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Social media users love the spontaneous nature of the 6 second videos, and brands have taken notice.
Vine is hot and offers another creative social media marketing vehicle. Before you jump on the bandwagon, be sure to read the fine print.
This research shows marketers are increasing budgets and using social media in conjunction with other forms of advertising to stay in front of consumers.
"Here are the five most-viewed non-profit made YouTube videos of 2012."
Video is a powerful tool. What made these videos go viral, and what can you learn from them?
YouTube has become a new breed of "television" that lets people interact with the things they care about. The new “YouTube Campaigns” allows nonprofits to set a campaign goal for their videos. Learn more here.
YouTube has given all members of its non-profit program the ability to live-stream from their channels.
The DoGooder awards offer a chance for exposure and recognition for your good work. Members of the YouTube Nonprofit Program are invited to submit their videos by February 29, 2012.
Looking to get started with YouTube marketing? Follow this step by step guide for small businesses and you'll soon be building a valuable presence on YouTube.
With so many social media platforms to choose from, knowing which one will generate results, or even figuring out how you can use them to achieve your objectives can be difficult to figure out.
"In 2012, YouTube adapted and anticipated trends in online video, seeking to become a major influencer of the future of how we watch, well, everything."
At seven years young, YouTube reinvents itself. One new offering in the past year: live-streaming for all members of its nonprofit program.
Watch and choose the year's best nonprofit videos by voting in The DoGooder Nonprofit Video Awards. Voting closes March 28, 2012.
YouTube Next Cause will offer training and consulting on best practices for promotion and community engagement.