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Global Insights
Current affairs for students, parents, business professionals, teachers and psychologists.
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The opportunities and challenges of responsive design

The opportunities and challenges of responsive design | Global Insights | Scoop.it

 

In August 2011 7.12% of all website hits worldwide came from a handheld mobile device. By August 2012, that figure had risen to 11.78%.


We can literally watch as tablets and smartphones become our default choice for connecting to the internet. People have long gotten used to the web as an essential part of their lives, not willing to live another day, even another moment without being constantly connected.

 

This shift away from desktop to mobile requires web designers to refocus. Not necessarily away from desktop design, but certainly towards mobile design. There are several ways to approach a mobile web presence, such as a separate mobile site, or a mobile app. The most recent and increasingly popular approach is responsive web design.


Responsive design solves such a huge problem for web designers that it’s easy to lose sight of the fact that it throws up problems of its own.

 

In this article I’d like to discuss both the opportunities and challenges that come with responsive design. I will shed some light on this new way of thinking and help you to make an informed choice for your next project.

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21 Inspiring Minimalist Web Designs

21 Inspiring Minimalist Web Designs | Global Insights | Scoop.it

Minimal websites that make big impressions

Stripped-down Web designs, based on the "thoughtful reduction" of extraneous elements, can make a powerful visual impact, writes Gisele Muller. This gallery of 21 websites includes some of the best minimal designs around.

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User-Centric Website Design

User-Centric Website Design | Global Insights | Scoop.it

Website design is a complex process.


When I say “complex”, I’m not simply refering to the design and development part. Overall, the thought process and the decision taking stages are complex as well. Thus, right from inception to implementation, getting a website up and running is no piece of cake, especially if you are the type of designer or developer who likes to put his or her heart and soul into a project.


So, how do you arrive at a user-centric website design model? User-first approach is not something that can be accomplished by accident. In general, it requires meticulous planning and deep thinking, as well as constant feedback from multiple sources. As a result, at times even the best designers and developers produce sites lacking a user-centric approach.


The question that should, as a result, be asked is: how can this be avoided? In this article, we shall attempt to answer that question.

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How to Use Cooperative Games to Teach Sportsmanship

How to Use Cooperative Games to Teach Sportsmanship | Global Insights | Scoop.it

Blog post at LivingMontessoriNow.com : Learning to play competitive games with grace and sportsmanship requires practice. I like to use cooperative games as a way to promote collaborative skills and as an introduction to the etiquette of sportsmanship.


Via Deb Chitwood, poulingail
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How to Think Like Sherlock Holmes: The Value of Creativity and ...

How to Think Like Sherlock Holmes: The Value of Creativity and ... | Global Insights | Scoop.it
By Maria Konnikova Editor's note: The following is an excerpt from Mastermind: How to Think Like Sherlock Holmes. Reprinted by arrangement with Viking, a member of Penguin ...

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Why Good Writing Is Essential For Business

Why Good Writing Is Essential For Business | Global Insights | Scoop.it

Mark Twain once noted that “to get the right word in the right place is a rare achievement.”

 

I find it hard to believe the author of The Adventures of Huckleberry Finn considered writing a struggle (though he must have--he also said, "Writing is easy. All you have to do is cross out the wrong words.") Today, with so many publishing platforms, many people fancy themselves writers. But I know how difficult it is, even for those responsible for writing, tweeting, and speaking on behalf of companies, to find the right words and the right place for them. Good writing is, indeed, all too rare.

 

Cranking out masterful writing that is crisp, stirring, and grammatically spot-on is hard--really hard. Still, as a communicator, I want to see writing that inspires me. However, the reality is different. Major news organizations have sent copyeditors packing to save money and to enable writers to publish quickly. People are encouraged to package thoughts in 140 characters or less and express themselves--OMG--in cutesy shorthand. Even Twain--who championed the use of simple language, short words, and brief sentences--would be appalled.

 

Twain died more than 100 years ago, but he is on my mind because I recently joined the board of the Mark Twain House and Museum. This organization has preserved and opened the doors of Mark Twain’s home in Hartford, Conn., and is also focused on helping students of all ages appreciate the qualities of great prose and storytelling.

