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The Journey of a Tweet: Infographic

The Journey of a Tweet: Infographic | Guerrilla Social Media | Scoop.it

Twitter is a cultural phenomenon that has changed the way we communicate around the world. This infographic shows the literal journey of a tweet - from the initial tweet to the retweet and beyond.


This graph shows that a single tweet can cross social media channels in mere seconds. In this age of quick technology, people are getting information at such a rapid rate that it’s hard to keep up at times...

Check out the infographic for more interesting facts.


Via Lauren Moss
Joe Wise's insight:

Always wondered what the .....

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Maria Persson's curator insight, May 15, 2013 10:01 PM

Look closely...where do your tweets go in your 'professional circles'?

EmbroidMe New Lenox's curator insight, May 16, 2013 6:34 AM

Amazing how information sharing has changed in such a short amount of time with Twitter.

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Scouring the Internet for the latest in valuable Social Media News. Keyword: Valuable!
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Christy Turlington - - Social Media Awards - Celebrity - InStyle.com

Christy Turlington -  - Social Media Awards	 - Celebrity - InStyle.com | Guerrilla Social Media | Scoop.it
“VOTE FOR IAN HERE ---> Social Media Awards: I Voted for Ian Somerhalder. Vote now @InStyle #InStyleSMAs http://t.co/rt1cG8U5PN”;
Joe Wise's insight:
Saw this woman up close when living in TriBeCa many years ago. Stunning is an understatement.
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15 Eye-Opening Social Media Statistics, Facts & Figures [INFOGRAPHIC] - AllTwitter

15 Eye-Opening Social Media Statistics, Facts & Figures [INFOGRAPHIC] - AllTwitter | Guerrilla Social Media | Scoop.it
“15 Eye-Opening Social Media Statistics, Facts & Figures [INFOGRAPHIC] (RT @alltwtr: WOW! 15 eye-opening social media statistics, facts and figures!”
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Pinterest Is The Final Stamp In Your Social Media Campaign, So Don’t Forget It! | DSM Publishing

Pinterest Is The Final Stamp In Your Social Media Campaign, So Don’t Forget It! | DSM Publishing | Guerrilla Social Media | Scoop.it
“In case you aren’t aware, social media is one of the biggest tools in an Internet marketer’s tool box. (Do you use Pinterest for #seo? Are you satisfied with the results? How much traffic do you get?”
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Time for a New Definition of SEO

Time for a New Definition of SEO | Guerrilla Social Media | Scoop.it

SEO in the digital marketing mix is here to stay. Standardizing a definition of SEO will help buyers better understand the importance of it, the reason for committing to it, and the short- and long-term impact an SEO strategy has on a web presence.

 

Is Web Presence Optimization the Evolution of SEO?

So what is an accurate description of SEO given the changes to the industry?

 

Web presence optimization is an all-encompassing approach to optimizing an entire web presence for organic search including the website, social channels, blogs, articles and press releases. Where strategies, techniques, and tactics are still used, but content marketing and social media are strongly incorporated.

 

Read More: http://searchenginewatch.com/article/2288392/Time-for-a-New-Definition-of-SEO


Via Antonino Militello
Joe Wise's insight:

Social Search.... just get out of its way or you might get hurt.

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Kaye Blum's curator insight, August 16, 2013 6:22 AM

I'm not sure I agree with this 100%. I have always focused on quality content before SEO tactics. Now Google thinks this is valid, hooray. It's an interesting pyramid diagram, but I believe places too much emphasis on technical SEO. Quality content wins and Google's SEO modifications now reflect this.

Bogdan S's curator insight, August 19, 2013 12:24 AM

Time for big changes is here!!

Sanjana Singh's curator insight, September 13, 2013 2:49 AM

It's really an awesome defination of SEO that's why i shared with you all guys join the conversation here and share your defination about the new SEO.

