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How To Create Google +Post Ads

How To Create Google +Post Ads | Google Plus | Scoop.it
Google has implemented a system where active Google+ businesses can promote their Google+ posts throughout the Google display network as an ad. Here's how to get started.

Via Jaana Nyström
Marilyn Moran's insight:

Great guide on how to get started on Google+ post ads.

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Jaana Nyström's curator insight, April 20, 7:12 AM

These ads will NOT appear inside Google+!

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Google Plus
Marilyn Moran shares content about Google Plus and provides her own insight on using G+ for marketing, brand awareness and building relationships.
Curated by Marilyn Moran
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Meet Marilyn Moran - NJ Digital Marketing Professional & Social Media Coach

Meet Marilyn Moran - NJ Digital Marketing Professional & Social Media Coach | Google Plus | Scoop.it

Marilyn Moran is a digital marketing professional living and working in New Jersey. Learn more on this brief presentation.

Marilyn Moran's insight:

This brief presentation is an overview of Marilyn Moran's professional experience, expertise and accomplishments as a digital marketing and social media specialist.


Questions? Comments? Requests? Contact information is on the last slide. Looking forward to hearing from you!

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Google+ is here to stay, says new social media boss

Google+ is here to stay, says new social media boss | Google Plus | Scoop.it
New Google head of social media Dave Besbris has denounced rumors that Google+ could be getting downsized in light of the abrupt departure of former boss Vic Gundotra.
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Four Reasons Google+ Might Still Be Alive After All - Search Engine Watch

Four Reasons Google+ Might Still Be Alive After All - Search Engine Watch | Google Plus | Scoop.it
Four Reasons Google+ Might Still Be Alive After All Search Engine Watch Between Google shutting down its authorship program and Senior Vice President of Engineering and head of Google+ Vic Gundotra leaving the company, many believe the future of...
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How to Get More Interaction on Google+ (Infographic) - Entrepreneur (blog)

How to Get More Interaction on Google+ (Infographic) - Entrepreneur (blog) | Google Plus | Scoop.it
How to Get More Interaction on Google+ (Infographic)
Entrepreneur (blog)
Of all the social media networks, Google+ seems to be the most perplexing for marketers.
Marilyn Moran's insight:

Nice infographic here!

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The Google+ cheat sheet Google should have produced years ago

The Google+ cheat sheet Google should have produced years ago | Google Plus | Scoop.it
Figuring out how to use a new app, software, device, or social network is never easy. That’s probably why there are so few truly popular and robust social networks, for example, in use today.
Marilyn Moran's insight:

This is a pretty simple primer, but includes good tips for anybody who still asks "How do I use Google+?"

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Why didn't Google discuss Google+ at I/O?

Why didn't Google discuss Google+ at I/O? | Google Plus | Scoop.it
Google hardly acknowledged Google+ at all this week at its I/O developer conference, and it was a gaping omission from its three-hour keynote. If the lack (Trending: If Google doesn’t care about Google+, then why should we?
Marilyn Moran's insight:

Maybe Google is just trying to downplay Google+ so they can make bigger announcements later? Who knows! I really don't see G+ going away anytime soon. I think it might be morphed into something else, though. I don't spend near as much time there than I like, but I still enjoy it very much; both professionally and personally.

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Google Combines & Rebrands Google Places, Google+ Local as “Google My Business"

Google Combines & Rebrands Google Places, Google+ Local as “Google My Business" | Google Plus | Scoop.it
Google Combines & Rebrands Google Places, Google+ Local as “Google My ...
Marilyn Moran's insight:

This is brilliant and wonderful for small businesses especially. 

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Increase Search Engine Rankings with Google+

Increase Search Engine Rankings with Google+ | Google Plus | Scoop.it
Increase Search Engine Rankings with Google+
Business 2 Community
Increase Search Engine Rankings with Google+ image Social Media Marketing Google Plus Google+ has revolutionized search engine optimization (SEO) strategies.
Marilyn Moran's insight:

Google+ can help lift your online visibility both on the platform but in the search engine as well.

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Is Google+ Becoming a Blog Platform or Just a Billboard?

Is Google+ Becoming a Blog Platform or Just a Billboard? | Google Plus | Scoop.it
Is Google+ Becoming a Blog Platform or Just a Billboard?
Search Engine Watch
Google+ is a great venue for establishing credibility and authority among colleagues in the digital marketing world.
Marilyn Moran's insight:

The author says "If branding is what you're after, Google+ a worthwhile investment of effort." I agree with that; whether its personal or professional branding, G+ can give you a boost. But the platform has become more than that to many people.