 

This is especially important in business today. There are many vehicles, outlets, and opportunities for great brand storytelling. To make the best use of them, companies need writers who understand narrative, style, and voice. And to do that, they need to support the good writers they employ and foster the development of good writing skills among others.

 

How to do that? Here are my tips.

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Anthony's comment, November 29, 2012 2:13 PM
This is very true. Because with good technique and knowing how to write properly will attract more people. If you type with very poor grammar you will not attract, but possibly annoy and/or bother people.
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6 Great Ways To Utilize Facebook Timeline For Business Marketing

6 Great Ways To Utilize Facebook Timeline For Business Marketing | Global Insights | Scoop.it

Facebook has recently made some changes to its Edgerank algorithm that controls how many of your Facebook business pages updates appear in your fans timelines.

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What do Pinterest business pages mean for brands?

What do Pinterest business pages mean for brands? | Global Insights | Scoop.it


Last week Pinterest announced the latest step in its move towards monetisation with the launch of new business pages.

 

The new pages offer verification – similar to Twitter's verified accounts - as well as easier access to new buttons and widgets.

 

Pinterest has also created a dedicated site for businesses, which contains best practices, case studies and documentation.

 

Businesses have been using the social network for some time now, and we’ve previously highlighted six brands making good use of Pinterest as well as looking at stats that suggest it drives more sales than Facebook.

 

However this is the first time that Pinterest has officially welcomed brands to its platform.

 

So what do the new pages means for brands using the network, and how will the business pages develop over the next 12 months? To find out more, I spoke to three social media experts...

 

Continue Reading ... 

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Social Business And The Next Generation

Social Business And The Next Generation | Global Insights | Scoop.it
To be a social business you need to be eady for the increasingly mobile and social generation of consumers
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Three Small Business Marketing Superpowers You Need to Develop - Vocus Blog

Three Small Business Marketing Superpowers You Need to Develop - Vocus Blog | Global Insights | Scoop.it
Your business might have a mild-mannered exterior, but underneath, you’re a superhero, driving the economy and making customers happy. Even the most powerful superhero's repertoire can benefit from the addition of a few new techniques, however.

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The Next Revolution in Healthcare

The Next Revolution in Healthcare | Global Insights | Scoop.it

Every 50 years, there is a revolution in healthcare based on the trends of the era. In the 1870s, healthcare was revolutionized by the germ theory of disease and promotion of public health efforts. In the 1920s, the discovery of penicillin propelled forward the use of medication as treatment for disease. In the 1970s, use of the randomized controlled trial (RCT) ushered in an era of evidence-based medicine. As we approach the 2020’s, the trend toward big data, tools and systemization of care will revolutionize the way hospitals and physicians work and, most importantly, the way patients are treated.

 

Big data refers to a set of information and data so large and complex that it becomes difficult to process using conventional database management tools. At issue is how to access, distribute and utilize this vast amount of “unstructured” data. For patients, clinicians and hospitals that have massive amounts of clinical content in electronic health records (EHRs) that remains unused, the implications can be rising mortality rates and out-of-control medical costs.

 

Let’s consider the current vanguard of data-driven healthcare in hospitals. At the best institutions, doctors and nurses are going room to room each day to mark down which patients meet which quality metrics and whether they’re addressed. The result is a manually-entered, cumbersome flow chart that can, at best, address a handful of the hundreds of known quality measures and use limited data to address these. With a condition like deep-vein thrombosis for example, hospital staff relies on manual calculations to assess the risk of a patient. The problem is, if not treated properly, mortality rates rise. The real tragedy is that the information needed to properly assess the patient’s risk and determine treatment is available in the clinician’s notes, but without the proper tools the knowledge remains unavailable and hence, unused.


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The Anatomy Of A Working Ad Design [Infographic]

The Anatomy Of A Working Ad Design [Infographic] | Global Insights | Scoop.it
In order to secure revenue from your online advertising, you have to make sure you are incorporating the very important elements of a working ad design.
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How to make design decisions

How to make design decisions | Global Insights | Scoop.it

This post examines an important part of the design process that, for some reason or other, is often omitted from community conversations. Its aim is to get the design community talking about the ‘whys’ — including why they are important.

