All-in-One Social...
Follow
Find
1.5K views | +2 today
All-in-One Social Media News
The what, why, and how social media impacts you as a consumer, marketer, or both.
Curated by Mike Macey
Your new post is loading...
Your new post is loading...
Rescooped by Mike Macey from App Development Articles
Scoop.it!

How Much Data Is Created Every Minute? [INFOGRAPHIC]

How Much Data Is Created Every Minute? [INFOGRAPHIC] | All-in-One Social Media News | Scoop.it

Ever wondered just how much data is funneled into the web? This infographic will give you the answer, down to the minute.


Via JaronRayHinds
more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Men More Likely to Go Mobile Shopping

Men More Likely to Go Mobile Shopping | All-in-One Social Media News | Scoop.it
Men do more mobile shopping than women -- 45% of guys have shopped using a mobile device, compared with just 34% of females.


The survey revealed that a quarter of men and 15% of women do their mobile shopping while at work. Waiting for others also prompts mobile purchases. The study found 12% of females and 8% of males have shopped via their mobile device while in a waiting room.


“We recognize that mobile consumerism is on the rise, and it’s important for companies to learn where, why, and how their audiences are making their buying decisions,” said Matt Dusig, co-founder and CEO of uSamp.

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

The 3 Most Important Online Marketing Metrics to Monitor

The 3 Most Important Online Marketing Metrics to Monitor | All-in-One Social Media News | Scoop.it
Identifying and tracking the right metrics can help you achieve your business goals and improve your search engine rankings.


Check out these 3 metrics as they may apply to your website and business Facebook Page:


1. Conversion rate and goal completion

2. Backlink profile

3. Visitor engagement


There are associated story links for these points.  Read more . . .

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Local Online Marketing Goes Social

Local Online Marketing Goes Social | All-in-One Social Media News | Scoop.it

5StarControl has applauds Ryan Ruud for making the case for a local social marketing identity. Reputation management site 5StarControl wrote that local businesses are going to blossom with social media marketing – the new local business marketing approach.


Consumer psychology, according to Ruud’s article, predisposes customers to shop locally when brand recognition is identified with locally-owned business markets. By connecting consumer brand loyalty to local business markets, small businesses are taking advantage of an invaluable local, social resource. To support this, he cites MainStay Salire’s study, “Social Media ROI: Quantifying the Benefits of Social Media,” which reports that the use of locally defined social media content in marketing can create ten times the consumer exposure over the use of corporate media strategies.


Mike Macey

ThinkUp New Media


Read more  . . .

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

How small businesses can make the most of Facebook - Shreveport Times

How small businesses can make the most of Facebook - Shreveport Times | All-in-One Social Media News | Scoop.it
How small businesses can make the most of FacebookShreveport TimesWant thousands of new Facebook fans for your small business? How about posting a photo of a cake in the shape of a snake? That worked recently for Francesca Pitcher.
more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Pinterest No Longer Invite Only (Will it Help or Hurt) | Pinnable Business

Pinterest No Longer Invite Only (Will it Help or Hurt) | Pinnable Business | All-in-One Social Media News | Scoop.it

Pinterest started out as an exclusive network.  As of August 9th, anyone can join.  


It is likely many people will try out Pinterest and there will be some who will make an ass of themselves and irritate others.  


Beware of scams and learn to use Pinterest like any other social media platform.  Before doing business through Pinterest, build trust as a customer and provider.


Pinterest for business is a visual gold mine.  To learn How-to use Pinterest for fun adn PROFIT, register for a FREE Webinar: http://bit.ly/BrandWithPinterest.


 

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Google Introduces New AdWords Look Globally

Google Introduces New AdWords Look Globally | All-in-One Social Media News | Scoop.it
Simplified AdWords interface features new menus, tabs, navigation, and buttons to help data stand out even more.
more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

ThinkUp New Media: Simplified

ThinkUp New Media: Simplified | All-in-One Social Media News | Scoop.it

Hey Facebook Friends; stop by and check out my daily Paper.li newspaper.  I have selected resources small business owners and entrepreneurs can find useful for their social media marketing.I will be adding small business articles from around the USA.

