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Global marketing budgets up in April, finds Warc - Research Magazine

Global marketing budgets up in April, finds Warc - Research Magazine | Global Web Marketing | Scoop.it
Research Magazine
Global marketing budgets up in April, finds Warc
Research Magazine
UK — Global marketing budgets rose for the fourth consecutive month, according to the latest data from Warc.
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Globalization and Identity: "The Rise of the Network Society-The ...

Globalization and Identity: "The Rise of the Network Society-The ... | Global Web Marketing | Scoop.it

           Manuel Castells is an expert on the phenomenon of globalization and the impact of the information revolution on the global economy. He is also an enthusiastic “true believer” in a new and better world order resulting from evolution of human society based on global integration of capitalism with information technology. He details the new social and economic dynamics wrought by globalism and advances in communication technology that are now irrevocably changing society in his book “The Rise Of The Network Society,” the first book of his "The Information Age" trilogy.


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