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Rescooped by ABroaderView from Social Media Power onto "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more"
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How to Use PinAlerts

How to Use PinAlerts | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it
How effective is your Pinterest account? Do you know if your images are being shared? If not, there is a new tool to help you stay abreast of your competitors. Can you believe Pinterest is now the third most popular social network (and to think.....

Via Zbynek Kysela
Dolly Bhasin 's curator insight, December 18, 2012 12:09 AM

Time to use Pintrest for business now!

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Hootsuite, TweetDeck & Other Third-Party APIs Kill Facebook Engagement [Study]

Hootsuite, TweetDeck & Other Third-Party APIs Kill Facebook Engagement [Study] | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Scoop.it

A recent study by Applum, published on their EdgeRank Checker blog, proves a theory widely held in the social media marketing community: auto-posting Facebook updates to pages using a third-party API reduces the level of user engagement.

 

The extent of the damage is surprising, though; in comparing 10 of the top APIs to manual Facebook posting, Applum showed that Likes and comments decreased by an average of 80 percent...


Via Martin Gysler
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