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Marketing News & Tips
All the latest marketing news from around the world
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10 Convincing Trade Show Statistics Prove Why You Should Exhibit - GoPromotional Blog

10 Convincing Trade Show Statistics Prove Why You Should Exhibit - GoPromotional Blog | Marketing News & Tips | Scoop.it
Since promotional products and trade show exhibitions often go hand in hand, we are already very familiar with how trade shows help businesses increase revenue and connect with current and target customers. The smart folks over at SageWorld.com  put together a great list of powerful statistics that do a great job convincing you that exhibiting …
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How Offline and Online Marketing Can Work Together [Infographic]

How Offline and Online Marketing Can Work Together [Infographic] | Marketing News & Tips | Scoop.it
Digital marketing is becoming increasingly important in the modern sales cycle, but traditional methods also still have their place. This infographic looks at some of the stats around offline and online marketing and outreach methods. 
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To Blog or Not to Blog - Is that Your Company’s Question? - GoPromotional Blog

To Blog or Not to Blog - Is that Your Company’s Question? - GoPromotional Blog | Marketing News & Tips | Scoop.it
If you don’t blog for your company because you aren’t sure what exactly to blog about, we have some great ideas for you. Every company big and small should be blogging. We have some ideas to help you get over your writer’s block. Afterall, you are the expert in your business, so show off what …
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The Queen is Hiring a Social Media Manager - GoPromotional Blog

The Queen is Hiring a Social Media Manager - GoPromotional Blog | Marketing News & Tips | Scoop.it
If you have experience in social media, you might be able to go work for The Queen. The Royal Family is seeking an experienced social media expert to fill the role in the Royal Communications branch and work at Buckingham Palace. Last week, the position was posted on the Royal Family’s website. The permanent position …
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Is It Best to Have Your Blog Comments on or Off? - GoPromotional Blog

Is It Best to Have Your Blog Comments on or Off? - GoPromotional Blog | Marketing News & Tips | Scoop.it
Turning your business blog comments off or leaving them on may not even be something that has crossed your mind. However, several large marketing blogs have tried it both ways for you and highlight the pros and cons. Of course, every blog and every business are different, so keep in line with what works for …
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Startups Pushing Productivity - GoPromotional Blog

Startups Pushing Productivity - GoPromotional Blog | Marketing News & Tips | Scoop.it
Productivity is a hot topic for any company. Everyone wants to be more productive and more efficient. Big business is often where you will see the focus on productivity. However, when it comes to startups, there are plenty of new ones making productivity more accessible for everyone. Here are 5 startups that help people or …
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Big Game Ad Winners and Losers - GoPromotional Blog

Big Game Ad Winners and Losers - GoPromotional Blog | Marketing News & Tips | Scoop.it
The final game of the National Football League’s regular season is always a spectacle that is televised all over the world. For those of us in the marketing world, the innovative commercials can be just as (if not more) exciting than the game itself. It is the one time each year that everyone focuses on …
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Promotional Products Make Memorable Holiday Gifts - GoPromotional Blog

Promotional Products Make Memorable Holiday Gifts - GoPromotional Blog | Marketing News & Tips | Scoop.it
Promotional products are “gifts” so why couldn’t they be holiday gifts? Of course, they can! For many years, companies have been giving out promotional products to promote their company and their brand. The holidays are a great time to give away branded gifts that will help keep your brand fresh in the minds of your …
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2015 Holiday Marketing Trends [Infographic] - GoPromotional Blog

2015 Holiday Marketing Trends [Infographic] - GoPromotional Blog | Marketing News & Tips | Scoop.it
What will the holiday marketing trends be for this year? The 2015 holiday season is already shaping up to be the biggest yet for online marketers (and online shoppers). This infographic from the Boostability blog  should help you get prepared, make your list and check it twice. Year-over-year the trends in online marketing and sales …
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Trade Show Planning Timeline - GoPromotional Blog

Trade Show Planning Timeline - GoPromotional Blog | Marketing News & Tips | Scoop.it
Today we will be featuring a trade show plan with a preparation timeline. You will see that a lot goes into planning and getting ready for a trade show. It is important not to leave everything for the last minute or it will severely impair your ability to have a successful and smooth showing.
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What if You Could Gain MBA Knowledge from Watching 21 Short Videos? Part 4 - Economics - GoPromotional Blog

What if You Could Gain MBA Knowledge from Watching 21 Short Videos? Part 4 - Economics - GoPromotional Blog | Marketing News & Tips | Scoop.it
A couple weeks ago,  we started a most interesting blog series  based on a collection of videos posted by Inc.com that features 21 videos worth more than an MBA. It is a very intriguing idea, that spending time efficiently watching very smart videos could help you in your career. The videos are nothing short of …
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What if You Could Gain MBA Knowledge from Watching 21 Short Videos - Management - GoPromotional Blog

What if You Could Gain MBA Knowledge from Watching 21 Short Videos - Management - GoPromotional Blog | Marketing News & Tips | Scoop.it
Last week we started a most interesting blog series  based on a collection of videos posted by Inc.com that features 21 videos worth more than an MBA. It is a very intriguing idea, that spending time efficiently watching very smart videos could help you in your career. So far, the first 3 videos did not …
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5 Major Insights for B2B Marketers - GoPromotional Blog

