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11 Tips You Can Use Today to Develop Outstanding Content for Your Blog

11 Tips You Can Use Today to Develop Outstanding Content for Your Blog | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

How often should I post on my blog?... How long should my posts be?... Can I have other people write articles for me?... How far can I stray from my chosen topic?

 

How do I create incredible content that attracts hundreds of comments and shares? How do I keep people coming back to read everything I publish?

 

At some point, all bloggers have these and dozens of other questions about developing content. Maybe you’re struggling with some of them right now.

 

As we gear up for the launch of our new blog Expert Enough as part of the Million Dollar Blog Project, we’ve been thinking a lot about content strategy. I’m going to share our content strategy for the new blog later in this post, but first, here are 11 of my top tips for developing outstanding content for your blog:


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Tom George's comment, November 3, 2011 11:06 AM
Excellent thanks for sharing this today.
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16 Insights into Google's Rating Guidelines

16 Insights into Google's Rating Guidelines | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Last week, when the SEO world was distracted by revelations that Google was blocking keyword referral data and nostalgic mania over MC Hammer’s search engine, Search Engine Land released a leaked Google document outlining Google's official guidelines for quality raters. I read the 125-page document out of curiosity, and I decided to share some valuable insights it contains into the mind of Google.

 

Sorry, No Secrets Here

If you’re looking for SEO “secrets,” you’ll be disappointed by this post. Although this is an internal document, and Google may not be happy about it being leaked, you won’t find a smoking gun here. What you will find is a training manual on Google’s philosophy of quality...


Via Martin Gysler
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What Will Get Your Facebook Page Banned

What Will Get Your Facebook Page Banned | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Do you work a lot on Facebook to sell your Brand / Business? This is well appreciated since this is strong platform to get into Community Engagement mode. Add to this most people seem to be on Facebook. What's more is that Search Engines do like Facebook.

 

Facebook has its own rules and guidelines on what you are allowed to do and what will get your Brand / Business Page banned. The rules are not too difficult to understand however they end up making you ask what then can you do. Banning of your Page can be a little troublesome for you, reason being that you may find it difficult to get your Page back...


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Next Week You May Not Have As Much Klout As You Thought

Next Week You May Not Have As Much Klout As You Thought | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

New Klout accuracy measures may mean you're not as influential as you thought you were...

 

In a post on the Klout corporate blog yesterday, founder and CEO of Klout, Joe Fernandez, announced a new algorithm for Klout will be released next week: "I am incredibly proud of the work the team has done and I am excited to announce the biggest improvement to the Klout Score in our history is launching next week."

 

He went over 4 main criteria: Amplification, Network Impact, Accuracy and Transparency and Ability to Drive Action

 

The overwhelming tone of the post was that you aren't influential because you're talk a lot, you're influential who you talk TO (and who replies). An example cited was if someone rarely likes or comments on anyone’s posts, but chooses to do so to yours, that is more meaningful than if they like 60 posts a day...


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15 Twitter Tools to Schedule Tweets For Later

15 Twitter Tools to Schedule Tweets For Later | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
With the help of these awesome tools you can schedule your tweet for future or any date or anytime. So here are the list of 15 Twitter Tools to Schedule Tweets For Later.

 

Sometimes back we mention about 110+ Best Twitter Tools and 21 Great Twitter Analytics Tools. So again we are here to tell all our twitter readers about Twitter Tools, which help them to Schedule Tweets For Later. So no need to sit in front of computer all day to post tweets. With the help of these awesome tools you can schedule your tweet for future or any date or anytime...


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Klout has competition, Peoplebrowsr announces new social influence tracker, ‘Kred’

Klout has competition, Peoplebrowsr announces new social influence tracker, ‘Kred’ | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

I was able to sit down with the Peoplebrowsr team this week to get a sneak peek of a new service by the company called “Kred“.

 

They shared a quote with us.

 

Time Magazine says: Influence is impossible to measure.

 

Kred is most certainly an instant competitor to Klout, who calls its service the “Standard of Influence”. Peoplebrowsr wants to calculate influence in a different way, in a community way and transparently...


