"#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more"

This is an insightful piece by Jon Evans for Techcrunch

 

Intro: He asks.....

 

"Is this a contrarian view? I can't even tell any more. On one hand, Google Plus now has 40 million users, it's the fastest-growing social-networking site in history, and its users have uploaded 3.4 billion photos."

 

Here's what caught my attention:

 

Can Facebook seamlessly do both, and be all things to all people?

 

Maybe, but that’s not the direction they’re going.

 

****Ironically, they’re doing things “the Google way,” betting on sweeping algorithmic solutions with their Smart Lists and Top Stories,

 

****while Google seems to be building G+ “the Facebook way,”

 

****around personal curation and social selection.

 

****The key difference is that, as moot aka Christopher Poole said the other day,

 

****our identities — and our relationships — are prisms rather than mirrors, multi-faceted rather than black & white.

 

Google Plus acknowledges this in a way Facebook doesn’t, and that’s a big part of why I believe it will ultimately succeed.

 

Curated by JanLGordon covering "Google+ Watch"

 

http://techcrunch.com/2011/10/22/i-believe-in-google-plus/

Via janlgordon

Whether you like or dislike Klout, fortunately or unfortunately this is what we have to work with today.

 

Intro:

 

Are you still one of those folks who thinks Klout is stupid? It's time to look at the facts and consider this as an important business development.

 

Here's what caught my attention:

 

Content is power.

 

The ability to create and move content is the absolute key to online influence. So think about this — To the extent that you could actually measure that, wouldn’t you also be creating an indicator of relative influence?

 

That’s what Klout is trying to do. They are finding the people who are experts at creating, aggregating, and sharing content that moves online. Nothing more.

That may seem rather simple but it’s actually complex, and from an academic and business point of view, a significant development.

 

“Influence” has been one of the most studied aspects of politics, marketing, sociology, and psychology and yet it has never really been measured in a statistically valid way. Until now. People creating content is an action. Having a link clicked, or a message re-tweeted, is an effect. Finally, there is something to measure in this field.

 

http://www.businessesgrow.com/2011/09/12/why-klout-matters-a-lot/

Via janlgordon

This wonderful piece was written by Michael Todd. Michael is so generous with strategy, please visit his website, you'll learn so much and maybe even make a great new friend! Thank you Michael....

 

BIO

@mqtodd on twitter

Empire Avenue, TokyoSpeaker, author, love promoter. CEO #NPO Index EAv http://ht.ly/4Jm1q Recovering Kiwi lawyer into raw food, juggling & daily #lifegasm xeeme.com/michaelqtoddhttp://michaelqtodd.com

 

He gives us great strategy on how to get our G+ house in order and build our presence there. Not to mention the fact that it is possibly the best place to get your content shared online.

 

Here's an excerpt:

 

We need to be very aware that the Google + API is about to open any day and that business pages and communities are also due for imminent release.

 

I have no doubt at all that G+ will go from strength to strength and become a very vital part of everyday life online for everyone. The reach and tools that Google has are overwhelming and we are about to see them all lined up. Blogger, Picassa, Gmail, Google Docs, Places, Images, You Tube, Search and more and more.

 

So up till today around 3500 people had circled me but my circles were all over the place. I had made too many I think and I had simply followed back everyone who had circled me. That would be my preferred policy but unfortunately there is a pesky 5,000 circling limit which we will all hit before too long.

 

**Now is the time to get it sorted out.

 

http://www.michaelqtodd.com/gplus

Via janlgordon