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Volkswagen Woofwagen dogs advert 2013

Volkswagen Woofwagen dogs advert 2013 | Digital management | Scoop.it
Check out our woofwagen dogs advert, which explores the diversity of the Volkswagen Range showing that there truly is a Volkswagen for all of us. Explore our...
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Nouvelle Pub Volkswagen avec des chiens qui mettent des barres

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Wolf Howls his pack - Jose Cuervo #PARTYANIMALS

Watch the #partyanimals get everyone together for a night out. Who's In? Get the app for yourself at http://thehowlapp.com. Or hit http://Facebook.com/JoseCu...
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Une appli pour lancer des soirées !

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Just In: The State of Content Marketing in 2014

Just In: The State of Content Marketing in 2014 | Digital management | Scoop.it

Our friends at Content Marketing Institute paired with the amazing MarketingProfs and released their 4th annual report on all things content marketing: B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends—North America.

 

As we’ve come to expect from their reports, this one is brimming with clearly presented data and sharp insights into the state of content marketing today.

 

To summarize:

- More B2B content marketers consider their techniques effective (42%, up from 36% last year)

- Companies are taking content marketing seriously, increasing budgets and assigning dedicated employees to content, but most organizations are still in the early stages of full adoption

- Content marketers who have documented content strategies are more effective, and face fewer content marketing challenges overall

 

Here are a few in-depth looks at the study’s findings...


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Jeff Domansky's curator insight, October 21, 2013 9:34 AM

Valuable data and social marketing insight.

Margarita Bojórquez's curator insight, October 21, 2013 12:03 PM

Razones para apostar al marketing de contenidos

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Appsee: Understand Your Mobile App Users

Appsee: Understand Your Mobile App Users | Digital management | Scoop.it
Appsee is a simple and powerful visual in-app analytics platform that enables you to measure, understand and improve the user experience in your mobile app.
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Comment rendre son app mobile plus performante

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3 Steps For Using Big Data To Drive Faster Marketing Growth

3 Steps For Using Big Data To Drive Faster Marketing Growth | Digital management | Scoop.it

Insights from big marketing data can be leveraged to create compelling experiences tailored to individual behaviors and preferences. By accurately processing and "actioning" big data, marketers can customize individual messages at remarkable scale.By taking the time to leverage your company's existing big data assets and following three simple steps, you can deliver personalized marketing that can grow sales this year...


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Amelia Brazell's curator insight, October 21, 2013 11:30 AM

Does the thought of big data send you into overwhelm?   Why not take adavantage of big data to move your buisness forward? This article provides insight on how to do that.