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How do you Position Premium Brands in China? - China Briefing News

How do you Position Premium Brands in China? - China Briefing News | Grande Passione | Scoop.it
Look at how commodities can be turned into Chinese luxury products with the right brand positioning today.
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China turns on official extravagance

China turns on official extravagance | Grande Passione | Scoop.it
It is suddenly the political fashion to denounce the high-spending habits of the country's civil servants after leaders denoted corruption a public evil.
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China's addiction to luxury goods

China's addiction to luxury goods | Grande Passione | Scoop.it
ASK any luxury retailer where their most valuable customers are from and most will say China. The post-2008 years have not been the easiest for luxury brands, but...
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