Grimes Music & Social Media Scoop

Earlier this month, Mai wrote an article about why you should put content marketing at the heart of your brand strategy, in which she gives a summary of the importance of content marketing for your brand.

However, she also mentions that even though 90% of marketers think content marketing will become more important over the next year, more than 60% still haven’t invented a content marketing strategy at place.

Some interesting key facts from the infographic are:

The most popular types of content that marketers spend time on producing are blog posts, social media updates (Facebook posts, tweets, etc.) and articles/guides, whereas audio content and podcasts are the least popular;

Search engine providers are increasingly recognizing quality creation and social sharing as significant ranking factors;

27 million pieces of content are shared via the web each and every day in 2012;

More than 50 % of consumers say that blogs have influenced their purchase decisions;

94 % of marketers believe that the users analysis of the site’s perceived value will increase in importance as a ranking factor.

Find Out More: http://www.mindjumpers.com/blog/2012/11/content-marketing-seo/

With the recent release of Steven Spielberg's Lincoln, the Civil War has been a hot topic. But for some people, like Rod Coddington, it's always an area of interest — blockbuster or not.

What is the best time for a company to Tweet?Catching the attention of individuals on Twitter is challenging at the best of times, however could it be that some times are better than others?

With so many agencies dotted across the globe, there are many great examples of agencies embracing social media and using the different platforms to its full potential.

When it comes to rumors, Alicia Keys has always been good at moving around them, but it looks like she has decided to take some head on!

What do social signals have to do with your SEO campaign? Maybe more than you think. And the divide between SEO and social media seems to shrink every day.

Google and Bing have both confirmed that social indicators are becoming increasingly important and that they are already being used to some degree, to create ranking results.

Twitter, Facebook, and Google+ are the most important to Google and, unsurprisingly, Google+ leads the way in helping to promote a site in Google rankings.

Choose your social sites wisely, integrate your efforts within your own site, and conduct some competitor analysis on the top performers in your industry. Then try these six techniques to improve your social indicators.

Find Out More: http://raventools.com/blog/6-techniques-improve-seo-social-indicators/

How did social media sentiment fair as an election-predictor? (MPC Studios Web News So Did Social Media ‘Predict’ the Election?

Small Business Saturday is around the corner.

Global revenue from social media could hit up to $17 billion this year, according to new research from Gartner.