Google Plus for Hospitality Businesses
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14 tools to rock Google+

14 tools to rock Google+ | Google Plus for Hospitality Businesses | Scoop.it
Looking for tools to grow your presence on Google+? Check out the list below. Social media is always changing, so new services pop up weekly. As a result, this list cannot be exhaustive. I plan on ...
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some Great tools to help promote your business on Google Plus 

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Joan Stewart's curator insight, December 4, 2013 4:56 AM

Article by Cendrine scooped from Gerrit - How to grow in Google, make your presense felt. Great tips to put to good use.

Businessopportunites's curator insight, December 6, 2013 2:48 AM

Nice Post! Thanks for sharing the post.

Lynn O'Connell for O'Connell Meier's curator insight, December 22, 2013 8:16 PM

Widgets, tools, and extensions to help you rock google+

Google Plus for Hospitality Businesses
Google Plus Ideas & Tips for Hospitality & Tourism Business
Curated by Philip Search
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3 Reasons Why Your Business Should Consider Using Vine in 2014

3 Reasons Why Your Business Should Consider Using Vine in 2014 | Google Plus for Hospitality Businesses | Scoop.it
With the increased emphasis on content in social media marketing this year, video has emerged as one of the key areas of focus.
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12 Social Media Marketing Tips to Unwrap Immediately

12 Social Media Marketing Tips to Unwrap Immediately | Google Plus for Hospitality Businesses | Scoop.it
Make a Difference this 6th Day of Christmas
With millions using social media sites to market or shop daily and using profiles to share content with others, information spreads at the speed of light...
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14 tools to rock Google+

14 tools to rock Google+ | Google Plus for Hospitality Businesses | Scoop.it
Looking for tools to grow your presence on Google+? Check out the list below. Social media is always changing, so new services pop up weekly. As a result, this list cannot be exhaustive. I plan on ...
Philip Search's insight:

some Great tools to help promote your business on Google Plus 

more...
Joan Stewart's curator insight, December 4, 2013 4:56 AM

Article by Cendrine scooped from Gerrit - How to grow in Google, make your presense felt. Great tips to put to good use.

Businessopportunites's curator insight, December 6, 2013 2:48 AM

Nice Post! Thanks for sharing the post.

Lynn O'Connell for O'Connell Meier's curator insight, December 22, 2013 8:16 PM

Widgets, tools, and extensions to help you rock google+

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INFOGRAPHIC: New Google Plus Local has Replaced Google Places ~ Sociable360.com | Useful Social Media, Blogging, SEO & Marketing Resources.

INFOGRAPHIC: New Google Plus Local has Replaced Google Places ~ Sociable360.com | Useful Social Media, Blogging, SEO & Marketing Resources. | Google Plus for Hospitality Businesses | Scoop.it
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Manage Multiple Gmail Sign-ins With Google Account Chooser

Manage Multiple Gmail Sign-ins With Google Account Chooser | Google Plus for Hospitality Businesses | Scoop.it
Google has introduced Account Chooser, which makes it easier for you to swap between personal and professional Gmail accounts.
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See reviews from people you know - Google+

See reviews from people you know - Google+ | Google Plus for Hospitality Businesses | Scoop.it
Find just the right places with Zagat's expressive 30-point scoring system and reviews from people you know and trust using Search, Maps, Maps for Android and Google+.
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Share Content Directly From Your Google+ Page

Share Content Directly From Your Google+ Page | Google Plus for Hospitality Businesses | Scoop.it
Today Google rolled out two minor improvements that make it easier for you to manage your Google+ Page.
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Rescooped by Philip Search from Linkedin for Business Marketing
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LinkedIn Etiquette: How To Use LinkedIn Effectively [INFOGRAPHIC]

LinkedIn Etiquette: How To Use LinkedIn Effectively [INFOGRAPHIC] | Google Plus for Hospitality Businesses | Scoop.it
Before you can learn how to use LinkedIn effectively to attract your ideal clients, you need to understand LinkedIn etiquette.

Via Peg Corwin
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Peg Corwin's curator insight, January 1, 2014 4:46 PM

Find LINKEDIN BEST PRACTICES and also 10 things you must NEVER do.  One of them is: "Don't post over 2 updates on Linkedin a day."


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Sandra Lewis's curator insight, January 8, 2014 3:27 AM

Very informative.

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How to Dominate the Entire First Page of Google - Search Engine Watch | #TheMarketingAutomationAlert

How to Dominate the Entire First Page of Google - Search Engine Watch | #TheMarketingAutomationAlert | Google Plus for Hospitality Businesses | Scoop.it
Controlling the conversation around your brand is critical to upholding and improving reputation and converting more customers. Here's how to make sure you monopolize all the available paid and organic brand real estate on the first page of Google.

 

Advanced/ Digest...

 

Paid Search

While it seems obvious to buy your brand terms in paid search to acquire more real estate, many additional tactics exist to maximize this space. The following are ad extensions available in Google that increase the depth of your brand listing:

Location extensionsCall extensionsOffer extensionsSitelinks extensionsProduct extensionsSocial extensionsDynamic search ad extensionsApp extensions

 

Google+

Brands that have verified Google+ accounts can capture side rail real estate for brand terms by utilizing rel="publisher". This works similarly to authorship but is tied to Google+ pages as opposed to individual accounts. The result is a rather large piece of real estate that includes your follower count and a link with image to your latest post.

 

Google Images

Optimizing key images on your site such as your logos is another great way to take up potential search engine results page (SERP) real estate. Image search has the potential to drive more incremental visits than you might expect.

 

YouTube & Other Video

In an effort for Google to continually promote their own properties, videos from YouTube are becoming more prevalent for a variety of different search queries, including brand terms. Having branded YouTube videos is a great way to own your brand terms. In order to take advantage you need to have at least one video hosted on YouTube.

 

Google+ Local

Local presents another great opportunity to occupy additional brand real estate. Make sure you have a verified business listing and your feed is optimized.

 

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marketingIO's curator insight, December 29, 2013 7:34 PM

Think about it: with SEO so tenuous, grabbing as much real estate as possible on the first page of Google is available with paid. There are enough tools available today to make that happen.

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Google Plus Will Improve Your SEO | Social Media Today

Google Plus Will Improve Your SEO | Social Media Today | Google Plus for Hospitality Businesses | Scoop.it
There are still those that argue for a wait and see strategy before using Google Plus. They argue that not many people use the platform, it is a complicated platform and other such arguments.
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Google Boosts Travel Content With Rumored Frommer's Acquisition

Google Boosts Travel Content With Rumored Frommer's Acquisition | Google Plus for Hospitality Businesses | Scoop.it
Rumors are swirling that Google will soon acquire Frommer's in an effort to boost its local reviews and travel-planning services.
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Google+ Begins Slow Rollout of Vanity URLs

Google+ Begins Slow Rollout of Vanity URLs | Google Plus for Hospitality Businesses | Scoop.it
In a move that will enable brands to customize another part of the Google+ experience, Google is finally rolling out vanity URLs.
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How to Get Google to Index Your New Website & Blog Quickly ~ Sociable360.com | Useful Social Media, Blogging, SEO & Marketing Resources.

How to Get Google to Index Your New Website & Blog Quickly ~ Sociable360.com | Useful Social Media, Blogging, SEO & Marketing Resources. | Google Plus for Hospitality Businesses | Scoop.it
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