Growing To Be A Better Communicator
9.7K views | +3 today
Follow
Growing To Be A Better Communicator
Creative communication skills
Curated by Bobby Dillard
Your new post is loading...
Your new post is loading...
Rescooped by Bobby Dillard from Transmedia: Storytelling for the Digital Age
Scoop.it!

The Storytelling Secrets of 'This American Life' and Other Top Radio Programs

The Storytelling Secrets of 'This American Life' and Other Top Radio Programs | Growing To Be A Better Communicator | Scoop.it

Via The Digital Rocking Chair
more...
The Digital Rocking Chair's curator insight, September 1, 2015 5:37 AM


Jessica Abel:  "What makes narrative podcasts and radio shows so good, and so popular?"

Rescooped by Bobby Dillard from Transmedia: Storytelling for the Digital Age
Scoop.it!

4 Storytelling Tips From The Co-Creator Of Blockbuster Mystery Podcast "Serial"

4 Storytelling Tips From The Co-Creator Of Blockbuster Mystery Podcast "Serial" | Growing To Be A Better Communicator | Scoop.it

For the past several weeks, Thursday mornings have taken on a special meaning for hundreds of thousands of curious souls around the world. That's when the makers of the podcast Serial release the latest installment of the weekly show.


Via The Digital Rocking Chair
more...
The Digital Rocking Chair's curator insight, November 14, 2014 4:03 PM


Joe Berkowitz:  "Julie Snyder is the senior producer and co-creator of the hit podcast Serial. Here, she offers some guidelines for telling a story the Serial way."

Rescooped by Bobby Dillard from Writing Rightly
Scoop.it!

Story First, Writing Second – Especially Come November | Writing Rightly

Story First, Writing Second – Especially Come November | Writing Rightly | Growing To Be A Better Communicator | Scoop.it

I spent the morning working with a very talented writer. An extremely well-placed agent had recently rejected her manuscript, but told her that he’d be happy to consider a revision, or anything else...


Via Penelope
more...
Mick D Kirkov's curator insight, March 14, 2014 6:19 PM

via Penelope

 

♥ princess leia ♥'s curator insight, March 15, 2014 12:27 PM

Everyone has a story!

Jacques Goyette's curator insight, March 15, 2014 8:46 PM

Great article Penelope ! Congrats !

Rescooped by Bobby Dillard from LeadershipABC
Scoop.it!

To Persuade People, Tell Them a Story

To Persuade People, Tell Them a Story | Growing To Be A Better Communicator | Scoop.it

Even in a world of high-tech communications, narratives can be the best way to get a message across. 


Via Kenneth Mikkelsen
more...
Steve Bax's curator insight, November 12, 2013 8:07 AM

Another good Scoop by Kenneth Mikkelsen. This is based upon the lessons learn't in presenting the case for new market research techniques in P&G.There are some good presentation lessons in here.

Robin Sinclair's curator insight, November 12, 2013 9:09 AM

Even interviews require story telling - just make sure they are true!

Mark Cripps's curator insight, November 25, 2013 3:45 AM

Leaders must tell stories:

Rescooped by Bobby Dillard from Marketing
Scoop.it!

Why Storytelling Is The Future of Marketing


Via Robin Good, Katherine Anne
more...
Imc Csu's curator insight, October 5, 2013 11:17 PM

What is your 'story'?

Katherine Anne's curator insight, October 7, 2013 5:48 PM

I think this video is very accurate. Today, we are bombarded by information about what we should buy, what we should do, etc. How much of this information do we actually retain? Barley nothing! For something to be retained, it has to be rememberable; what's rememberable? STORIES! The video explains stories are rememberable because they are meaningful. The Internet can so easily simplify information to market products, which ends up having so much information about so many different products all the time. If we take the time to explain a story behind a product when marketing it, I think it will be more profitable. STORIES are the new successful marketing strategy in this world filled with noise and information. 

Marco Gabrielli's curator insight, November 12, 2013 2:30 PM

Jennifer Aaker illustra in un video l'efficacia della narrazione nella comunicazione di marketing.

 

"... le storie sono significative, memorabili e incisive, e motivano le persone nel compiere un'azione ..."

 

a) I lettori memorizzano meglio il messaggio;

 

b) Ascoltano, si fidano e acquistano;

 

c) Vivono le emozioni e razionalizzano solo dopo.

 

La narrazione ritrova il suo originale ruolo di mercato, pilotando le conversazioni di business.

Rescooped by Bobby Dillard from small business marketing review
Scoop.it!

4 Tips to Successful Small Business Storytelling

4 Tips to Successful Small Business Storytelling | Growing To Be A Better Communicator | Scoop.it
By incorporating storytelling into their content marketing strategy effectively, companies are able to enhance revenue as well as brand loyalty...

Via Daniel Watson, Constance Jones Collier
more...
Angela Heath's curator insight, June 29, 2015 5:30 PM

One of the most powerful tools in your trick bag is creating a powerful story about your business -- how you got started, how you source your materials, family tragedies and triumphs.....they all matter to your customer.

