The Huffington Post continued to dominate among publishers on Facebook in August, dominating in terms of both total interactions (likes, comments and shares) and shares, according to the latest data from social media news aggregator NewsWhip.
Daily Report: As Social Media Studies Proliferate, Experts Weigh Ethics Guidelines New York Times (blog) Professor Hancock was a co-author of the Facebook study in which the social network quietly manipulated the news feeds of nearly 700,000 people...
The growth of older generations using social media has been staggering over the past three years. In fact, the 50 and over age group is the fastest growing demographic online. Not only is this generation going online on a ...
Ever feel like you’re just going through the motions with your social media marketing strategy? You aren’t alone. Marketers are finally understanding the bigger picture: how many ‘likes’ you get doesn’t necessarily translate to more sales.
Facebook to roll out 'I'm A Voter' feature worldwide GMA News The social media site plans to offer versions of the feature around the world for a slate of national elections this year, the company said on Monday.
By offering these new metrics which are tied to highly-accurate Facebook accounts, communicators and page owners can look forward to more precise video statistics, and Facebook can look forward to cutting a bit into YouTube's video hosting...
Foursquare CEO Denis Crowley spoke on stage for the first time since the company's major announcement that it will split the app into two. "At first, we thought it was crazy to do this, but it makes total sense," he said.
Foursquare wants to place more emphasis on personalization and take the user's tastes into account, as well as opinions of trusted friends and experts.
"A lot of the stuff we are trying to build at Foursquare doesn't exist," he said. "One of the things that drives me nuts about searches is that if people do a search for a local restaurant nearby, everyone gets the same results — that seems so broken to me. We all have different tastes, friends and preferences, and no one has done personalized search like this in the real world yet."
Facebook chief operating officer Sheryl Sandberg was in New York for Advertising Week 2014, where she spoke at the Brainstorm TECH marketing dinner at Mario Batali’s Del Posto restaurant, presented by Fortune, devoting much of her time to...
Mark Burgess, author of “The Social Employee" and keynote speaker at PR News' 2014 Platinum PR Awards, discusses the opportunities for PR pros to become social leaders within their organizations. | MORE » The post 8 Key Organizational Benefits of...
Instead of fearing employees who are skilled on social media, organizations need to embrace and leverage their skills.
Highly opinionated people are social media minority, study finds San Jose Mercury News The study, done in conjunction with Rutgers University in New Jersey, challenges the view of social media as a vehicle for debate by suggesting that sites like...
"most of us are more comfortable with ice-bucket challenges than political banter"
NJ school district to amend social media policy after lawsuit over student's tweet NJ.com The Journal reports that the district agreed in April to reimburse the student $9,000 in legal fees and to clarify its policy on social media monitoring as...
This article is by Stephanie E. Bor, Ph.D., assistant professor at the University of Nevada, Reno. Companies understand that they cannot control everything their customers say about them in the unpredictable, spontaneous, and potentially viral realm of social media. This leads management asking questions such as: What can I do about [...]
There seems to be a positive correlation between engagement and reputation. A well-handled social media presence can help enhance your reputation. Seems like common sense but always nice to have data to support this!
MensXP.com Has Your Social Media Strategy Become Stale? Business 2 Community Social media is never static; it grows, changes and expands day after day. As such, your social media strategy needs to share these qualities.
5 simple tips for visual branding on social media The Next Web Over the past few years, social media platforms such as Facebook, Twitter and YouTube have introduced a series of design changes that have increased the ability to personalize the look...
"... be creative with the space made available to you on each platform."
"Time is money" might be a tired cliche, but it's gaining more traction with websites seeking to move beyond pageviews Upworthy on Monday became the most recent company to publicly embrace "time spent" as a better metric of reader engagement than...
Facebook, Google+, Twitter, LinkedIn and YouTube all feature the option for a custom cover photo, but they all have different cover photo dimensions and size requirements. Find out what to use and how to create them.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.