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My Collection Of Wine News From Around The World...
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An incumbent’s guide to digital disruption | McKinsey & Company

An incumbent’s guide to digital disruption | McKinsey & Company | Grande Passione | Scoop.it
Incumbents needn’t be victims of disruption if they recognize the crucial thresholds in their life cycle, and act in time.
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Aldi boosts online offer with new wines

Aldi boosts online offer with new wines | Grande Passione | Scoop.it
Aldi has boosted its online wine range, as it admitted it was still “tweaking” the offer following feedback.
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78% of online adults visited Facebook last month

78% of online adults visited Facebook last month | Grande Passione | Scoop.it
GlobalWebIndex’s research shows that Facebook continues to dominate the social media landscape, with 81% of online adults having an account on the service.
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Inside Time Out's secret formula for increasing native advertising revenues

Inside Time Out's secret formula for increasing native advertising revenues | Grande Passione | Scoop.it
Time Out reveals why it's confident half its digital ad revenues will come from native advertising in 2016.
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The Internet of Wine: Smart and Connected Vineyards

The Internet of Wine: Smart and Connected Vineyards | Grande Passione | Scoop.it
From Brunello di Montalcino to Barbaresco, how technology is changing the way some of the world’s best wines are made, simulating a virtual vineyard.
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2016 Edelman TRUST BAROMETER - Global Results

2016 Edelman TRUST BAROMETER - Global Results | Grande Passione | Scoop.it
View the 2016 Edelman TRUST BAROMETER - Global Results
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China’s rising Internet wave: Wired companies | McKinsey & Company

China’s rising Internet wave: Wired companies | McKinsey & Company | Grande Passione | Scoop.it
After a massive rise in Internet use by consumers, adoption by Chinese companies is catching up with that of the developed world. A McKinsey Quarterly article.
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Rabobank Global Wine Quarterly Q4: In Full Flow -- Online Wine Sales on the Rise

Rabobank Global Wine Quarterly Q4: In Full Flow -- Online Wine Sales on the Rise | Grande Passione | Scoop.it
NEW YORK, Oct. 19, 2015 /PRNewswire/ -- Driven by consumer demand, it is becoming abundantly clear that...
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Only 35% Italian wineries sell on-line - Lifestyle

Only 35% Italian wineries sell on-line - Lifestyle | Grande Passione | Scoop.it
commerce, 52% sell their wine through their own websites while 22% use specialised websites such as
Svinando, Wineverse, Tannico, Vinix, Winetowine and Winezon, according to the survey of 450 wineries
across the country carried out by Grs Research and Strat... © ANSA
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Wine Intelligence | Is social just local?

Wine Intelligence | Is social just local? | Grande Passione | Scoop.it
Despite its inherent global-ness, the social internet is very much a local phenomenon. Consumers in China obsessively WeChat with other Chinese of the same generation, town, occasionally the same room, and use their smartphones as their portable shopping centre; Australians also blog and chat, but typically with other Australians, and buy their wine online from their local Dan Murphy’s.
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Baromètre SOWINE/SSI 2014 : les Français, le vin et le web

Baromètre SOWINE/SSI 2014 : les Français, le vin et le web | Grande Passione | Scoop.it
Quel rapport les Français entretiennent-ils avec le vin ? Quelles sont leurs sources d’information, et quelle place y occupent les nouvelles technologies ? Quel rôle jouent les réseaux sociaux, et en quoi influencent-ils l’acte d’achat de vin ? La 5ème édition du baromètre SOWINE/SSI met en évidence une évolution des comportements qui progresse à toute vitesse.
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£720m UK online wine market ‘unprofitable’

£720m UK online wine market ‘unprofitable’ | Grande Passione | Scoop.it
“It is so difficult to make money selling wine online,” said Tim Wilson from the Wilson Drinks Report, as he launched an analysis of the UK online wine market in partnership with Inter Rhône this morning.

Providing evidence for the comment, he stressed that despite a reported 40% sales increase in online wine sales through Naked Wines during the last year, the business still made a 3.3% loss in 2014.

“In the formal sale document published this morning, sales for Naked Wines show an increase from £53 million in 2013 to £74m last year, but it is still loss making,” he said.
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Tablas Creek Vineyard Blog: Is Facebook Even Worth It Anymore?

