made
Hanson Zandi's insight:

The most detailed 3D map of a complete human brain ever madeby slicing a preserved brain into 7,400 sections, each no more than 20 micrometres thick. This video zooms in on layers of the BigBrain reference map to reveal detail in different regions including the corpus callosum, the basal ganglia, the insular cortex, the brainstem and the cerebellum. Interesting watch.

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QR Codes Don’t Fail… Bad Marketing Ideas Do!

QR Codes Don’t Fail… Bad Marketing Ideas Do! | Hanson Zandi News | Scoop.it
Are QR codes are marketing failures? I rather smile, shake my head and my first thought is how bad their marketing knowledge must be.
Hanson Zandi's insight:

Using anything just because it's Vogue is never a good idea. Good Marketing must be led by the content and this must advise tactics and strategy. QR codes when used shrewdly and correctly are invaluable space-savers, that can enliven a page. Here are some nice examples of how to do it right and countless reasons why people do it wrong.

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Men 'to blame for the menopause'

Men 'to blame for the menopause' | Hanson Zandi News | Scoop.it
Men choosing young women as partners meant fertility in older women was pointless, leading to the menopause, researchers suggest.
Hanson Zandi's insight:

Scientists argue whether male interest in younger women was an evolutionary response to menopause, or the cause of menopause. Intersting discussion on both sides and speculative look at whether we can evolve to reverse this affect.

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The living dead: new way to embalm

The living dead: new way to embalm | Hanson Zandi News | Scoop.it
A pioneering embalming technique produces life-like cadavers to benefit surgical training
Hanson Zandi's insight:

An embalming technique pioneered in Austria that produces near life-like cadavers for medical use is set to improve surgical skills and accelerate the adoption of new surgical techniques and technology.

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The Girl Who Turned to Bone

Unexpected discoveries in the quest to cure an extraordinary skeletal condition show how medically relevant rare diseases can be.
Hanson Zandi's insight:

An extradonirary case study and new finding that may help future generations with Rare bone disease.

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E-cigarettes to be classed as 'medicines' in attempt to tighten regulation

E-cigarettes to be classed as 'medicines' in attempt to tighten regulation | Hanson Zandi News | Scoop.it
MHRA to ensure consistent standard across all licensed products as manufacturers of electronic cigarettes face tough new tests
Hanson Zandi's insight:

Manufacturers are to face tough new tests before they can sell their e-cigarettes as licensed products, the Medicines and Healthcare Products Regulatory Agency (MHRA) has said.

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