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Tom George's comment, October 2, 2011 11:59 PM
Thanks for this and following and your support. It has not gone unnoticed.
Tom George's comment, October 3, 2011 12:01 AM
Would you like to have your Scoop.it's auto post as well on Internet Billboards. I think you have made great selections. Let me know very easy to set up, and no extra effort LOL
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Facebook adds Friend Activity to Pages, so you can stalk their every move

Facebook adds Friend Activity to Pages, so you can stalk their every move | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Ever wondered what your friends were doing on the Facebook Pages that you both like? Wonder no longer, because Facebook has just introduced a new tab to the sidebar of Pages that will show Friend Activity.

 

So while you might have been seeing your friends’ activity in your sidebar Ticker (hate that? You can disable it.), the new tab will show you precisely what they’ve been doing on a Page, and it’s a bit easier to follow than a quickly-scrolling feed...


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Direct Sellers: The Social Seller

Direct Sellers: The Social Seller | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

The direct selling model has been around for more than 150 years, and it continues to be an effective model for getting sales and obtaining profit. It is basically the original social networking business, since it is driven by word of mouth marketing, through the relationships and trust that people form with each other.
Though the main tools of the direct selling trade are basically the people themselves, the technology of today has definitely changed the way people form connections with other people. In the past, direct sellers were limited to physical locations. They literally had to go door-to-door, organize a party in their house, or conduct a meeting at a restaurant or local café.


Nowadays, technology has made it possible for direct sellers to conduct their business anywhere. They can now reach hundreds of people with just one click, and they don’t have to be physically next to the other person to interact with him and talk about the benefits of a product they’re selling...


Via Daniel J Smith, Martin Gysler
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Why Klout matters. A Lot.

Why Klout matters. A Lot. | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Yes, this is a real invitation.

 

If you hate Klout … and you probably do … try to take a deep breath and read ahead with an open mind.

 

Nothing seems to get rational people in a frenzy as much as Klout and its attempt to measure “influence.” I have immersed myself in the world of online power and influence over the past six months and feel like at this point I have probably studied this topic more than any person on earth! And, unlike every other blogger on the planet it seems, I’ve come to the conclusion that this is a very important development. In fact, a historically important development.

 

Before I get into why, let’s knock a few obvious facts out of the way:

 

- Klout cannot measure every type of influence. Never has. Never will...


Via Martin Gysler
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How to Link Your Facebook Fan Page to Your Twitter Profile

How to Link Your Facebook Fan Page to Your Twitter Profile | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

One great way to get more fans for your Facebook fan page, and make it easier to manage your social networking, is to link your Facebook fan page and Twitter profile.


There are several options for cross-posting between the two sites. In this post I’ll show you how to set up your Facebook fan page so that your status updates are copied over to Twitter — and include a link back to your fan page at the end of each update.

 

The benefit of this approach is that your Twitter followers will visit your fan page, and hopefully “like” you there (especially if you’re setup with a welcome page that encourages visitors to “like” you to access your content on Facebook). So it’s a great way to build your fan base on Facebook.

 

You can use this strategy in combination with other management tools (like Hootsuite), since this will only post one way and between the specific linked accounts, Facebook to Twitter. Just remember once you’ve set it up, your Facebook status updates will go to Twitter automatically so you don’t want to schedule an update for both places or it’ll show up twice on Twitter (once as scheduled through your tool, and once when Facebook sends it over)...


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How To Finally Make Twitter Work For You

How To Finally Make Twitter Work For You | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Twitter is NOT easy! At least that is what I used to think when I first discovered what Twitter meant for me. This is what I learnt whilst trying to develop my profile for personal and professional growth. I found I could easily spend the majority of my day focusing on nothing but Twitter.

 

That involved finding content, reading tweets, tweeting my finds and sending RTs. While this was effective at starting to build my reputation it was painful, time consuming and I knew it was not sustainable.

 


Via Martin Gysler
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11 Tips for Crowdfunding: How to Raise Money From Strangers

11 Tips for Crowdfunding: How to Raise Money From Strangers | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Do you need to raise funds to get your idea off the ground?

You’ve got a brilliant business idea, but your bank lacks your vision. (Or perhaps you lack the collateral.)

 

Maybe you reached out to friends and family, but you know they lost their shirts when your brother-in-law’s salmon-flavored energy drink flopped. Is this the death of your nascent business?

Not. So. Fast.

 

Social media is changing more than the way we market and communicate… It’s changing the way we raise capital.

Crowdfunding websites are popping up that connect entrepreneurs with investors, producers with patrons, and causes with contributors.

Here are 11 tips to help you secure funding...


