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7 top tools to measure performance & influence on Twitter

7 top tools to measure performance & influence on Twitter | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
Share This work is licensed under a Creative Commons Attribution 3.0 Unported.

 

Where to find stats, metrics & analytics for you & your brand
Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, bloggers, social media managers, individuals.


This is the part of our ongoing series on how organizations can get the most out of Twitter. Please check back weekly for the next installment.


Via Peter Hoeve, Martin Gysler
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The Write Connection's comment, November 9, 2011 8:05 PM
Thanks Martin this is most useful. I have rescooped
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The Great Twitter Automation Debate

The Great Twitter Automation Debate | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

More Than One Way To Communicate

 

Of course, communication can take many forms. For example, you can reply to emails when you have time, rather than chain yourself to a device to reply to every one when it arrives.

 

In that vein, Gray compares Stratten’s insistence about using Twitter primarily for real-time communication to be “like saying all conversations should be on the phone.” He further points out that email or letters (what he calls asynchronous communication) are valid forms of communication.


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How to find the best Hashtags to use in Twitter > Smart Insights Digital Marketing

How to find the best Hashtags to use in Twitter > Smart Insights Digital Marketing | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
3 tools to find out the most popular and relevant topics Before we look at tools for finding the best hashtags for twitter growth, I thought it best to explain...

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How to Enable the New Facebook Timeline NOW

How to Enable the New Facebook Timeline NOW | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
You've been hearing about all the wonderful new Facebook features, and like us, you're probably super-eager to get started with them. Here's how.
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A Strategic Approach to Twitter

A Strategic Approach to Twitter | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

A simple yet helpful graphic view of a strategic approach to Twiter


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How to Link Your Facebook Fan Page to Your Twitter Profile

How to Link Your Facebook Fan Page to Your Twitter Profile | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

One great way to get more fans for your Facebook fan page, and make it easier to manage your social networking, is to link your Facebook fan page and Twitter profile.


There are several options for cross-posting between the two sites. In this post I’ll show you how to set up your Facebook fan page so that your status updates are copied over to Twitter — and include a link back to your fan page at the end of each update.

 

The benefit of this approach is that your Twitter followers will visit your fan page, and hopefully “like” you there (especially if you’re setup with a welcome page that encourages visitors to “like” you to access your content on Facebook). So it’s a great way to build your fan base on Facebook.

 

You can use this strategy in combination with other management tools (like Hootsuite), since this will only post one way and between the specific linked accounts, Facebook to Twitter. Just remember once you’ve set it up, your Facebook status updates will go to Twitter automatically so you don’t want to schedule an update for both places or it’ll show up twice on Twitter (once as scheduled through your tool, and once when Facebook sends it over)...


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7 Ways to Optimize Content for Social Sharing

7 Ways to Optimize Content for Social Sharing | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Lot of good tools to help you facilitate conversations with the right people through your content sharing in social media.


Intro:


Social media can be a very valuable tool for promoting content. While it's a good idea to make sure you're spreading it to your direct network of fans and followers on sites like Facebook, LinkedIn, Twitter, and Google+, the true value that social media provides is its ability to spread content beyond your direct network of social media connections


By making it easy for others to share your content to their personal networks as well, you'll be significantly extending the reach of your content.So what can you do to help move this process along? While you can't directly influence whether someone decides to share your content, there are several things you can do to indirectly encourage and make it simple for them. Here are some great tips...


Read more: http://blog.hubspot.com/blog/tabid/6307/bid/25082/7-Ways-to-Optimize-Content-for-Social-Sharing.aspx#ixzz1XwfTsP5o




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How To Finally Make Twitter Work For You

How To Finally Make Twitter Work For You | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Twitter is NOT easy! At least that is what I used to think when I first discovered what Twitter meant for me. This is what I learnt whilst trying to develop my profile for personal and professional growth. I found I could easily spend the majority of my day focusing on nothing but Twitter.

 

That involved finding content, reading tweets, tweeting my finds and sending RTs. While this was effective at starting to build my reputation it was painful, time consuming and I knew it was not sustainable.

 


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3 Tips To Increase Clicks On Your Tweets By 200%

3 Tips To Increase Clicks On Your Tweets By 200% | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Recently Twitter introduced their own URL shortener. At first sight, there is actually nothing incredible about this you would think. When last week TheNextWeb’s Zee took a look at all their analytics he was struck by the facts. Twitter is by far the highest referrer of traffic.

 

And then I took a look at our own blog and the picture was very similar. T.co is the biggest referrer in terms of clicks. Although a few people claimed that Twitter might be losing some its edge is clearly proven wrong. On the contrary Twitter continues to be one of the most important drivers of visitors to any site.

 

How can you leverage Twitter traffic?


Via Martin Gysler
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The Many Languages Of Twitter [Infographic]

The Many Languages Of Twitter [Infographic] | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

This article on fastcodesign.com features what can be best described as Infographic Art, produced by Eric Fischer.

 

There is a World map in which there are no borders and the predominant language of Tweets are depicted in colors. 

 

There are 4 other maps, the third of which is of New York City its famed cultural melting pot.

 

The depictions are beautiful. See them all here: [http://bit.ly/rZTnd7]

 

Enjoy!