5 Major Insights for B2B Marketers - GoPromotional Blog | Marketing News & Tips | Scoop.it
5 Major Insights for B2B Marketers
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For B2B marketers, the strategy needed is quite different than those businesses who market to end users. There are some lessons to be learned from tactics that will ensure success for your B2B marketing plan. Here are 5 insights that you should consider for your B2B marketing plan now: - See more at: http://www.gopromotional.co.uk/blog/5-major-insights-for-b2b-marketers/#sthash.kX6KWh4k.dpufFor B2B marketers, the strategy needed is quite different than those businesses who market to end users. There are some lessons to be learned from tactics that will ensure success for your B2B marketing plan. Here are 5 insights that you should consider for your B2B marketing plan now: - See more at: http://www.gopromotional.co.uk/blog/5-major-insights-for-b2b-marketers/#sthash.kX6KWh4k.dpufFor B2B marketers, the strategy needed is quite different than those businesses who market to end users. There are some lessons to be learned from tactics that will ensure success for your B2B marketing plan. Here are 5 insights that you should consider for your B2B marketing plan now: - See more at: http://www.gopromotional.co.uk/blog/5-major-insights-for-b2b-marketers/#sthash.kX6KWh4k.dpuf
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Are You Making These Common Mistakes with Marketing Surveys? - GoPromotional Blog

Are You Making These Common Mistakes with Marketing Surveys? - GoPromotional Blog | Marketing News & Tips | Scoop.it
In today’s business atmosphere with all of the “big data” information floating around, it is still important to make sure that you are asking your customers for their opinion on matters and, most importantly: asking the right questions. Customer surveys can be an excellent tool that can complement, and in some cases be just as, …
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Using Your Time Wisely and Efficiently at Trade Shows - GoPromotional Blog

Using Your Time Wisely and Efficiently at Trade Shows - GoPromotional Blog | Marketing News & Tips | Scoop.it
We have talked about trade shows and their effectiveness in the past. Even though so much of the marketing and business world has turned to digital technologies, trade shows have stood the test of time. There is something to be said about the power of face to face meetings, networking, and the highly competitive trade …
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How to Write Powerful Headlines that Demand Attention [Infographic]

How to Write Powerful Headlines that Demand Attention [Infographic] | Marketing News & Tips | Scoop.it
Your headlines - on blog posts, infographics, articles, landing pages, email campaigns and other marketing collateral - are arguably the most important part of your copy.
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5 E-Commerce Revenue Inhibitors - GoPromotional Blog

5 E-Commerce Revenue Inhibitors - GoPromotional Blog | Marketing News & Tips | Scoop.it

Are you making any of these mistakes with your e-commerce website? - Find out how you can increase your revenue .....

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Six steps to a winning marketing strategy

Six steps to a winning marketing strategy | Marketing News & Tips | Scoop.it
‘Strategy’ is a widely misused word, not only in marketing, but also in business – even in everyday life. There are many people who will talk freely about strategy and its importance, but few who truly understand what it is or how to devise one that works.
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Here are the Super Bowl ad losers - to follow our previous ad winner blog post

Here are the Super Bowl ad losers - to follow our previous ad winner blog post | Marketing News & Tips | Scoop.it
Last week, we posted about the Big Game commercials  and listed my top 10 picks out of the 52 commercials. This week, I was going to feature the “losers” although after thinking about it over the last week, there really are no losers when it comes to Super Bowl commercials. You can see all of …
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Holiday Ideas for Your Trade Show Booth - GoPromotional Blog

Holiday Ideas for Your Trade Show Booth - GoPromotional Blog | Marketing News & Tips | Scoop.it
If you are lucky enough to have a trade show during the holidays, you can capitalise on adding holiday cheer to your trade show booth. Here are 10 ideas to help make your booth visitors feel warm and fuzzy and get them in the buying mood:   Add lights to your booth. White lights are …
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Holiday Decor Ideas for Everyone at the Office - GoPromotional Blog

Holiday Decor Ideas for Everyone at the Office - GoPromotional Blog | Marketing News & Tips | Scoop.it
The holidays are coming and it is time to start planning your office decorations and office party. For most, the holidays are filled with joy and happiness. However, the holidays have to appeal to everyone so you must take this into consideration when planning your office decorations. It is easy to find a way to …
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How an Email Campaign Can Create Buzz for Your Next Trade Show - GoPromotional Blog

How an Email Campaign Can Create Buzz for Your Next Trade Show - GoPromotional Blog | Marketing News & Tips | Scoop.it
When you are preparing to exhibit at a trade show there are many different marketing efforts that should go into making it a success. One of the best ways to create buzz in front of the trade show is with a targeted email campaign. Staying in contact with attendees and alerting your customers about the trade show and related events is an excellent marketing tool. Here are 4 tips for your trade show email marketing campaign:
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What if You Could Gain MBA Knowledge from Watching 21 Short Videos? Part 7 - Success - GoPromotional Blog

What if You Could Gain MBA Knowledge from Watching 21 Short Videos? Part 7 - Success - GoPromotional Blog | Marketing News & Tips | Scoop.it
What if You Could Gain MBA Knowledge from Watching 21 Short Videos? Part 7 – Success
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GoPromotional Blog: Marketing Tips, Trade Show Advice, and Product Information

GoPromotional Blog: Marketing Tips, Trade Show Advice, and Product Information | Marketing News & Tips | Scoop.it
Promotional gifts from the UK's leading distributor of printed promotional products. Thousands of items at guaranteed low prices with great service!
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What if You Could Gain MBA Knowledge from Watching 21 Short Videos? - GoPromotional Blog

What if You Could Gain MBA Knowledge from Watching 21 Short Videos? - GoPromotional Blog | Marketing News & Tips | Scoop.it
I recently saw an article on Inc.com that listed 21 videos that are “worth more than an MBA” according to the article’s author Geoffrey James. As he points out in the article, it’s not like you can add “MBA” to your resume or business card or anything like that, but there is much to say …
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