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Stats To Convince Your Boss To Invest In Social Media And Content Marketing [INFOGRAPHIC] - AllTwitter

Stats To Convince Your Boss To Invest In Social Media And Content Marketing [INFOGRAPHIC] - AllTwitter | Guerrilla Social Media | Scoop.it
Stats To Convince Your Boss To Invest In Social Media And Content Marketing [INFOGRAPHIC] (#socialmedia #twitter Stats To Convince Your Boss To Invest In Social Media And Content Marketing...
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8 Social Media Strategy Tips for Bloggers

8 Social Media Strategy Tips for Bloggers | Guerrilla Social Media | Scoop.it

Social media is important but as a blogger you may not have time for it. There is just so much to do, including signing up to the various accounts and constantly posting, without spamming.


Via GrupoNeo
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New Reality Show '@SummerBreak' Will Unfold on Social Media - Mashable

New Reality Show '@SummerBreak' Will Unfold on Social Media
Mashable
The next potentially big reality TV phenomenon won't actually require a TV. How's that for innovation?
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Danica Patrick tops celebrities in generating social media buzz for sponsor Go ... - SportingNews.com

Danica Patrick tops celebrities in generating social media buzz for sponsor Go ... - SportingNews.com | Guerrilla Social Media | Scoop.it
SB Nation
Danica Patrick tops celebrities in generating social media buzz for sponsor Go ...
SportingNews.com
Because she's so popular and media savvy that she can use social media to generate buzz about her sponsors.
Joe Wise's insight:

no surprises there.......   oldest trick in the book.

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What You Need to Know About The Upcoming Changes Facebook’s Ad Platform

What You Need to Know About The Upcoming Changes Facebook’s Ad Platform | Guerrilla Social Media | Scoop.it
Facebook’s ad platform has 27 different products…at least for now. The social network announced in a blog post yesterday that over the next six months, See on simplymeasured.com

Via Gerrit Bes
Joe Wise's insight:

This company is really on thin ice. Their aggressive monetization has destroyed the confidence of their once youthful demographic.

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Twitter creates incredible maps using billions of geotagged tweets | Apps and Software | Geek.com

Twitter creates incredible maps using billions of geotagged tweets | Apps and Software | Geek.com | Guerrilla Social Media | Scoop.it

Every tweet that hits Twitter has the option of including location data with it. These coordinates, which are of varying accuracy given the device and circumstances under which they were sent, can be used to add flavor to a tweet, or give its readers important context about the information contained in those 140 characters. If you are an engineer at Twitter though, you can round up all that location data and create something awesome with it.


Via Mau
Joe Wise's insight:

Uh oh. We ARE in the Matrix.

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Infographic: 36% of all shared links on Twitter are photos

Infographic: 36% of all shared links on Twitter are photos | Guerrilla Social Media | Scoop.it

This infographic makes the interesting point that more than one-third of shared links on Twitter are photos.

This makes a lot of sense considering successful content on Facebook, Pinterest and Google Plus, but it’s an important reminder that Twitter is more than 140 character posts anymore...


Via Lauren Moss
Joe Wise's insight:

Keep it simple stupid.... aka, the Kiss principle

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Brenda Alston's curator insight, May 27, 2013 12:29 PM

I look forward to using this!

Virgínia Coutinho's curator insight, May 29, 2013 9:56 AM

Análise de conteúdo Twitter! útil.

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[Infographic] Evolving SEO tactics: longer posts, Google+ and the tilde

[Infographic]  Evolving SEO tactics: longer posts, Google+ and the tilde | Guerrilla Social Media | Scoop.it

This is an infographic about current SEO thinking with tips and tools to help sites rank better on search engines.

 

Most people have a general idea of how to optimize their content for search engines. That search engine algorithms are proprietary and evolving inevitably causes different opinions on SEO. Of course there’s another school of thought that minimal keyword research and a green-light from a SEO plugin are enough to publish a piece.