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

A Spectacular List of 240+ Tips, Tricks and Resources for Content Marketing

This is not casual reading with your morning cup of joe.  Corina Mackay has put together a college course compendium that will have you reading, studying, linking, taking notes, and trying to explain to your better half why you can't get one blog post written.


From beginners to old-hats, we all have something to learn about content marketing. We know you have better things to do than spending your days scouring the web for the info you need, so we’ve taken the liberty of doing that for you.

Behold our epic list of the very best tips, info and resources to kick-start your content marketing strategy.



more...
Bruce Johnston's comment, June 22, 2012 2:43 AM
I had not heard of Attendly until I saw this post. Seems to be worth keeping an eye on.
Scooped by Mike Macey
Scoop.it!

It is Twitter, and not Facebook, that Google has to worry about

It is Twitter, and not Facebook, that Google has to worry about | All-in-One Social Media News | Scoop.it

Twitter slowly unfolding its search ambitions--


It has been fairly obvious for a few years that the search-driven, URL-centric web would converge with the web of social objects. It's something that drives Google(s goog)'s paranoia and something Facebook(s fb) dreams about.  However, the company most likely to capture the opportunity is Twitter, the San Francisco-based company that started life as a micro-messaging company but has now evolved into a new kind of hybrid-media platform.


Twitter has been slowly transforming itself into a post-Google information company. In past few weeks alone it has unveiled expandable tweets, hashtag-based pages and other similar innovations. These embellishments to their core messaging offering show that it is Twitter, and not Facebook, that Google has to worry about.

more...
No comment yet.
Rescooped by Mike Macey from AtDotCom Social media
Scoop.it!

How Sony uses Pinterest to drive traffic

How Sony uses Pinterest to drive traffic | All-in-One Social Media News | Scoop.it
Yesterday at Blogworld, Callan Green from Sony Electronics presented Sony's new Pinterest strategy and highlighted how businesses can get started in this growing space.

...


Via Kelly Lieberman, John van den Brink
more...
No comment yet.
Rescooped by Mike Macey from AtDotCom Social media
Scoop.it!

Small Business SEO & Internet Marketing Strategy Guide - 2012

Small Business SEO & Internet Marketing Strategy Guide - 2012 | All-in-One Social Media News | Scoop.it

"Looking for the best small business SEO and Internet marketing strategy guide for 2012?


Based on the current state of search, SEO, David Mercer  makes some pretty powerful deductions about how to move forward with the best SEO and Internet marketing strategy possible.

The keywords for small business SEO and marketing in 2012 are DiversityAuthority, and Engagement.

 

Content Diversity

Content needs to be diversified to cater for different needs now that direct product sale conversions are likely going to diminish with Google's product search taking the majority share of the pie.

Community discussions, reviews, human interest articles are good ways to get around Google product search and still offer value to readers, with the potential to convert.


SEO and Internet Marketing Diversity

Don't put all your faith in SEO. It's not clear what effects knowledge graph and product search will have. Combine that with the current algorithmic fluxes and, while SEO is hugely important, you should agree that having all your eggs in the proverbial SEO basket is probably not prudent.

 

Place Emphasis On Authority and Engagement

Not only should small business diversify into social media, but the nature of small business content marketing is going to have to change. Look to put more emphasis on engagement and authority.

 

The more a business can interact with people, the more likely you are to drive success.

Interaction shouldn't be limited to social networks either. Get people signed up to newsletter, get people commenting on blog posts and articles. If someone writes a great comment, take the opportunity to reply and engage with them.

 

There are no shortcuts to building a highly qualified and engaged social following. Building engaged social communities is specific to your business, industry and circumstances. It requires an understanding of your value offering, and market context.


Social media marketing is going to become more important! Don't ignore it just because it is hard to get off the ground.

 

 

By David Mercer  - http://bit.ly/Mv23Gc

Source: http://bit.ly/Mv37dg


Via maxOz, John van den Brink
more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Facebook Shares Better Than Links For Google Ranking?