Via Giuseppe Mauriello, Martin Gysler
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Are Facebook Fans Useful? Study Says Yes

Are Facebook Fans Useful? Study Says Yes | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Brand managers should become big fans of Facebook fans, according to the results of a new study from Constant Contact and Chadwick Martin Bailey.


The companies analyzed the Facebook habits of 1,491 consumers 18 and older from across the United States, and it found that respondents were more likely to recommend brands to their friends after becoming fans themselves, and that they were more likely to purchase products or services from brands after becoming fans.

 

The study also found that Facebook is the preferred social platform for interacting with brands, topping Twitter and LinkedIn.

 

The 10 takeaways from the report, provided by Constant Contact and Chadwick Martin Bailey:...


Via Martin Gysler
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The Great Twitter Automation Debate

The Great Twitter Automation Debate | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

More Than One Way To Communicate

 

Of course, communication can take many forms. For example, you can reply to emails when you have time, rather than chain yourself to a device to reply to every one when it arrives.

 

In that vein, Gray compares Stratten’s insistence about using Twitter primarily for real-time communication to be “like saying all conversations should be on the phone.” He further points out that email or letters (what he calls asynchronous communication) are valid forms of communication.


Via Get Clients Online, Martin Gysler
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5 Ways to Humanize Your Company With Social Media

5 Ways to Humanize Your Company With Social Media | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

We call this crazy thing we’re all addicted to social media for a reason: it’s about people. It’s about developing relationships.

 

So, if you use social media to connect with your customers (or fans, or followers, or tribe…), authenticity is a must.

 

Keep reading to discover five tips to make your company more “human.”

 

#1: Use your name
Putting a name (that’s a real, human name) on your blog posts, tweets or status updates shows your audience that you’re not a robot or an automated stream of sales pitches and company news. Using your name when updating social media humanizes your content and makes you relatable for your audience...


Via Martin Gysler
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Page Owners: Save your Discussions from Your Facebook Page Before it’s too Late!

Page Owners: Save your Discussions from Your Facebook Page Before it’s too Late! | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Since the early days, Facebook page owners had the possibility to add a Discussions tab to their Facebook page. At some point, over 55 Million users were using this tab to talk, share their points of view, give feedback, and connect with each other. Then Facebook changed the layout of the pages, which lead to a drop in traffic, but the tab is still widely used today: 22 Million users per month use this tab.

 

Conscious of those issues, we have built a free Facebook Application called Forum for Pages in order to offer a solution for page owners to keep the discussions on their Facebook pages. The application is easy to use...


Via Martin Gysler
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Emmanuel Tobechukwu's curator insight, January 6, 7:57 AM

freshness  +  dryness  =  nonsense

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A Month With BufferApp

A Month With BufferApp | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

On the recommendation of BufferApp from Misty Belardo I have incorporated BufferApp into my Twitter routine—my Routwine, if you will. It’s been very useful, but also brought some interesting thoughts to bear. (In this article I may use ‘Buffer’ and ‘BufferApp’ interchangeably but they are same service.)

 

Now in case you don’t use Buffer or haven’t heard about what it is, here’s a brief biography: Buffer allows you to load up tweets in a queue, and it tweets them out at pre-determined times of the day and week—what times and which days are up to you to decide. You save a tweet, tell Buffer when you want it published, and it tweets for you.

 

Key features...


Via Martin Gysler
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5 tips to avoid social media burnout

5 tips to avoid social media burnout | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
Working in social media can be quite a stressful and overwhelming experience. The constant pressure of staying on top of one's niche to provide quality content may lead to a lack of proper physical and mental rest. The consequences are not fun. Burnout makes life miserable and kills efficiency and productivity.

 

Those who have experienced burnout know that there are ways to avoid it. In this article, I will share five tips that I have used successfully throughout my career...


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25 Ways to Use Facebook to Brand and Build Your Business

25 Ways to Use Facebook to Brand and Build Your Business | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Facebook is a great place to connect with existing friends and reconnect with old ones. It is amazing how many connections have been rekindled within Facebook. While Facebook is a great social tool, it is also a highly effective business tool if utilized correctly. Statistics reflect that Facebook is a huge network just waiting for your business to tap into. Facebook has grown to over 400 million active users, the average user is spending approximately 55 minutes a day on Facebook and more than 80,000 websites have implemented Facebook connect. Businesses are just beginning to catch on to the social media wave. You can promote your business, product or service, land jobs and connect with your customers because, trust me, they are there!...