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Minus Google Plus? Probably Not - ClickZ

Minus Google Plus? Probably Not - ClickZ | Google Plus | Scoop.it
Minus Google Plus? Probably Not
ClickZ
Google Plus is a great set of technologies and is very well integrated into Google's overall set of services, including YouTube and Gmail, so it shouldn't be going anywhere anytime soon.
Marilyn Moran's insight:

Google Plus is NOT going anywhere. It's weaved into the whole Google infrastructure.

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Google+'s Demise? | Social Media Today

Google+'s Demise? | Social Media Today | Google Plus | Scoop.it
As marketers, characterizing Google+ as a social network was the first step towards misappropriating the tool for what it truly was.
Marilyn Moran's insight:

Definitely #1. If people actually spent time on Google Plus and used it correctly, they'd get a lot of value out of it.

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Google+ Tips From the Experts: 13 Ways to Gain the Most Engagement

Google+ Tips From the Experts: 13 Ways to Gain the Most Engagement | Google Plus | Scoop.it
See how others are taking advantage of Google+ with some expert Google+ tips, tools, and best practices for your page.
Marilyn Moran's insight:

Great tips on how to get more engagement out of Google+. 

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5 Ways to Incorporate Google+ Into Your Marketing Strategy

5 Ways to Incorporate Google+ Into Your Marketing Strategy | Google Plus | Scoop.it
Business 2 Community
5 Ways to Incorporate Google+ Into Your Marketing Strategy
Business 2 Community
Google+ launched back in 2011 and has been the subject of hugely mixed opinions ever since.
Marilyn Moran's insight:

Pretty basic recommendations here, but worth repeating.

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How to Use Google+ Profiles and Pages for Better Visibility

How to Use Google+ Profiles and Pages for Better Visibility | Google Plus | Scoop.it
Are you using Google+? This article shares three tips for optimizing your Google+ profile and business page to make your business more visible.
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Google+ Communities: An Untapped Gold Mine For Social Media Marketers - Business 2 Community

Google+ Communities: An Untapped Gold Mine For Social Media Marketers - Business 2 Community | Google Plus | Scoop.it
When talking about social media marketing, discussions often focus on decisions about promoted tweets and Facebook ad campaigns. But how much do you consider Google+ to drive marketing ROI? I’m not…
Marilyn Moran's insight:

Awesome stuff here!

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Boost Your Visibility & Your Business with Google+ Local

Boost Your Visibility & Your Business with Google+ Local | Google Plus | Scoop.it
Business Insider
Boost Your Visibility & Your Business with Google+ Local
Business 2 Community
Google+ Local is the little known about method small businesses are using to gain a competitive edge in their respective niche.
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Google Authorship Killed: Google Plus Next? - Forbes

Google Authorship Killed: Google Plus Next? - Forbes | Google Plus | Scoop.it
Search Engine Watch
Google Authorship Killed: Google Plus Next?
Forbes
Google Google announced today that Google Authorship will no longer impact search results.
Marilyn Moran's insight:

I don't think Google Plus is going anywhere!

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An Introduction to Google+

This is the first video in a series of five which covers just about everything you need to know about Google+ 

 

Martin is a Master at teaching others how to maximize our social marketing efforts especially when it comes to learning how to manage your social media presence on Google+


Via Neil Ferree
Marilyn Moran's insight:

This is an absolute must-watch if you're new to Google+.

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Neil Ferree's curator insight, July 5, 11:32 PM

This is the first video in a series of five which covers just about everything you need to know about Google+


