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Sarah's Stories: Let Your Webcams Do the Walking: 7 Ways Business Can Use Hangouts in 2013

Sarah's Stories: Let Your Webcams Do the Walking: 7 Ways Business Can Use Hangouts in 2013 | GooglePlus Expertise | Scoop.it

2013 should be the year you let your webcam do the walking..........
You've heard about the free mini TV station in the middle of a social network that allows you to broadcast to your customers.


You've been meaning to host a +Google+  Hangout to develop a closer relationship with your audience.  What are you waiting for?  

Here are 7 ways your business can use Hangouts On Air.

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A Complete Content Audit and Spreadsheet Template

A Complete Content Audit and Spreadsheet Template | GooglePlus Expertise | Scoop.it
How to run a content audit on your blog and discover opportunities to improve social media sharing, optimization, and more.
Jaana Nyström's insight:

Interesting...

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The 8 Essential Tools That Keep a Social Media Agency Humming

The 8 Essential Tools That Keep a Social Media Agency Humming | GooglePlus Expertise | Scoop.it
Go inside the sharing strategy of a social media agency with 93 connected profiles! See how they get work done and their favorite tools for sharing.
Jaana Nyström's insight:

A good read!

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15 Best Browser Extensions for Social Media Marketers

15 Best Browser Extensions for Social Media Marketers | GooglePlus Expertise | Scoop.it
There are several great options out there to supercharge your browser and streamline the tasks you keep coming back to.
Jaana Nyström's insight:

There are a few actions I perform over and over again as I work through my social media marketing plan. Do you know the feeling? You click on the same few buttons or type in the same URL.

And then, one day, someone shows you a browser extension that completely rocks your world for the better...

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Ello User Guide: Everything You Need to Know to Use the Ello Social Network

Ello User Guide: Everything You Need to Know to Use the Ello Social Network | GooglePlus Expertise | Scoop.it
A complete guide to all the features of the Ello social network.
Jaana Nyström's insight:

I jumped in too...  https://ello.co/jaananystrom

 

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Introducing Hangouts Chrome App - YouTube

Jaana Nyström's insight:

Season for shipping is here!  #Hangouts chat app for Chrome!

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The Small Business Guide to Google My Business

The Small Business Guide to Google My Business | GooglePlus Expertise | Scoop.it
A streamlined guide for understanding, registering, and optimising your business on Google My Business.
Jaana Nyström's insight:

Google has over 1.2 billion unique users per month and is an amazing marketing opportunity for small businesses. Getting set up used to be a pain. Fortunately, Google My Business has just been launched to make it easier for brands and local businesses to connect with customers on search, on Maps, and on Google Plus. Follow this step by step guide for getting set up and optimised.

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23 Tools and Resources to Create Images for Social Media

23 Tools and Resources to Create Images for Social Media | GooglePlus Expertise | Scoop.it
A huge list of tools, apps, icons, and backgrounds for creating amazing, professional images for social media and marketing.
Jaana Nyström's insight:

"At Buffer, we create all the images for our blogposts and social media sharing without any outside design help. We rely on a handful of amazing tools and resources to get the job done, and I’ll be happy to share with you the ones we use and the extras that we’ve found helpful or interesting."

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RankExecutives's curator insight, October 7, 1:56 PM

Tools to create unique images to share via social media platforms

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How to make Google+ your favorite Social Network

How to make Google+ your favorite Social Network | GooglePlus Expertise | Scoop.it
If you aren't yet using Google+, or aren't logging in regularly, the social network may seem a bit intimidating. It's different from Facebook in a lot of ways, and there are a number of features and nuances that may not be obvious how to use or what you're supposed to do.

 

These are perfectly understandable stumbling blocks to using and getting value out of Google+. The thing is, particularly if you're in business, Google+ is rapidly developing as the premiere network!

Jaana Nyström's insight:

Good tips for Googleplus!

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Marco Favero's curator insight, October 5, 5:37 PM

aggiungi la tua intuizione ...

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These Are Google Exec Eric Schmidt's 9 Rules of Email

These Are Google Exec Eric Schmidt's 9 Rules of Email | GooglePlus Expertise | Scoop.it
Clean out your inbox constantly.
Jaana Nyström's insight:

Good tips for managing your email!

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B.L. Ochman's curator insight, October 4, 1:35 PM

I definitely need to try his method

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Deleting a Google+ profile / Page: What happens to YouTube?

Deleting a Google+ profile / Page: What happens to YouTube? | GooglePlus Expertise | Scoop.it

If you don’t want to use Google+ anymore, that’s OK. You can delete your profile at any time. And you’ll still be able to use other Google products like Gmail and Google Search.

Jaana Nyström's insight:

Good things to know about YouTube and Google+!

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Adlava's curator insight, October 2, 5:47 PM

Now that Google+ is no longer required for other Google services, some users can't wait to ditch the platform.

