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Great Ideas for Non-Profits
The best fresh ideas from around the web from 2080NonProfits.org
Curated by Ken Dickens
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Rescooped by Ken Dickens from Just Story It! Biz Storytelling
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Need a Headline For Your Story or Blog? 19 Fab Formulas

Many people have found headlines that work wonders, consistently, time after time. And they go well beyond the saturated listicle or clickbait.

Via Karen Dietz
Ken Dickens's insight:
Non-Profit fundraising is about telling your story in a compelling way. Here's help! -Ken www.2080nonprofits.org
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Art Jones's curator insight, August 27, 2014 12:20 PM

On Average 5 times as many people read the headline as read the body copy.


David Ogilvy

malek's curator insight, August 27, 2014 5:45 PM

Headline today Or Headline news,

We're more likely to read Headlines not the post body.

Jeff Domansky's curator insight, September 1, 2014 11:58 PM

Great headline writing tips via storyteller Karen Dietz.

Rescooped by Ken Dickens from Just Story It! Biz Storytelling
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Telling Stories. | Clarity and Perspective about Online Marketing

Telling Stories. | Clarity and Perspective about Online Marketing | Great Ideas for Non-Profits | Scoop.it

"It’s probably too early to select the “catchphrase of 2012,” but as an early front-runner you’d have to go with Storytelling."

 

I love this article because it's straight talk about biz storytelling. My favorite quote from this article is: "In the world of sales, the idea of Storytelling is often little more than a sophisticated way to say 'pitching.' We go to great lengths improve the way we tell our story." Ugghhh.

 

But then the author says, " Truth is, the only story customers want to hear is their own."

 

He then explains more about how businesses need to tell their customers stories and avoid telling the wrong story. It's a great quick read! Enjoy the insights.

 


Via Karen Dietz
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