Facebook Shares Better Than Links For Google Ranking? | All-in-One Social Media News | Scoop.it

Social Media And Search Rankings


There’s been a lot of talk about how social media’s impact on search this week, with industry conference SMX Advanced having taken place. It’s interesting to see this study site Facebook shares and Tweets as major signals. It’s not incredibly surprising, given that these are two of the Internet’s major social networks, but it is interesting that they top Google’s own Google+.

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Decoding Facebook Page Units & Their KPIs: Sane Social Media Marketing, Part 2

Decoding Facebook Page Units & Their KPIs: Sane Social Media Marketing, Part 2 | All-in-One Social Media News | Scoop.it
A crucial aspect of Facebook marketing is understanding how types of posts affect options for interaction. By guest author Marty Weintraub.


Thanks Marty for including my page "LIKE" to your post - Mike Macey, ThinkUpNewMedia.com.

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

What are the Top 10 Facebook Pages? | Jeffbullas's Blog

What are the Top 10 Facebook Pages? | Jeffbullas's Blog | All-in-One Social Media News | Scoop.it

If you have a technology addiction, I can almost guarantee it will be one of two things.


1) A social media network (most probably Facebook), or a

2) mobile device.


Walk down the street and you will see people peering into small screens whether stationary or moving and I would warrant that one in two would be checking Facebook .


Social media marketing is quite often associated with building Facebook likes and many businesses think that this is the beginning and the end of the social media marketing adventure, activities and tactics.


The reality is that content is where you should be starting as you start the social media marketing journey.


Just tweeting a phrase or updating a Facebook page with a “sales” message is not what social media is about. You need to add value to people’s lives.


Social media marketing requires a new way of marketing thinking and philosophy.


Read more from Jeff Bullas. . . http://goo.gl/OzDIV


Learn More about Facebook Marketing . . . http://goo.gl/SXdP9

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

SEO Isn't What You Think It Is

SEO Isn't What You Think It Is | All-in-One Social Media News | Scoop.it
Marketers are buzzing from the aftershocks of Google's recent most updates, code-named Panda and Penguin.


When you manage your own WordPress website, blog, and social platforms with inegtrity, you never have to look over your shoulder (or in this case your Google search rankings or those pesky Google animals).  It is so easy to follow the exact steps to add your own SEO with either WordPress plugin All-in-one-SEO or WordPress SEO by Yoast.  


Since I have refocused my business on Custom Facebook Pages for Business (great for all-in-one websites with blog, news feeds, photo sliders and albums, contest and more), read this article and check out the link of a successful Facebook Page implementing engagement. -- Mike Macey, Curator.


Read more  . . .

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Social Media Packages, OUT. Inbound Marketing Services, IN | Business 2 Community

Social Media Packages, OUT. Inbound Marketing Services, IN | Business 2 Community | All-in-One Social Media News | Scoop.it
Marketing via the Internet can be an amazing tool.  If utilized correctly, a small business can experience steady gains in popularity and exposure. ...


Fresh and Original Content
SEO is irrelevant without having unique content to optimize. With major search engines like Google and Bing increasingly favoring original content, companies that offer novel web-based content such as eBooks, whitepapers, videos, and blogs are seeing the best SEO results.


As a side note, to be most effective at capturing prospects and eventually customers, remember to optimize your web-based content with enticing calls-to-action (CTAs) that link to landing pages.


You can also learn more from two of the pioneers of "Inbound Marketing" and founders of Hubspot.  Their book is a must-have for any serious online marketer: http://j.mp/InboundMktngBook


Read more . . .

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

4 Ways to Avoid Paying for Hotel Wi-Fi

4 Ways to Avoid Paying for Hotel Wi-Fi | All-in-One Social Media News | Scoop.it

Don't want to pay for high or hidden fees for hotel Wi-Fi? Here's how to avoid those charges.


Whether traveling for business or pleasure, no one wants to arrive at a hotel to find expensive Wi-Fi access. Hotels could potentially lose business by charging guests high or hidden fees for Internet. But many establishments — especially luxury lodging — still charge a pretty penny to go online, with little guarantee for a fast connection, either.