00:01 Plus your Business introduction
00:32 *Home page*
00:45 How to post, add photos, videos, links, events
02:29 Edit or delete your post. Link, embed, disable comments, disable reshares, view ripples (public post only).
02:41 *Circles*
03:03 Create new circles
03:16 Your circles. Suggestions. Who added you. Discover.
03:42 Circle management. Add, move, sort, delete.
05:26 Back to Home. How circles define your experience.
05:41 Individual Streams. Notifications On/Off. Posts visibiliy.
06:05 *Notifications* The bell (Mr Jingles). Notifications window.
09:25 Top tool bar. Share button, account information, your profile and pages.
09:38 Events, birthdays, recent photos
10:00 *Communities* Where to find them. Join or create your own.
10:36 *Home again* How to interact with other people's posts.
11:05 Mentioning (+name). Editing post. Deleting post.
11:38 View post activity. Who +1d or shared?
12:05 *Settings.* Control notifications.
12:30 *Hangouts.* Brief overview
14:10 The following areas are just mentioned so you know where you can find them on the left menu. Hangouts on air, Pages, Local, What's hot, Send feedback, Take a tour, Region and Help. 
15:27 Miscellaneous. Hashtags, search bar, launcher.
16:17 *Profile* View others and accessing your own.
16:35 Changing profile and cover photo.
17:16 About tab
17:45 People
18:23 Links
19:27 Wrap up. Closing titles.

Neil Ferree's curator insight, July 6, 3:18 PM

Everything you need to know about about Google Plus.


Dawn Matheson's curator insight, July 8, 5:24 PM

Our thanks to Neil Ferree for breaking down the video with a timestamp outline.

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Google+: Debunking the Top 5 Myths

Google+: Debunking the Top 5 Myths | Google Plus | Scoop.it
I’ve been pretty quiet about Google+ online, even though I do use it, enjoy it, and I am an advocate for the big Plus.
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5 Google+ Insights, Resources and Tips for Business - Plus Infographic

5 Google+ Insights, Resources and Tips for Business - Plus Infographic | Google Plus | Scoop.it
Social networks are evolving before our eyes. The changes are often subtle and hidden.The three major social media networks have different personas. Google sees Google+ as core to its entire online services.
Marilyn Moran's insight:
Awesome infographic!!
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Google will overhaul Gmail to look more like Google+

Google will overhaul Gmail to look more like Google+ | Google Plus | Scoop.it
Inquirer
Google will overhaul Gmail to look more like Google+
Inquirer
GOOGLE WILL OVERHAUL its Gmail service making it look much more like Google+, according to reports.
Marilyn Moran's insight:

Excited for this if it is true.

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Using Google+ Local To Promote Your Business - Business 2 Community

Using Google+ Local To Promote Your Business - Business 2 Community | Google Plus | Scoop.it
Using Google+ Local To Promote Your Business
Business 2 Community
Thus far, Google+ has taken a backseat when it comes to social media marketing, especially with enterprise focused campaigns.
Marilyn Moran's insight:

Great tips on using G+ to promote your local business.

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The Power of the +Plus

The Power of the +Plus | Google Plus | Scoop.it
The following is the text of my presentation for local businesses, The Power of the +Plus.
Marilyn Moran's insight:

Mike Allton is a Google+ rock star. Awesome tips on how to harness the power of G+ here.

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Google+ just hasn't added up for social networkers - SFGate

Google+ just hasn't added up for social networkers - SFGate | Google Plus | Scoop.it
SFGate Google+ just hasn't added up for social networkers SFGate When it unveiled Google+ in 2011, Google positioned its social network as a challenger to Facebook - it hoped to be the go-to place for socializing online, adding a layer that would...
Marilyn Moran's insight:

I'm hoping the old adage will come true here... even bad publicity is good publicity? People should get their asses on G+ and check it out before saying its dead. Far from it!

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Google+ Head Vic Gundotra Leaving Company - Re/code

Google+ Head Vic Gundotra Leaving Company - Re/code | Google Plus | Scoop.it
ReadWrite
Google+ Head Vic Gundotra Leaving Company
Re/code
A Google spokesperson would not confirm who was taking over Google+, but, notably, it's not Gundotra's top lieutenant, Google+ product head Bradley Horowitz.
Marilyn Moran's insight:

I really hope Google+ doesn't go downhill. I hope they choose wisely. G+ has a lot of potential to be even better.

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How Google+ Helps Bloggers Increase Reach, Readers and Ranking

How Google+ Helps Bloggers Increase Reach, Readers and Ranking | Google Plus | Scoop.it
If you're a blogger, you need to be using Google+ to increase your reach, readers and ranking.

Via Jaana Nyström
Marilyn Moran's insight:

Tip To Bloggers: If You're Not Already, Get on Google+ Now. 

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Jaana Nyström's curator insight, April 21, 4:28 AM

Bloggers ahoy!

mireia's curator insight, April 21, 5:16 PM

for writing bloggers