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9 Facebook Marketing Strategies to Build Super Fans | Social Media Examiner

9 Facebook Marketing Strategies to Build Super Fans | Social Media Examiner | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Are you looking to attract high-quality and loyal fans to your Facebook page? Without quality fans, your Facebook marketing efforts can fizzle out quickly.

 

So how do you move a Potential Fan all the way up the ranks to Super Fan?

For starters, it takes time. Facebook success rarely happens overnight and unless you are a huge brand like Zappos or Target, patience, persistence, and hustle are all required to create a successful Facebook page.

 

There are also specific actions you can take to create a thriving Facebook page full of Super Fans.

The following nine core strategies will help you streamline your Facebook activity and turn your Facebook page into a success story....

[read full article http://j.mp/nTGa7j]


Via Giuseppe Mauriello, Martin Gysler
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Facebook users get a Flipboard-like magazine with NewsMix

Facebook users get a Flipboard-like magazine with NewsMix | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

NewsMix launched its Facebook app today, which will allow people to follow posts from their fan pages in one, consolidated digital magazine.

 

You know the saying “fall through the cracks?” Well, Facebook’s news feed is a content chasm. Interesting posts from your liked pages can fall to the bottom and are often ignored, even though the content might be good. NewsMix takes your liked pages, whether they are news-oriented or not, and forms them into your own curated magazine within Facebook.

 

“I really think Facebook should fix the problem of … the news feed,” Francois Bochatay, chief executive of NewsMix’s parent company Sobees, told VentureBeat. “What we tried to fix is getting the news in one place. There should be another place for the friends.”...


Via Enriched By Code , Martin Gysler
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TabFusion Merges Google Plus And Facebook Feeds

TabFusion Merges Google Plus And Facebook Feeds | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

TabFusion’s new Facebook application for fan pages means users may not need to choose between sharing content on Facebook or Google Plus any longer.


TabFusion says it has developed the first application that enables page administrators to display a Google Plus feed as a tab within Facebook fan pages.

 

The app leverages some of the most popular features of Google Plus by supporting inline photos and links, with real-time updates.

 

And in the future, TabFusion hopes to display everything that’s important on Google Plus, such as circles, comments, photos and other items.

 

Perhaps the most important feature of the Google Plus app from TabFusion is that it’s available for free only for a limited time.

 

[picture from Geo Love]


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20 Ways to Promote Your Facebook Fan Page

20 Ways to Promote Your Facebook Fan Page | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
Grow your Facebook fan base by following these tips to promote your Facebook page and to show people where to find you on Facebook.

 

Are you looking for creative ways to spread the word about your Facebook page?

 

Your fan page can be one of your organization’s richest sources of interaction, R&D and lead generation. The only problem is making people aware of it!

 

Unless you have a built-in audience like big-boy brands Coke or Red Bull, you’ll need to educate your fan base on how to find you on Facebook.

 

To help you out, I’ve put together a list of 20 different ways to promote your Facebook page. Even if you only put a few of these ideas into action, you’ll start seeing growth and increased conversation on your fan page.

 

Are you ready? Let’s get started...


Via Martin Gysler
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How To Finally Make Twitter Work For You

How To Finally Make Twitter Work For You | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Twitter is NOT easy! At least that is what I used to think when I first discovered what Twitter meant for me. This is what I learnt whilst trying to develop my profile for personal and professional growth. I found I could easily spend the majority of my day focusing on nothing but Twitter.

 

That involved finding content, reading tweets, tweeting my finds and sending RTs. While this was effective at starting to build my reputation it was painful, time consuming and I knew it was not sustainable.

 


Via Martin Gysler
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11 Tips for Crowdfunding: How to Raise Money From Strangers

11 Tips for Crowdfunding: How to Raise Money From Strangers | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

Do you need to raise funds to get your idea off the ground?

You’ve got a brilliant business idea, but your bank lacks your vision. (Or perhaps you lack the collateral.)

 

Maybe you reached out to friends and family, but you know they lost their shirts when your brother-in-law’s salmon-flavored energy drink flopped. Is this the death of your nascent business?

Not. So. Fast.

 

Social media is changing more than the way we market and communicate… It’s changing the way we raise capital.

Crowdfunding websites are popping up that connect entrepreneurs with investors, producers with patrons, and causes with contributors.

Here are 11 tips to help you secure funding...


Via Giuseppe Mauriello, Martin Gysler
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