 

This infographic challenges writers and some of the preconceived notions about SEO. It has a mixture of tips and tools to help you rank better in search...


Via Lauren Moss
Joe Wise's insight:

Any of you SEO gurus out there care to confirm any of this?

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Lee Schlenker's curator insight, May 1, 2013 11:12 PM

Lauren Moss suggests this infographic from ContentVerve that suggests how authors and content providers can better target their SEO strategies.

Martin (Marty) Smith's comment, May 2, 2013 9:52 AM
Great comment MizWalidah. I wold modify one point. Instead of "continually optimizing your meta keywords and tags" I would find ways to ping in fresh content such as User Generated Content from reviews or comments. Once a website I've SEOed is inside of Google's algorithm changing meta values that matter (mostly the page's title) can HURT SEO. I change titles VERY VERY carefully since the first rule of SEO is DO NO DAMAGE. The QDF (Quality Deserves Freshness) movement post Panda and Penguin LOVES it when a page pings, so I love the 1% of visitors who are willing to comment, review or otherwise contribute User Generated Content.

I DON'T play with meta nearly as much as you imply since to do so can look SPAMMY and cause real harm. The most important idea is creating content other people want to share. This is why I love GAMES and CONTESTS especially for bands. High engagement content such as Contests and Games can help with SEO and they can help create a distinct brand all bands need. Appreciate your enthusiasm, but be careful about meta (especially title) changes. Marty
Coralie D.'s curator insight, May 3, 2013 1:32 AM

Infographie sympa sur la rédaction SEO... A lire et relire, c'est toujours utile ! ;)

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How Social Media Impacts SEO and Site Ranking: infographic

How Social Media Impacts SEO and Site Ranking: infographic | Guerrilla Social Media | Scoop.it

Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month. One of the more recent factors that has had an impact on search ranking is social media.


This infographic breaks down ways that social media influences the visibility of your website in search results, including:

 

Social media can help search engines find and index your content faster Likes, shares, retweets, etc. indicates to search engine that content is new and interesting, often leading to a temporary increase in rankingsYour content will increase in search results for people connected to youIncreases domain authority and the number of inbound links to your website
Via Lauren Moss
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For what it's worth...

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Jayne Courts's comment, May 22, 2013 12:54 AM
Venkatesh - if I am able I give my site as much media support as I can. As a social media trainer I need to 'try out' media before I can teach others to use it and give an insight into which is useful and which is not. So I tend to put my site and what I am doing out on the various social media platforms at least twice a day - I don't over emphasise my site because that can be counter productive (people switch off if all they see from you is self-promotion) and so it is keeping your presence alive but not switching off potential clients by constant ME, ME, ME. I perform both SEO services and social media training for others (see - just a bit of self promotion LOL)
Michelle Gilstrap's curator insight, May 22, 2013 9:18 AM

SEO and Social Media why it works and how it helps your ranking. Excellent infograpic.

Stephanie Smetana's curator insight, July 9, 2013 4:17 PM

This infographic is a great way to depict many of the articles I've previously pointed out that cover SEO and social media. It is almost easier to explain the relationship in an image format, especially for those who don't have a background in SEO.

 

There are many other factors that go into how much social media truly affects SEO, so there is more to be explained after this. But this is a great introductory image. It also emphasizes the speed with which social media makes an impact.

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Social Media Takeaway: Nielsen's 2013 Outlook

Social Media Takeaway: Nielsen's 2013 Outlook | Guerrilla Social Media | Scoop.it
“Jessica Kornfeind reports on Nielsen's 2013 Outlook for Online Advertising Performance as well as advertising tips for your social media strategy.”
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3 Kindergarten Lessons You Should Ignore on Social Media

3 Kindergarten Lessons You Should Ignore on Social Media | Guerrilla Social Media | Scoop.it
“Thankfully 5-year-olds don't run companies. Here are three Kindergarten lessons you should ignore on social media (and in most business, for that matter).”
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Is Your Business Forgetting to be Social on Social Media? - Business 2 Community

