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Six Ways to Cut to the Core of Your Brand

Six Ways to Cut to the Core of Your Brand | GlobalNiche | Scoop.it
Anastasia M. Ashman's insight:

When you create content, you build a media platform. When you build a media platform, you grow an audience. You start connecting. You find your voice. And you make an impact

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Why You Need To Fill Out Your GooglePlus Profile: SEO Yourself

Why You Need To Fill Out Your GooglePlus Profile: SEO Yourself | GlobalNiche | Scoop.it
Our online media is so fragmented it's easy to be inconsistent. With G+ it's also easier than ever to link our past work to where we're most active today.
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Anastasia M. Ashman's curator insight, January 15, 11:19 AM
with our digital capabilities, it’s easier than ever to link the work we’ve done here and there to where we’re most active today.

Bottom line: You need to learn G+.


my latest for Curatti: Editors of Chaos


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How To Find And Share Content That Makes You Distinct - Curatti

How To Find And Share Content That Makes You Distinct - Curatti | GlobalNiche | Scoop.it
In this digital age of connection and resonance, we've all got valuable, individualistic content to work with.
Anastasia M. Ashman's insight:
When we share unique content in our online social networks, we become distinct and knowable.
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Build Your Network By Using Social Media Like A Web-Wide Contact Book

Build Your Network By Using Social Media Like A Web-Wide Contact Book | GlobalNiche | Scoop.it
Consider ALL your online social networks as automatically updating sources of information about your personal and business contacts.
Anastasia M. Ashman's insight:

What will happen in your online community in 2014 if you start using social platforms like a web-wide contact book?

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Dynamite Waiting To Happen: My Fantasy Speaker List For A Conference On Global Women Entrepreneurs

Dynamite Waiting To Happen: My Fantasy Speaker List For A Conference On Global Women Entrepreneurs | GlobalNiche | Scoop.it

Thinking about who I’d want to hear from on the topic of global women entrepreneurship, started a list of women whose thinking, feats and contributions in those three colliding spheres happen to bowl me over, and have, for YEARS.

Anastasia M. Ashman's insight:
To me, ‘global’ means people connecting dots that have never been connected before. These global women entrepreneurs are necessarily feminist, they are people pioneering their lives and work in ways we can all learn from.
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A Goldmine To Find People You'll Want To Follow

A Goldmine To Find People You'll Want To Follow | GlobalNiche | Scoop.it
Here's one bountiful way into the chaos that will help you find people and accounts sharing content you're going to want to see in your timelines all across the web: Twitter chats.
Anastasia M. Ashman's insight:

If you like what you see and want to be sure not to miss what these intriguing accounts are sharing, look up these same people and accounts and follow them on LinkedIn and Facebook and Pinterest and Slideshare and wherever else you’re active online.

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SilvanaMondo's curator insight, December 30, 2013 6:30 PM

thanks for the reminer, had gotten out of the habit. Agree w your points wholeheartedly

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What Happens When You Connect Without Meaning

What Happens When You Connect Without Meaning | GlobalNiche | Scoop.it

Culture hacker and ‘social alchemist’ Seb Paquet noted this phenomenon: in an explosion of connection, too few of us have found any belonging. I believe that’s exactly what happens when we connect without meaning.

Anastasia M. Ashman's insight:

I believe that’s exactly what happens when we connect without meaning.

  
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A Simple Strategy For Building A Global Network Isn’t About You 

A Simple Strategy For Building A Global Network Isn’t About You  | GlobalNiche | Scoop.it
Your Plan Has To Make The Network A No-Brainer For Its Users — Not Its Builder 
Anastasia M. Ashman's insight:

When you find yourself looking for a simple strategy to connect all your important people…ask yourself this: Is your plan simple for you, the community builder? Or is it simple for the community waiting to happen?

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Servant Leaders Help Your Community Get Connected So You Can Build Something Together

Servant Leaders Help Your Community Get Connected So You Can Build Something Together | GlobalNiche | Scoop.it
Once you have a bit of a handle on your own goals for an online presence and you’ve got some pieces in place, you can help the-people-you-want-to-be-connected-to get connected.
Anastasia M. Ashman's insight:

You are a servant leader when you help the people in your life develop and improve. That’s you…you can be a cocreator of your community by bringing value to the group in the form of practical, useful, transformative tools.

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Could This Be Your Competitive Advantage?

