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30+ Ultimate Headline Formulas for Tweets, Posts, and Emails

30+ Ultimate Headline Formulas for Tweets, Posts, and Emails | Google Plus and Social SEO | Scoop.it
A full list of headline formulas used by the pros - the best templates to follow to get your headlines clicked on social media, blogposts, emails, and more
Neil Ferree's insight:

We enjoy pairing the work of headline writing with the science of human psychology. With that in mind, here are eight headline strategies that are backed by psychology.


  1. Surprise – “This Is Not a Perfect Blog Post (But It could've Been)”
  2. Questions – “Do You Know How to Create the Perfect Blog Post?”
  3. Curiosity gap – “10 Ingredients in a Perfect Blog Post. Number 9 Is Impossible!”
  4. Negatives – “Never Write a Boring Blog Post Again”
  5. How to – “How to Create a Perfect Blog Post”
  6. Numbers – “10 Tips to Creating a Perfect Blog Post”
  7. Audience referencing – “For People on the Verge of Writing the Perfect Blog Post”
  8. Specificity – “The 6-Part Process to Getting Twice the Traffic to Your Blog Post”


Use these tactics to create a Headline that will entice your readers to click through to read and hopefully engage and share your post.

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Google Plus and Social SEO
I provide Social SEO Consulting Services to the Small Business Community. You would want to add me to one of your G+ Circles if you want and need help Increasing your Social Shares and Social Signals and Improving your Google organic Search Results
Curated by Neil Ferree