Got2coupon

Ecommerce Affiliate Marketing video and Integration of E-commerce, Affiliate Marketing and Social Networking - Case Study (Integration of E-commerce,...http://t.co/yoSpCY3E #Affiliate...

Via Cosmo Miller

From the article: "...The new SEO process is not about chasing the algorithm; it’s about fulfilling the needs of the people the algorithm serves.

 

It’s about creating and discovering the content that resonates with the people that a business is trying to reach and then also covering the technical bases required to get results.

 

It’s about understanding the connections between keywords in the mind of your target audience in order to optimize for them effectively.

 

And most importantly, it’s about having SEO become the driver of the marketing mix rather than the outcast. No doubt SEO will remain the esoteric “Calculus of Marketing” but it’s time to prove that we can actually do the math so to speak."

 

Key elements of the new SEO process analyzed in this guide:

 

Opportunity Discovery  Market Research  Audience Research Analytics Mining Social Listening  Quantitative Analysis Keyword Research  Site Audit  Asset Inventory Content Audit Brand Relationships Offline Assets  Competitive Analysis  Measurement Planning  Content Ideation Content Production Technical Build  Implementation Audit Social Strategy  Link Strategy  PR  Contests  Events  Social Media Measurement Reporting Link Reporting  Optimization  Brand Buy-In

Each element is analyzed and discussed as to explain its importance and how to effectively leverage it.

 

Comprehensive. 8/10

 

Full guide: http://www.seomoz.org/blog/the-new-seo-process-quit-being-kanye  

 

Via Robin Good