Global Leadership Coaching by Equanimity Executive
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The Importance of Being Memorable

The Importance of Being Memorable | Global Leadership Coaching by Equanimity Executive | Scoop.it

Business owners, are usually the face of their businesses when it comes to networking and promotional activities, and as such they need to ensure that people they interact with remember both them and their business long after the initial encounter.

 

Improving one's understanding the importance of being memorable, and taking action to improve one's memorability, are actions that every business owner can take to assist their business to be more successful.

 

This excellent article, suggests that if people don't remember you after events, they are unlikely to want to do business with you, and it then provides five tips to make yourself more memorable in future face-to-face meetings.

 

 


Via Daniel Watson, David Hain
Daniel Watson's curator insight, December 3, 2012 5:00 AM


Business owners, are usually the face of their businesses when it comes to networking and promotional activities, and as such they need to ensure that people they interact with remember both them and their business long after the initial encounter.

Improving one's understanding the importance of being memorable, and taking action to improve one's memorability, are actions that every business owner can take to assist their business to be more successful.

This excellent article, suggests that if people don't remember you after events, they are unlikely to want to do business with you, and it then provides five tips to make yourself more memorable in future face-to-face meetings.

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To Succeed in Sales, Suspend Your Self-Interest

To Succeed in Sales, Suspend Your Self-Interest | Global Leadership Coaching by Equanimity Executive | Scoop.it

Finally this article says what everyone should know about sale, but it's also valid both in the social media world and, of course, in the real life. Be a person who gives is always the best path to receive more in return, even if you do not expect that and it's not your goal. [note Martin Gysler]

 

 

Bob Burg, co-author of The Go-Giver, says high-pressure sales are the wrong way to go.

 

To many people, sales is a shady profession, predicated on shark-like closing techniques, manipulation, and shallow, transactional relationships. Bob Burg says that’s exactly the wrong approach. “Top salespeople, the best of the best, understand that when it comes to selling, it isn’t about them or their product or service. It’s about the other person and how they benefit from it,” he says. Burg, co-author (with John David Mann) of the bestselling The Go-Giver: A Little Story about a Powerful Business Idea and their follow-up Go-Givers Sell More, admits his emphasis on the other person “sounds Pollyanna-ish.” But he’s convinced that a low-pressure – even no-pressure – approach will ultimately result in far more sales (not to mention greater career satisfaction for its practitioners).

 

Read more: http://www.forbes.com/sites/dorieclark/2012/11/11/to-succeed-in-sales-suspend-your-self-interest/


Via Martin Gysler, David Hain
Nuava Solutions's curator insight, December 19, 2012 10:47 AM

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