 

One advantage the design industry has going for it is its helpful, giving community, and that community’s desire to learn and grow. Just look around at the conversations had at conferences and online. Experiences are shared, techniques are passed along, and so many helpful hints and tidbits are blogged. But one element seems absent.

 

For all the conversations we are having, we don’t discuss why we make the decisions we make in our projects. It’s our choices that provide insights and opportunities. We should talk about them.


Why ask ‘why’?
Perhaps we don’t realize that the rationale behind our decisions can be valuable to others in the community. Perhaps we don’t think deeply about our decision-making processes because so many decisions are made in the early stages of our projects. We often skip ahead in our retellings; we focus on technique when we share, rather than overall experience, and we show off the techniques that tied the end-solution all together without any explanation about how we got there.


This not only sells our process short, it sells the industry short as a whole.

 

Continue Reading .... 

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The Role of Competitiveness in Raising Healthy Children

The Role of Competitiveness in Raising Healthy Children | Global Insights | Scoop.it
Is it better to teach children tough life lessons, like the thrill of victory is sweeter if you have known the agony of defeat? Or is it better simply to let a child win?
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Scottish Government looking at ways to help young people into sport

Scottish Government looking at ways to help young people into sport | Global Insights | Scoop.it
Government Opportunities (GO) is the essential intelligence hub for all involved in buying for and supplying to the public sector.

Via Peter A Bell
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Victoria Morgia Jamolod-Umbo's comment, September 26, 2012 9:46 AM
This is a very good move on the part of the government to help the youth, especially in their interest in sports. It will be a strong factor to divert kids from other vices. like drugs and drinks.
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The Bias Against Creatives as Leaders

The Bias Against Creatives as Leaders | Global Insights | Scoop.it
Bad news: studies show that creatives are often overlooked as leaders. Good news: the bias can be overcome.
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4 Surprising Ways to Use Google+ for Business

4 Surprising Ways to Use Google+ for Business | Global Insights | Scoop.it
A look at little-known business features that can help you work more efficiently.

 

Google+ is more than just Google's answer to Facebook. It's also an all-in-one communication tool and office taskmaster. From filtering email to collaborating with colleagues to hosting video conferences, the search giant's budding social network offers features some business owners might not be aware of.

 

Here's a look at four ways to use Google+ for everyday business tasks.

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The Dos & Don’ts Of Social Media For Business [Infographic]

The Dos & Don’ts Of Social Media For Business [Infographic] | Global Insights | Scoop.it

An infographic called The Dos And Don’ts Of Social Media For Business, presented by The Steel Method, has a few sound pieces of advice that might help you initially understand how social media for business works. After you have become a little bit more familiar with the pillars of social media, you can start becoming a little bit more creative with it. Some of the most successful social media marketing campaigns have been out of the box solutions. Social media for business is not as easy as friending a few people on Facebook or starting to follow the most influential people on Twitter. It’s far more intricate than that.

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The Biggest Trends in Business for 2013

The Biggest Trends in Business for 2013 | Global Insights | Scoop.it
Our look at new directions in business and how they will affect you in the coming year -- and beyond.
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The Social Business Shift [Infographic]

The Social Business Shift [Infographic] | Global Insights | Scoop.it
What’s a social business all about? Is it about having your brand on Twitter or Facebook? Is it about private social networks? Certainly, these all play a part.
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The Consumerization of Healthcare

The Consumerization of Healthcare | Global Insights | Scoop.it

We are undergoing a period of significant change in the world of healthcare. With technological acceleration failing to impose itself upon the industry and the mindset of its operators, it is at the same time breaking - and in many ways expanding - the mould, forcing existing workers to embrace the change and to try and seize any new opportunities that may arise.

 

The current process is similar to the spread of a state-of-the-art technology, initially only accessible by professional markets given its complexity and cost, to semi-pro and consumer markets.
This trend could be described - to use a new expression, in the hope of rousing attention and maybe even a sense of urgency - as the Consumerization of Healthcare.


The process starts with access to medical information - now widely democratised by the vast number of possibilities created by the Internet, followed by wellness-based tracking devices that are becoming increasingly integrated with medical profiles. It then focuses on the future of self-diagnosis and self-healing.


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