Tablas Creek Vineyard Blog: Is Facebook Even Worth It Anymore? | Grande Passione | Scoop.it
In late 2013, I wrote a blog piece titled What Facebook's News Feed Changes Mean for the Wine Community. In it, I shared Facebook's warning to the owners of their pages that they were going to be reducing posts' organic...
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Amazon Japan hires team of pros to call you back and recommend wine | News | Geek.com

Amazon Japan hires team of pros to call you back and recommend wine | News | Geek.com | Grande Passione | Scoop.it
Amazon is already well established as the leading e-tailer ready, willing, and able to sell you just about anything (for next day delivery). But there are certain product categories that consumers need to [...]
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La vente de vin sur Internet atteint 1,3 milliard d'euros - Wine Paper

La vente de vin sur Internet atteint 1,3 milliard d'euros - Wine Paper | Grande Passione | Scoop.it
Selon une étude réalisée par le cabinet Xerfi, le volume total des ventes de vin sur Internet devrait atteindre 1,3 milliard d’euros en 2015. Un chiffre multiplié par sept depuis 2008. Si les grandes surfaces représentent encore 81% des ventes en volume, leur part de marché s’est érodée de plus de 2 points entre 2011 …
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Why De Bortoli Wines built 'Facebook for growers'

Why De Bortoli Wines built 'Facebook for growers' | Grande Passione | Scoop.it
No more fruit decaying in the back of a truck.
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Digital Crisis Trends in 2016 - Edelman

Digital Crisis Trends in 2016 - Edelman | Grande Passione | Scoop.it
Exploring how Edelman's recent 2016 Digital Trends report can inform digital crisis preparedness and response.
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Welcome to 2016. Facebook just killed your website forever

Welcome to 2016. Facebook just killed your website forever | Grande Passione | Scoop.it
Welcome to 2016. Facebook just killed your website forever, The new year is a perfect time to start things afresh. Take stock. Make improvements. But it'll take more than a few nips and tucks to your website to get users' attention this year, says Andrew Pemberton, director at Furthr. | Marketing Magazine
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How Tiffany found its Twitter voice - Digiday

How Tiffany found its Twitter voice - Digiday | Grande Passione | Scoop.it
Tiffany & Co. has become a top luxury brand on Twitter by combining the right content with smart timing.
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Moët Hennessy USA Debuts Champagne Education Site, As Company Sales Rise - Shanken News Daily

Moët Hennessy USA Debuts Champagne Education Site, As Company Sales Rise - Shanken News Daily | Grande Passione | Scoop.it
Moët Hennessy USA has launched ChampagneMasters.com, a new mobile platform dedicated to educating wine consumers about Champagne, while highlighting Moët Hennessy’s Moët & Chandon, Veuve Clicquot, Dom Pérignon, Krug and Ruinart brands. According to Moët Hennessy USA CMO & EVP … Continue reading →
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Tips for Redesigning Your Business Website | Branding Magazine

Tips for Redesigning Your Business Website | Branding Magazine | Grande Passione | Scoop.it
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The Smith Report: Why social media participation for wine brands is increasingly more important

The Smith Report: Why social media participation for wine brands is increasingly more important | Grande Passione | Scoop.it
The ongoing battle for the return on investment from social media is about to get a bit more complicated with the Google and Twitter partnership.
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The internet is becoming an increasingly important tool for teaching German consumers about wine

The internet is becoming an increasingly important tool for teaching German consumers about wine | Grande Passione | Scoop.it
According to Wine Intelligence’s Germany Internet and Social Media 2015 report (to be published next week), of 28.6 million German regular wine drinkers, 15.2 million of them use the internet to engage with wine. The internet is the 6th most important wine buying channel in Germany, and has increased in importance by 4% since 2011, standing well above department stores and duty free but below traditional channels such as specialist wine shops and supermarkets. 
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The Need to Address Chinese Social Media Differently - Edelman

The Need to Address Chinese Social Media Differently - Edelman | Grande Passione | Scoop.it
In China, people feel much freer to express themselves online because Chinese society is, on the whole, much more socially constrained than the west.
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What's the Return on Winery Social Media?

What's the Return on Winery Social Media? | Grande Passione | Scoop.it
No one in the wine industry, or any consumer industry, is going to try and argue a brand doesn’t need a presence on social media.

But the value of a winery’s tweets, likes or Instagram followers, and what type of return that activity brings to a winery is still somewhat elusive, at least to the objective eye of an economist who studies the wine industry.
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