Your LinkedIn profile is a place for you to build your professional brand, showcase your achievements and skills, share content with other professionals, and connect with colleagues, business partners, and even potential employers.
And people will come across it in a variety of ways -- whether they're searching for employees at your company or in your industry, or they met you in person and want to remind themselves what you do or learn more about your accomplishments. No matter how or why they stumble on your profile, it better be darn impressive.
Great infoSocial media is an ever-changing beast. You almost can’t have a business in this day and age without a presence in the online world and specifically, at least, one of the big eight social media sites. Gone are the days where only teens frequented MySpace to chat with friends. Social media is here to stay, and people are looking online for your business so you’d better present your best.
Marketer Jay Baer may have said it best with this tidbit: Content is fire, social media is gasoline.
It's simply not enough to create epic content anymore. You have to get that content in front of people, be seen and entice social signals through sharing and conversation.
And it's pretty hard to do that without some pretty spectacular tools.
We've got seven for you to check out today - some you may have heard of and others you may not have. Either way, they're worth using to cut on the time it takes to deliver on a stellar content marketing strategy in 2016....
You know how to use Facebook on a personal level, but do you really know how to take advantage of it for your business? It may seem like a low-maintenance platform, but there are a lot of ways you can go wrong on Facebook. It's not just about sharing your content — it's about understanding your audience and knowing how to engage with them, and figuring out how to make that work for your business.
So what are the biggest Facebook marketing mistakes to avoid? Here are 10 Facebook faux pas, according to social media experts.
Web UI design is built upon many common repeatable patterns and best practices, but not many “carved in stone” rules. Design is an art form, and as such, “good” or “bad” design is often subjective to users.
For starters, an overwhelming percentage of companies are doing content marketing. We know this from the annual research CMI, MarketingProfs, and partners conduct for both B2B and B2C, and present annually as Benchmarks, Budgets, and Trends.
Thanks to the same research, we also know companies are pursuing content marketing more voraciously than years past. A total of 76% of B2B and 77% of B2C marketers are creating more content than they did a year ago.
Video editing is a design niche which involves a wide range of actions, all related to specific sectors of web, motion, and audio design. The process of creating a video combines graphic design, typography, photography, motion graphic, 3d design and audio editing.
This makes video design one of the most challenging design niches out there. The creation of a compelling video doesn’t end with shooting it. Unlike other types of digital content, videos combine both graphic and audio elements which need to be perfectly synchronised.
This article will introduce you the best online tools and resources you can use to create a striking video....
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.