Social Media continues to shake up the business of marketing and brand management, and the majority of businesses that understand we are living in a digital age, have a presence on the key sites, of which Twitter is certainly a key player.
Like any good tool, twitter is only as effective as the person using it. If you do it right it can pay great dividends. Do it wrong and you can be completely wasting your time and potentially damaging your brand.
This excellent article provides 20 tips that you can implement to make the most of your business twitter experience.
Via Daniel Watson