The latest fad for gold hungry Indians is a mobile application that enables consumers to purchase gold and silver coins at the tap of a key.
Author: Shivom Seth
MUMBAI (MINEWEB) -
"The Muthoot group, India's 125-year-old non-banking financial major, has launched a 'Muthoot Group Apps' for Apple, iOS and Android smartphones and tablets users across India. The app will provide the prevailing rates for gold and silver and for various currencies. Users can buy gold and silver coins offered by the Muthoot Precious Metals Corporation.
"Nearly 15 million mobile subscribers are added every month in India.
Alexander George Muthoot, managing director at Muthoot Group said, "Our endeavour is to provide everyone with new and innovative ways to manage their financial investments. Being a customer driven segment, we are always looking for new mediums to connect with people."
"He added that in the coming years, the sale of gold and silver coins via the Internet is set to become as popular in India as Internet banking and online travel and tour booking. ..."