Waverly, Iowa – CrawDaddy Outdoors, an adventure gear outfitter and paddle sports dealer, in Waverly, Iowa is engaging its digital audience with a
Fynn Glover's insight:
Prompting people to engage in conversation is one of the most powerful forms of social media marketing.
When the prompt ties directly back to outdoor experience and to the specialty retailer's domain expertise, the result is the conversational promotion of experience, rather than sole focus on transaction.
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