According to a recent J.D. Power & Associates study, about 55% of all hotel guests access the Internet during their stays — up 20% from 2006. About 87% of that group is using Wi-Fi.

more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Just How Interested Is the World in SEO? [INFOGRAPHIC]

Just How Interested Is the World in SEO? [INFOGRAPHIC] | All-in-One Social Media News | Scoop.it
How big is the SEO industry on the Internet? Really big, according to a new infographic by Spanish-based SEO service provider BlueCaribu.


In fact, the infographic reveals that 3.5 people look up the term “SEO” on Google each second and 9.1 million web users are digging up information on the topic each month.


People are getting their information about search engine optimization (SEO) from a variety of ways.


There are 863 million websites worldwide that mention the term “SEO” and 164,000 YouTube videos are indexed with the topic.


Google Shows Startups How to Master SEO in 10 Minutes [VIDEO]



more...
No comment yet.
Rescooped by Mike Macey from Centennial, Colorado
Scoop.it!

What does Facebook say about your love life? (infographic)

What does Facebook say about your love life? (infographic) | All-in-One Social Media News | Scoop.it
It's no surprise that Facebook knows a lot about us.

Via Brian Yanish - MarketingHits.com, Mike Macey
more...
No comment yet.
Rescooped by Mike Macey from MarketingHits
Scoop.it!

Are people sharing too much online? (infographic)

Are people sharing too much online? (infographic) | All-in-One Social Media News | Scoop.it

How much information are you sharing on Facebook and other social media sites?


As social media's usage has risen, so has people's willingness to share personal information via that medium.


Via Brian Yanish - MarketingHits.com
more...
No comment yet.
Scooped by Mike Macey
Scoop.it!

Facebook Introduces New Plugin for WordPress

Facebook Introduces New Plugin for WordPress | All-in-One Social Media News | Scoop.it

This weekend, I uploaded my new Facebook plugin for WordPress.  It took me about 20-30 minutes to create my new Facebook app and add ID codes to my plugin.  Francisco Rosales of Social Mouths wrote a very good blog on "How-to Install the Facebook Plugin."  

 

Good news for the social media-minded business owner: Facebook has made it easier to integrate its social functions into many websites. The Menlo Park-based social media giant released its own pre-made plug-in for popular website and blogging tool, WordPress.


With the new plug-in, called Facebook for WordPress, website owners can add Like, Subscribe, Send and Recommendations buttons easily onto not only pages, but also to photo albums and online stores -- adding extra sharing and engagement options. One function called Social Publisher automatically posts new content on a website back to a company's Facebook page. There are also Insights functions, which track how much activity occurs.


While dubbed "the official" Facebook plug-in for WordPress, this tool enters a crowded field of Facebook add-ons, including Facebook Connect, Facebook Tab Manager and Facebook Members.

more...
No comment yet.
Rescooped by Mike Macey from AtDotCom Social media
Scoop.it!

101 Online Marketing Tips Strategies from Google [Infographic] | All Infographics

101 Online Marketing Tips Strategies from Google [Infographic] | All Infographics | All-in-One Social Media News | Scoop.it
Online Marketing is important for all websites and webblogs, we bring the best 101 lessons and guides from Google for marketing for branding purpose...

Via Gerrit Bes, John van den Brink
more...
No comment yet.
Rescooped by Mike Macey from AtDotCom Social media
Scoop.it!

Pinterest hires former top Google lawyer to head of legal - Los Angeles Times

Pinterest hires former top Google lawyer to head of legal - Los Angeles Times | All-in-One Social Media News | Scoop.it
Pinterest hires former top Google lawyer to head of legalLos Angeles TimesPinterest, the latest hot startup in social media, has hired one of Google's top lawyers to be its head of legal.

Via Gerrit Bes, John van den Brink
more...
No comment yet.
Rescooped by Mike Macey from Designing design thinking driven operations
Scoop.it!

The 10 Most Misleading Social Media Metrics in the World

The 10 Most Misleading Social Media Metrics in the World | All-in-One Social Media News | Scoop.it
Numbers. You want them. I want them. We all want them. But there is a big problem with all these social media numbers that are soooo important to the success of your business—many don’t mean squat.

Via John van den Brink, Fred Zimny
more...
No comment yet.