Anastasia M. Ashman's insight:
If people in your particular career field or industry don’t ‘do’ meaningful/extensive/basic social media do you think you might make it your competitive advantage?
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Learn How To Curate Your Various Social Web Networks To Deliver Value

Learn How To Curate Your Various Social Web Networks To Deliver Value | GlobalNiche | Scoop.it

The entrepreneur-turned-venture capitalist Mark Suster tweeted this post Why I Unfollowed You On Twitter by  Ian Rogers of Topspin. “I want Twitter to be for news and information from trusted sources.

Anastasia M. Ashman's insight:

It’s exactly what I’ve been saying for years: curate your various social web networks to deliver value.

 That’s a function of what the network and platform does best, and who you know and who you want to know and what you want to know about.That includes not following friends or other known entities on Twitter unless what they tweet is justifiably interesting to you. 
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Use Social Platforms As Your Web-Wide Contact Book

Use Social Platforms As Your Web-Wide Contact Book | GlobalNiche | Scoop.it

Cut the paper cord — toss your business card collection. You know you have one, and it’s not helping you at all.

 

Anastasia M. Ashman's insight:

Get that inert stack of biz cards on your desk. You’re hoarding them to contact those folks when the need arises, or when all your ducks are in a row, or something. You’re waiting for the day the card will work.

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Brainstorm Challenge Winning Entries

Brainstorm Challenge Winning Entries | GlobalNiche | Scoop.it

Anastasia and Tara have created a digital literacy company that trains individuals and groups to build global communities with an effective framework of personalized digital strategy, content marketing and community practice. 

Anastasia M. Ashman's insight:

We're so honored that GlobalNiche's strategy to build #global #community for 5 million women worldwide is the winner of this Global Women's #Leadership #Network challenge.


We suggest you use #googlepluscommunities. #googleplus  #digitalstrategy   #globalcommunity 

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Why We're Removing Comments on Copyblogger - Copyblogger

Why We're Removing Comments on Copyblogger - Copyblogger | GlobalNiche | Scoop.it
We're moving the conversation around our content elsewhere (most importantly, to your own blog), and see how that works ...
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Anastasia M. Ashman's curator insight, March 24, 4:58 PM

#copyblogger gets rid of comments -- for all the reasons i've been noting for years. the #community and the #conversation has become distributed across the web, and takes place where people are (like FB and Twitter)

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Go Public With Your Process To Attract Likeminded People - Curatti

Go Public With Your Process To Attract Likeminded People - Curatti | GlobalNiche | Scoop.it
When you share not-quite-there-yet ideas and invite us to co-create with you, you attract likeminded people and involve them in your journey.
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Anastasia M. Ashman's curator insight, January 9, 1:56 AM

What might happen if you consider all that material as fodder for what you’re doing now, and what you want to do next? What if it’s all part of your process?

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The Great Big Social Networking Experiment - Curatti

The Great Big Social Networking Experiment - Curatti | GlobalNiche | Scoop.it
Technology makes your global networking possible but the results you want come from something more than the tools you use.
Anastasia M. Ashman's insight:

Most of us have never built a #global #network before. We’ve never had the vast capability that we now have thanks to #social technologies. No wonder we don’t know what we’re doing. My latest for Curatti: Editors of Chaos.

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Who Should You Follow Back and Why? - Curatti

Who Should You Follow Back and Why? - Curatti | GlobalNiche | Scoop.it
If you’re just getting started with social networking, here’s a hard-earned lesson many veteran online networkers are still coming to terms with. Don’t follow back on social networks, just because. Establish an intentional follow policy.
Anastasia M. Ashman's insight:

Your #followpolicy can make the difference between being bored by your timeline or enchanted. Repelled, or engaged. It can make the difference between feeling like this whole #digitallife thing is a terrible waste of time and energy, or the best thing that has ever happened to you, your mindset, your life and your work.

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Prediction: You’ll Be Your Own North Star On The Web in 2014

Prediction: You’ll Be Your Own North Star On The Web in 2014 | GlobalNiche | Scoop.it

Pleased to be quoted in last night’s #GetRealChat 2014 Social Trends with IBMConnect Speakers. Take a peek at the Storify slides from this on-fire tweet chat.

Anastasia M. Ashman's insight:
My answer to what’s waiting for us in 2014 as our connection to each other strengthens and expands, as we gain insight into and direction from our data, and are relieved of its storage:Convergence means we’ll be our own North Star on the web.
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Don't Worry About Who Follows You. Worry About Who You Follow.