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10 Browser Extensions You Won't be able to Live Without | #SeriouslySocial

10 Browser Extensions You Won't be able to Live Without | #SeriouslySocial | GooglePlus Expertise | Scoop.it

Are you addicted to browser extensions?

It would seem that I am! Over the years, I’ve discovered some amazing extensions that enhance my productivity and effectiveness, and I thought it was time that I share them with you.

Jaana Nyström's insight:

Great additions to your Chrome!

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Ken Morrison's curator insight, October 6, 5:24 PM

#1 Friends+Me#2 MightyText#3 Buffer#4 Riffle#5 CircleCount#6 Evernote Web Clipper#7 Sidekick#8 RiteTag#9 Klout#10 Circloscope 

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Android Verification Code for Google Accounts

Android Verification Code for Google Accounts | GooglePlus Expertise | Scoop.it

When you're signing in to a Google account from a different country, Google asks you to confirm your identity. You can enter your recovery email address or phone number, enter a verification code received in an SMS messages or voice call and now you can enter a code generated by your Android device.

Jaana Nyström's insight:

Good for security!

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The Hidden Reach Of Google Plus (And How To Leverage It)

The Hidden Reach Of Google Plus (And How To Leverage It) | GooglePlus Expertise | Scoop.it
Google Plus is a foreign culture. Here are a few tips for being culturally savvy.
Jaana Nyström's insight:

Google+ is NOT like Facebook or Twitter!

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Gemma Shannon's curator insight, September 25, 2:50 PM

Remember to post publicly if you want your posts to be visible outside of your circles. Google may recommend your post to others based on who is +1 ing it. It may also appear under the 'What's hot' section under the Explore tab.

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Google Unveils FIDO U2F Security Key Support

Google Unveils FIDO U2F Security Key Support | GooglePlus Expertise | Scoop.it

Here is a short summary of the main differentiators between U2F security keys and traditional smart card- and hardware-based authentication devices:

 

No need for drivers, client software and middleware – Uses native drivers and built-in support directly into the browser. No installation, no configuration – just works !Highly scalable while protecting your privacy - Generates a new set of encryption keys for every service, that is only stored on the specific service it connects to. With this approach no secrets are shared among service providers, and even low-cost security keys can support any number of services.Great user experience – To register and authenticate, all it takes is a simple touch of a button!
Jaana Nyström's insight:

Great additional security measure!

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Why Google+ is the place for passions

Why Google+ is the place for passions | GooglePlus Expertise | Scoop.it
The single biggest controversy about social media is whether Google+ is a dying wasteland of non-activity or a hive of conversation and engagement. Mike Elgan is here to explain why it's the latter.
Jaana Nyström's insight:

"The Twitter people come to Google+ looking for Twitter type engagement, but they don't find it. Likewise, the Facebook people come looking for Facebook-like engagement (family and friends) and don't find it.


It's like a Chinese tourist going to France looking for Chinese food and concluding that the food in France is terrible. Or a Hawaiian surfer bringing her surfboard to New York City and, finding no waves, concluding that there's nothing to do in Manhattan..."

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Stephanie Mattioli's curator insight, October 13, 10:54 AM

 I came across this article on my Home Feed and thought it was a brilliant way to gather some information around the mysterious social platform, Google+. I will admit that prior to the article I was extremely intimidated by Google+. None of my friends had accounts- or at least ones that they spoke of on a frequent basis- but many of my favorite brands were present on this social platform. As a marketing student, I do believe that I should be as well versed on all current social networking sites as possible. I found this article, Why Google+ is the place for passions, by Mike Elgan and knew the time had come to understand and accept Google+ for exactly what it is.

 

Let me first clarify: every social media platform is different.  The engagement and use for each networking site is tailored to their direct audience. Elgan claims that “Twitteristas and Facebook folks” do not understand Google+ because they are expecting the platform to have similar engaging content as that of Twitter or Facebook. Frankly, it just not going to happen.  I consider Google+ to be a mixture of Pinterest with more sharing and connecting capabilities. Elgan presents the idea that Google+ is a platform where you can openly share your passion and receive a deeper discussion with those in your circle about it. You can also video chat and message others internationally who have your same passions as well. I have always felt that Facebook and Twitter have a superficial element. You can have as many friends as you would like on these platforms but the ability to share and engage with them is on a surface level. Google+ appears to provide a deeper passion behind content, which is definitely something I am more concerned with.

 

After reading this article I immediately created a Google+ account. Let’s see if Mike Elgan is right about this platform…

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A simpler, faster way to use Hangouts on your desktop

A simpler, faster way to use Hangouts on your desktop | GooglePlus Expertise | Scoop.it
When you’re chatting with your friends and family, you want your conversations easily accessible, not buried in browser windows. Today, we’re introducing the Hangouts Chrome App for Chrome OS and Windows -- a simpler, faster way to use Hangouts on your computer alongside whatever else you’re doing.

The new app brings the best of Hangouts to your desktop, plus some improvements we think you’ll love:
Jaana Nyström's insight:

Hangouts update for Chrome!