 


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15 Twitter Tools to Schedule Tweets For Later

15 Twitter Tools to Schedule Tweets For Later | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
With the help of these awesome tools you can schedule your tweet for future or any date or anytime. So here are the list of 15 Twitter Tools to Schedule Tweets For Later.

 

Sometimes back we mention about 110+ Best Twitter Tools and 21 Great Twitter Analytics Tools. So again we are here to tell all our twitter readers about Twitter Tools, which help them to Schedule Tweets For Later. So no need to sit in front of computer all day to post tweets. With the help of these awesome tools you can schedule your tweet for future or any date or anytime...


Via Martin Gysler
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HootSuite - Social Media Dashboard for Teams using Twitter, Facebook, Linkedin

HootSuite - Social Media Dashboard for Teams using Twitter, Facebook, Linkedin | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
HootSuite - Social Media Dashboard. With HootSuite, you can monitor keywords, manage multiple Twitter, Facebook, LinkedIn, Foursquare, Ping.fm and WordPress profiles, schedule messages, and measure your success.

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Who Is Going To Become Your Preferred Filter? A Service or a Human?

Who Is Going To Become Your Preferred Filter? A Service or a Human? | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

"As the avalanche of information coming through social networks and real-time tools like Twitter continues to grow, the need for filters to make sense of that tsunami of data also increases, and it seems as though everyone has a different way of trying to solve that problem.

 

Facebook threw its hat into the ring this week with what it says is an improved “newspaper-style” news feed that highlights important content, while Digg has just launched “newsrooms” aimed at doing the same thing, and online influence-ranking service Klout is rolling out topic pages based on what’s being shared by those with influence.

 

But will any of these be able to solve the filtering problem, or will they just add another source of noise?"


Via Robin Good, Howard Rheingold
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Is it Better to Share on Google+, Facebook or Twitter?

Is it Better to Share on Google+, Facebook or Twitter? | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Jeff Bullas never disappoints, this article is packed with vital information you need to know no matter if you're curating content to build your personal brand or marketing services.

 

Here's what caught my attention:

 

"The survival of the social species is a digital battle that will create opportunities and disrupt traditional business models for decades to come."

 

The Battle for Social

 

This small change to Google’s search features reveals an evolution of the web that is an early indicator of the growing battle for social that will over time produce winners and losers but will also create a web that will surprise you with its speed and capabilities. The announcement and launching of Google+ saw Zuckerberg respond with a a Skype feature offering free video calls and promising more to come.

 

Social is about Sharing

 

All marketers know that if you can make something so shareable that it goes viral then you will produce results for brands that will sell products, make people famous and maybe even position your agency as part of marketing folklore.

 

http://www.jeffbullas.com/2011/07/18/is-it-better-to-share-on-google-facebook-or-twitter/


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Smarter Relationships | Through Social Media Marketing

Smarter Relationships | Through Social Media Marketing | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

5 Social Media Platforms to Build Smarter Relationships by Mario Corona


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How To Finally Make Twitter Work For You

How To Finally Make Twitter Work For You | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Twitter is NOT easy! At least that is what I used to think when I first discovered what Twitter meant for me. This is what I learnt whilst trying to develop my profile for personal and professional growth. I found I could easily spend the majority of my day focusing on nothing but Twitter.

 

That involved finding content, reading tweets, tweeting my finds and sending RTs. While this was effective at starting to build my reputation it was painful, time consuming and I knew it was not sustainable.

 


Via Martin Gysler
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Twitter SEO? Think Twylah

Twitter SEO? Think Twylah | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Tywlah is something I use and love. If you are a marketer and you use Twitter, you should be on this amazing site. The owners, Eric and Kelly Kim are the most wonderful, caring and brilliant people. Can you tell I love this?

 

Here's an excerpt from Business 2 Community

 

Every person or business has probably had that “Aha!” moment when they see their tweet show up in a Google Alert.

 

My input:

 

This happens to me more than once a day!

 

Of course, with Google Realtime Search probably relaunching with Google+ data to replace tweets, your tweets may not appear on Google but are still being indexed by all of the other search engines. Every time you tweet, there is a chance that your message will be retweeted or even linked to, but a majority of the time your tweet becomes a fleeting piece of data that is lost in time and buried together with the billion other tweets that exist.

 

Many businesses, through proactive content curation and a social media strategy that guides them into becoming the resource for their industry by sharing a lot of content, send out a lot of tweets on a daily basis. Is there a way that these tweets can somehow be used in a way to not only better brand their Twitter presence but also receive some SEO benefits?

 

Yes, there is. And it’s a service that you might not have heard of but should be signing up for if you’re excited about the prospect.

 

It’s called Twylah.

 

http://www.business2community.com/social-media/twitter-seo-think-twylah-057316

 

 


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Organize Your Twitter Following with Formulists

Organize Your Twitter Following with Formulists | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Do you ever feel overwhelmed by the number of people you are following, or are following you? If you have ever wished you could find a better way to organize your Twitter connections, but just don’t have the time to pick through everyone and create Twitter lists, then you’re in luck.

 

Formulists is a service that will allow you to create customized Twitter lists and automatically update those lists with new followers that fit your specifications. Simply sign in with your business Twitter account to begin...


Via Martin Gysler
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