Don't Worry About Who Follows You. Worry About Who You Follow. | GlobalNiche | Scoop.it
Take a look at your timelines. They are the fruit of your curation efforts. You selected who you follow. Do the people and accounts you follow challenge you (in a good way)? No? Don’t be afraid to start culling.
Anastasia M. Ashman's insight:

Your social networks are your window onto the world, and a lens on your market, I write in my first post in a new series at Curatti: Editors Of Chaos.

 

On a regular basis at Curatti I’m going to be unpacking the mysteries of online community, and exploring how to organically grow a network filled with people who are all deriving value from their connection.

 

In this post I go on to explain that you determine how wide your window is, and how focused the lens. Ultimately, your online connections will color your day, slant your view, and propel your actions.

 
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We’re All Digital Strategists Now

With the web’s power, reach, and endurance, we’re all digital strategists now. And if we go online (or don’t go online!) disregarding this fact, we miss the boat, and the point.

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Here’s A Way To Ask For And Get Support For Personal & Pro Challenges, On An On-Going Basis

Here’s A Way To Ask For And Get Support For Personal & Pro Challenges, On An On-Going Basis | GlobalNiche | Scoop.it
I’m proposing a methodology to work in community on our own goals, with a stronger network as a result. A way we can all be cocreators of an effective network using the backbone of the social web.
Anastasia M. Ashman's insight:

"We are peers and colleagues and friends and acquaintances — and we are siloed in what we know, what we are trying to do, how we do it, and with whom. We don’t fully consider or know how to tap the resource we represent to each other." ~ Anastasia Ashman

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How to Make Your Digital Strategy Sustainable | Professional Services Journal

How to Make Your Digital Strategy Sustainable | Professional Services Journal | GlobalNiche | Scoop.it
Question: I’m mentally exhausted from my social media responsibilities. I can’t keep up, so I’m taking a break. When I return, what can I do differently with
Anastasia M. Ashman's insight:

so great to be able to contribute this month's "Ask the Expert" answer -- drawing on GlobalNiche methods and approaches -- for an 11-year old newsletter for 40k professional services pros...

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If No One In Your Industry Thinks Online Presence Is Important, Could That Be Your Competitive Advantage?

If No One In Your Industry Thinks Online Presence Is Important, Could That Be Your Competitive Advantage? | GlobalNiche | Scoop.it

Among the reasons people don’t invest in their online presence, that’s one I hear from a lot of people. The people around them aren’t doing it. (They might be mistaken about this perception, too, since if you’re not online in expansive ways you probably won’t be able to tell if other people are.)

Anastasia M. Ashman's insight:

Which of these other excuses sound familiar to you?

 
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Take A Bow! An Incomplete List Of Community Feats

Take A Bow! An Incomplete List Of Community Feats | GlobalNiche | Scoop.it

GlobalNiche people are on fire. Tara and I can barely keep up. That’s why this is an incomplete list of your recent feats.

Anastasia M. Ashman's insight:

Linda Janssen released her book The Emotionally Resilient Expat: Engage, Adapt and Thrive Across Cultures.

 

Members of the community are forging a blogging allianceat Medium’s GlobalNiche channel and on their own blogs.

 

Certified public accountant Loreen Huddleston is setting up her YouTube channel to show us what we need to know.

Very GlobalNiche revelations coming from Brandy Lucky, Bertita Graebner and Virginia Guneyli: vision, goals, platform, content, global contribution. That’s what our program looks like in practice.

 

Citizen-of-the-world country songbird  Christina Keet laid down an intro track at our recommended first-stop-on-the-web nameplate site About.me.

 

And Costa Rican roaster Mariana Faerron’s amazing week of highlights shows us how sharing your expertise can pay off: her work is highlighted in Barista Magazine, the world’s leading trade publication for the professional coffee community and she’s a finalist in the Global Women’s Leadership Network Leaders of Impact contest!

 

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Personal Brand 'Mechanics' Interview: Anastasia Ashman

Personal Brand 'Mechanics' Interview: Anastasia Ashman | GlobalNiche | Scoop.it

The foundation of her formula rests in the fact that each of us already has what we need to be successful and we can use it wherever we are."

 
Anastasia M. Ashman's insight:

Personal branding expert in Japan Peter Sterlacci writes: ” As a long-term expat, she had to learn from the ground up how to build a global life and work solutions to survive. Her years of experience led to the creation of a holistic approach in building one’s global niche, or what she also calls a ‘global personal brand’. Her formula is simply: Personal Discovery + Professional Expression = Your Global Niche. The foundation of her formula rests in the fact that each of us already has what we need to be successful and we can use it wherever we are."

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