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How to grow your followers on Google +

How to grow your followers on Google + | GooglePlus Expertise | Scoop.it
Google + can be difficult to master, but Ian Anderson Gray has great advice and tools to use to grow your Google + following.
Jaana Nyström's insight:

This is a good read!

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How to Engage Employees in Social Media Marketing in 5 Simple Steps

How to Engage Employees in Social Media Marketing in 5 Simple Steps | GooglePlus Expertise | Scoop.it

Instead of instilling policies to try to prevent team members from using social media at work, more and more companies are incorporating their employees’ social media enthusiasm into their marketing.

Jaana Nyström's insight:

Social media use in business should spread outside the Marketing dept!

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Savannah Perez's curator insight, October 9, 1:13 PM

How To Engage Employees in Social Media Marketing- Summary

 

David Hassel outlines five key steps proven by data to help motivate employees.  It is to no ones surprise that everyone with a smart phone today uses social media.  Constantly our generation is on their phone checking statuses, pinning our outfit of the day, or tweeting about how lame studying can be. Hassel has now shown that people who are connected to social media during the day can still perform at their peak levels or performance, maybe even more so than someone older who is not as connected.  Now proven by data, employees are encouraged to act as social media marketing “ambassadors.”  By these employees staying connected throughout the day they become more engaged in their work and draw the visibility the company needs towards them in this innovative marketing strategy.  33% of employees are already posting about their firm without encouragement, so imagine if it was encouraged?  First Hassel believes it is important to develop a persona.  Next, there needs to be a social media source.  It may be okay for some employees to post content on their personal networks, but it is more professional if there was a board.  That way content is filtered. Thirdly, it is important that employees are not burdened by social media, which means they should not feel that it inhibits them from their actual work.  Next, the content that is posted on behalf of the firm needs to have a consistency to it.  The audiences should be able to sense a single voice not a hodgepodge mess of memes.  Lastly, Hassel encourages the firm to track statistics so the firm can gain an understanding of the impact their posts make.

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New Google+ Head David Besbris: We're Here for the Long Haul!

New Google+ Head David Besbris: We're Here for the Long Haul! | GooglePlus Expertise | Scoop.it

Google+ isn't dying anytime soon, says Google's new head of social media David Besbris. 

Jaana Nyström's insight:

I agree: Google+ is here to stay!

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Little-Known Buffer Features: How to Powerup Your Social Media Sharing

Little-Known Buffer Features: How to Powerup Your Social Media Sharing | GooglePlus Expertise | Scoop.it
Our favorite list of little-known Buffer features and tools that make sharing to social media immediately easier
Jaana Nyström's insight:

Using Buffer makes my life a lot easier!

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How to Stream Google Hangouts On Air to Twitter and Facebook |

How to Stream Google Hangouts On Air to Twitter and Facebook | | GooglePlus Expertise | Scoop.it
Are you using Google Hangouts on Air? This article shows how to stream your next Google Hangout On Air to your Facebook and Twitter followers.
Jaana Nyström's insight:

Share the live broadcast on Social Media!

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Peg Corwin's curator insight, October 2, 9:26 AM

Who would have thought about streaming Google Hangouts on Facebook?

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One way to use Google+...

One way to use Google+... | GooglePlus Expertise | Scoop.it

There are many different ways that people use Google+: David Amerland tells us how he finds using Google+ the easiest.

Jaana Nyström's insight:

Googleplus tips: One user's thoughts.

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Peg Corwin's curator insight, October 2, 9:31 AM

Tools and strategies for using Google Plus.   


 The author says:


 1. I don’t post twice for different timezones.
 2. I don’t post to circles.
 3. I don’t tag a list of people.
 4. I don’t post anything that requires a sign-in, opt-in whatever.

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Google+ is the Social Underpinning for All Things Google - SocialTimes

Google+ is the Social Underpinning for All Things Google - SocialTimes | GooglePlus Expertise | Scoop.it
With more than 300 million monthly active users, the vision for Google+ is to make it a destination for meaningful conversations online.
Jaana Nyström's insight:

Google+ just gets better...

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Gemma Shannon's curator insight, October 1, 6:20 AM

'Having a Google+ profile is how you share public content on Google — from a restaurant review, to a YouTube video or comment, to an app rating, to a post on Google+. In addition to being the social underpinning of the Google family of products, it is also an important part of the search experience. '

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Import Your LinkedIn Connections to Google+

Import Your LinkedIn Connections to Google+ | GooglePlus Expertise | Scoop.it

In this short video I show you the only way to import your LinkedIn connections into Google+ in bulk. If you’re familiar with my previous post onimporting Facebook to Google+, the process here is similar.

 

Unlike other methods for importing your LinkedIn contacts which require you to add each contact individually, I use Circloscope which enables you to add all of your connections to a Google+ circle in seconds. It’s a massive time saver.

Check out the short video and/or read through the tutorial below. If you have any questions, just let me know in the comments!

Jaana Nyström's insight:

Interesting: Add your LinkedIn connections to Google+!

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