Is Your Business Forgetting to be Social on Social Media? - Business 2 Community | Guerrilla Social Media | Scoop.it
Most businesses that invest heavily in social media tend to forget one key component to maximizing their success in developing direct relationships with their audience; They forget to be social. Much effort and attention is given to creating valuable content, publishing at just the right time to maximize impressions, determining what triggers to use to incite sharing, figuring out how to encourage comments and ‘likes’, and more. All of this is great, but there isn’t anything social about publishing content and hoping for virality metrics to shoot through the roof. Even replying to comments left on blog content, Facebook updates, tweets and Google+ posts isn’t truly being social. Think about it in the context of your life. You don’t go to a party, see some guy standing in the corner all by his lonesome, and think, ‘man, that guy is really putting himself out there!’. He’d probably answer a question if you asked him, but he’s not doing anything to garner attention, attract people to him, or develop new connections or relationships. Except for very rare circumstances, businesses and brands simply cannot expect to develop meaningful relationships with consumers on social media without behaving socially. The beautiful thing about social media is that it gives businesses the opportunity to proactively speak with their audience, including current and prospective consumers. That’s powerful stuff.
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Social Media is Bullshit | Smarter Storytelling

Social Media is Bullshit | Smarter Storytelling | Guerrilla Social Media | Scoop.it
A review of B.J. Mendelson's eye-opeing and controversial book, "Social Media Is Bullshit." (Social Media is Bullsh*t http://t.co/w1HJFkY3kK)
Joe Wise's insight:

Not buying a word of this, but it's good to know what the other side is saying. How do I know the book itself is bullshit?? Because the author is said to have "started social media in 2004". Sorry, but that's what the bullshit artists say. Nobody started social media marketing in 2004. 2006? Maybe.

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Use Instagram for Ecommerce: 3 Tips - Business 2 Community

Use Instagram for Ecommerce: 3 Tips - Business 2 Community | Guerrilla Social Media | Scoop.it

f you want to get heard and your products in front of a target audience, Instagram is your best bet, as it is an excellent platform for customer engagement and retention. Competing in an oversaturated online market is hard and simply setting up a flashy ecommerce site is not enough to draw the sales you want. Using social media strategies to promote your online store, creating a community and turning your ecommerce site into something more than just a place to buy products actually helps increase sales. As you might have noticed, there’s unparalleled growth in digital marketing, especially in mobile and visual platforms. While Facebook usage dropped slightly in 2013, sites like Pinterest and Instagram continue to build massive amounts of traffic.


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5 Answers Every CEO Should Want to Know | CustomerThink

5 Answers Every CEO Should Want to Know | CustomerThink | Guerrilla Social Media | Scoop.it

The perennial cry from CEOs around the globe is that they are focused on their customers. It’s their A-#1 mission. Everything emanates from understanding what customers need and want, and then delivering on it. However, without up-to-date information trending profitable versus non-profitable customers and the issues driving the best customers away, CEOs and their businesses are unable to manage customers as assets.Guerrilla metrics give leadership five questions for commanding customer accountability inside their organizations.Guerilla metrics:- Create a cultural shift to make customers the asset of the business.- Supply leaders with a platform to stand behind and reinforce.- Establish a language for CEOs in how they ask about customers; placing the customer front and center on their agenda.- Are a potent first step to kick-start or reenergize a faltering customer ‘focus.’...


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Jeff Domansky's curator insight, June 19, 2013 12:52 PM

Here's what CEOs want to know from you and your marketing campaigns.

Dale Ader's curator insight, June 22, 2013 5:58 AM

The leadership think tank!

David Keuning's curator insight, June 28, 2013 10:16 AM

They say that creating the *right* KPI is an art.  And they also say that if you create the wrong KPI you can do your business more harm than good.  Asking your organization these five questions will point you down the path of finding the RIGHT KPI. 