 

Ayu Dita's curator insight, June 30, 2015 3:05 PM

Service Solahart HP 082113812149 service solahart jakarta utara, barat, selatan, timur, pusat, bogor, puncak, jbodetabek, jababeka Ditangani oleh teknisi yang cukup berpengalaman dan bersertifikat di bidangnya.
APAKAH MESIN PEMANAS AIR TENAGA MATAHARI ANDA BERMASALAH LIHAT MASALAH PEMANAS AIR ANDA.A Mesin Pemaniklanmarket.comas Air Tidak Panas, Tekanan Air Kurang Kencang
B. Tanky Bocor
C. Jasa Penurunan Unit/ Bongkar Pasang
D. Jasa Penaikan Unit/ Bongkar Pasang
E. Penggantian Sparepart,Element,Termorstat,1/2 Valve, Cek Valve Dll.
F. Pemasangan Titik Air Panas/ Instalasi Pipa Air Panas
G. Pemasangan Titik Air Dingin/ Instalasi Air Dingin
Untuk keterangan lebih lanjut :
Hubungi kami “
CV.FIKRI MANDIRI JAYA SERVICE
Nomer Telpon: +6221 71231659 hp 082113812149
Website: http//fikrimandirijaya.com
Kami juga menyediakan unit baru untuk mesin pemanas air merek solahart dan wika swh jika ada yang mau pasang baru hubungi kami. Trimakasih

Luigina Sgarro's curator insight, July 2, 2015 2:30 PM

Le solite storie? No, storie.

Rescooped by Bobby Dillard from Best Storytelling Picks
Scoop.it!

The Psychology of Stories: The Storytelling Formula Our Brains Crave

The Psychology of Stories: The Storytelling Formula Our Brains Crave | Growing To Be A Better Communicator | Scoop.it
Learn why our brains go nuts for a good yarn -- and how you can recreate it in your marketing.

Via José Carlos, Mervi Rauhala
more...
Mervi Rauhala's curator insight, June 2, 2014 6:49 AM

This is rather long article but worth reading especially for marketing and communications people. Contains links to primary sources which is always a plus.

Jeni Mawter's curator insight, June 29, 2014 11:43 PM

Why we are 'wired' for stories.

Rescooped by Bobby Dillard from Social-World, Blog, Network, Storytelling, Curation, Leadership
Scoop.it!

50 Things You Must Know About Storytelling

"Storytelling is like sex" wrote David Mamet, "everyone can do it, some of us are better at it than others." After three years of studying non-fiction storytell

Via Soraia Ferreira, Luis Costa, Martin (Marty) Smith, luigi vico
more...
Martin (Marty) Smith's curator insight, December 8, 2013 2:48 PM

Any 5 of these 50 tips can help you tell better stories. Oh, btw we are all storytellers know. The story is the Lego building block of content and content is the building block of everything.

Rescooped by Bobby Dillard from Visual Storytelling
Scoop.it!

Why Storytelling Matters in a High-Tech World

Why Storytelling Matters in a High-Tech World | Growing To Be A Better Communicator | Scoop.it
A professor, journalist, and tech startup founder explains why writing is more important than ever, even in our STEM-obsessed times.

Via Brandon Hoe, Metta
more...
Brandon Hoe's curator insight, April 5, 2013 12:29 PM

We live in an era of business that's increasingly becoming cold, calculated and logical. Big data, virtual teams, digitized information, .... these are business trends that move us away from personal, human connections. However, humans are still very much at the core of all business transactions and we respond best to things that appeal to our emotions. 

In this article, Michael S. Malone, an instructor of professional writing at Santa Clara University, tells the story of his experience with his students and how he teaches them the practical side of storytelling in preparation for the jobs that they'll ultimately end up in. He also shares the story of how he used storytelling to help launch and advance his startup venture. 

What I found compelling about this article is the bold assertion that Malone makes about storytellers. He says, "Indeed, I’m increasingly convinced that a great storyteller is even more important to an institution than a great code-writer, an accomplished research scientist, and maybe even a talented CEO. That's true in the early days of a modern enterprise, when a company is trying to convince employees, investors, and partners to believe in a product or service that doesn’t yet exist. It's also true in later years, when a mature company needs a compelling story to maintain the loyalty of customers and employees, and to differentiate itself from competitors."

Rescooped by Bobby Dillard from Digital Presentations in Education
Scoop.it!

Storytelling for Presentations

Alex Rister: "Storytelling for Presentations" was a short lesson I developed for my online Professional Communication and Presentation course. How do you teach storytelling


Via Baiba Svenca
more...
Nedko Aldev's curator insight, May 8, 2013 3:17 AM

add your insight...

 
LucaVanin's curator insight, May 17, 2013 2:42 AM

Trasformar euna presentazione in una storia da raccontare: lo sforzo più complesso!

Nathan Schultz's curator insight, November 25, 2015 4:22 PM

This presentations clearly explains what makes a good story - you need to devise conflict, develop characters and add efficient details.  I enjoy this presentation because it explains the details of storywriting with a variety of interesting visuals, which makes it more entertaining to read.