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The Art of Getting Retweets | Social Media Today

The Art of Getting Retweets | Social Media Today | Guerrilla Social Media | Scoop.it
As a successful small business owner, you most likely have an active Twitter account and are consistently putting out great content (and if you are a little behind on the twitterverse, here’s some handy tips to help you along the way).

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6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand | Guerrilla Social Media | Scoop.it

Social media offers unprecedented access to cultivate relationships with customers, one at a time. For those who seek to build sustainable brands, social media should never take the place of the website as the ultimate destination of the brand.


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Scott Armstrong's curator insight, June 10, 2013 8:07 AM

Great support for using an anchor strategy!

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The Content Catalyst: How Content Drives Search & Social Synergy

The Content Catalyst: How Content Drives Search & Social Synergy | Guerrilla Social Media | Scoop.it
Today, many a search marketer lives in a world driven by Pandas and Penguins. SEO as we used to know it has changed forever. As Google shifts its focus to quality and relevancy, content marketing adoption has soared.

Via GrupoNeo
Joe Wise's insight:

Search + Social is all the rage it seems.....

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Infographic: Best Practices for Optimizing Facebook Photos

Infographic: Best Practices for Optimizing Facebook Photos | Guerrilla Social Media | Scoop.it

This infographic from Postrocket gets into the specificity of how and why images should be optimized for Facebook Edgerank.


It addresses photos in the context of display for the NewsFeed, as well as the optimal dimensions for profiles, cover photos and post link previews.


Via Lauren Moss
Joe Wise's insight:

images are key..... too obvious??

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malek's curator insight, May 28, 2013 4:18 PM

Great answers to many questions you always have in your mind

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Infographic: What Drives Social Media Searches and Engagement?

Infographic: What Drives Social Media Searches and Engagement? | Guerrilla Social Media | Scoop.it

As it turns out, social media and search go hand-in-hand...


From Facebook and Twitter, to Pinterest and MySpace (yes, it still exists), social media users are often on the search for… something.

For marketers, understanding the searches that lead to improved engagement is critical.

To that end, Azntaiji Multimedia and SocialRadius have produced a new infographic highlighting exactly what so many of us are searching for.


Via Lauren Moss
Joe Wise's insight:

Helpful in knowing which clients will need you to pull content out of thin air for them >

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MrAnalytic's curator insight, May 19, 2013 1:27 PM

probably true, but so unbelievable! 

Ramzi Mouakassa's curator insight, May 22, 2013 4:06 AM

Not a surprise at all that the top 5 searched topics socially are (1) Technology / Scoial Media, (2) Fitness, Health, & Sports, (3) Music, (4) F&B, & (5) Travel... I think that this one dropped Movies / Cinema for sure

Michelle Gilstrap's curator insight, May 22, 2013 9:37 AM

Ever wonder what people are searching for? This infographic will open your eyes. If you have a small business, you might want to be on the social media that can get this type of search by consumers.

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The Most Social Companies (in the Least Social Industries) [Infographic]

The Most Social Companies (in the Least Social Industries) [Infographic] | Guerrilla Social Media | Scoop.it

Being social (e.g. actively using social media) in industries that are typically viewed as less of a fit for social media can be a great way to stand out, to show thought leadership and to reach new audiences.

 

To find out what people are doing to connect with their customers, partners and other industry stakeholders on social media in less social industries, take a look at the data in this infographic, where you’ll see:

Why you should be social, even if not everyone in your industry is on boardExamples of companies innovating in social mediaThings to watch out for with social media in non-social industries 

Examples that we used include companies in the following industries:

MedicalPoliceAutomotiveVeterinaryLibraries
Via Lauren Moss
Joe Wise's insight:

The longest infographic ever made >

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Des Walsh's curator insight, May 20, 2013 5:43 PM

Helpful infographic and notes