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Rescooped by IOANNIS APOSTOLOU from Public Relations & Social Media Insight
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The Ever-Changing PR Salesperson | PR Whiteboard

The Ever-Changing PR Salesperson | PR Whiteboard | Global Growth Relations | Scoop.it

Much has been shared about the way the PR gig has changed over the past few years. While all of what’s being said is accurate and important, noteworthy is the fact that seeking new business has also changed. Listed here are a few of the ways new business generation has changed since I first jumped into the business:

 

 In 2013, prospects find you. This is the first and by far the most significant item on this list. Prospects find agencies or individual PR professionals in a home office somewhere by way of their online presence. That’s an online presence far beyond just a website – although that remains hugely valuable. Prospects are looking for professionals who practice what they preach, and who are active and engaged....


Via Jeff Domansky
IOANNIS APOSTOLOU's insight:

Try to adjust to the new world!

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Deanna Dahlsad's curator insight, September 9, 2013 12:59 PM

People haven't changed that much, but technology has changed what they do, how they do it, and how to interact with them to have that PR conversation.

Karley Tester's curator insight, September 9, 2013 1:40 PM

The world is changing, gone are the days of door to door sales. Internet has made buying and selling much more faster and easier. 

WebMarketingStore's comment, September 9, 2013 1:45 PM
PR is much more accessible to the smallest of businesses now. The whole context has changed about who can afford "PR," not to mention what the PR they want entails. I really wonder how far the atrophy of traditional PR agencies will go.
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MIT: 10 Breakthrough Technologies 2013 you should know about

MIT: 10 Breakthrough Technologies 2013 you should know about | Global Growth Relations | Scoop.it

MIT's definition of a breakthrough is simple: an advance that gives people powerful new ways to use technology. It could be an intuitive design that provides a useful interface (e.g., “Smart Watches”) or experimental devices that could allow people who have suffered brain damage to once again form memories (“Memory Implants”). Some could be key to sustainable economic growth (“Additive Manufacturing” and “Supergrids”), while others could change how we communicate (“Temporary Social Media”) or think about the unborn (“Prenatal DNA Sequencing”). Some are brilliant feats of engineering (“Baxter”), whereas others stem from attempts to rethink longstanding problems in their fields (“Deep Learning” and “Ultra-Efficient Solar Power”). As a whole, this annual list not only tells you which technologies you need to know about, but also celebrates the creativity that produced them.

 


Via Dr. Stefan Gruenwald, Marty Koenig
IOANNIS APOSTOLOU's insight:

Stay F(M)IT!

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Jean HAGUET's curator insight, August 30, 2013 6:56 AM

Very eclectic and enlightening!

Sieg Holle's curator insight, August 30, 2013 8:28 AM

technology - the great equalizer 

wallemac's comment, August 30, 2013 2:08 PM
great to see two solar verticles included in the top 10 - PV Solar and Supergrids
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Social Networking: A Conversation with Porter Gale | Social Media Today

Social Networking: A Conversation with Porter Gale | Social Media Today | Global Growth Relations | Scoop.it
Image I had a chance to sit down with Porter Gale former VP of Marketing for Virgin America and author of the new book, Your Network is Your Net Worth to discuss some of the topics that you will see at the Social Sha...
IOANNIS APOSTOLOU's insight:

Stop staying inside, get out and connect!

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Rescooped by IOANNIS APOSTOLOU from Corporate "Social" Responsibility – #CSR #Sustainability #SocioEconomic #Community #Brands #Environment
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What is Corporate Social Responsibility (CSR)?

Published on Sep 30, 2012

What is Corporate Social Responsibility (CSR)? This video clip tries to give competent but also entertaining answers to this question. The video is part of series "in a little green bag" at the University of St.Gallen, Switzerland.

 

June 26, 2013 Stanford Center for Social Innovation
CORPORATE SOCIAL RESPONSIBILITY IS ESSENTIAL TO ENVIRONMENTAL SUSTAINABILITY http://csi.gsb.stanford.edu/corporate-social-responsibility-essential-environmental-sustainability

 

 

Corporate Governance? What Is Corporate Social Responsibility As Sovereign Rights Negotiated Away in New Secretive Trade Pacts http://sco.lt/8FToVl

 


Via pdjmoo
IOANNIS APOSTOLOU's insight:

Wowww simplicity wins again!

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SustainNiagara's curator insight, March 18, 2013 6:45 AM

Insightful Video! 

 

Abby Ng Yew Chien's curator insight, March 21, 2013 1:33 AM

'CSR is like teenage sex, everybody says they are doing it, but few actually are. AND those who really do it, do it really bad :/ ' 

Ma. Caridad Benitez's curator insight, February 25, 9:44 AM

La Milla extra, RSC mucho más que el cumplimiento legal. 

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Simple Strategies For Growing A Social Media Audience [Infographic]

Simple Strategies For Growing A Social Media Audience [Infographic] | Global Growth Relations | Scoop.it

Building a social media audience might seem simple when you can just buy followers and fans.

This infographic aims to help you create a genuine following.


Via Lauren Moss
IOANNIS APOSTOLOU's insight:

Διατήρησε την εικόνα σου στα social media!

 

Keep fresh your social image!

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Treathyl Fox's comment, August 27, 2013 7:24 AM
Excellent advice. The very first tip is the one that separates the men from the boys. :)
Jose Cabanas's curator insight, August 28, 2013 12:56 AM

In my opinion, engagement is the key concept. Rest will come by itself

I Can Do Things's curator insight, August 28, 2013 4:45 AM

Simple yet straight to the point infographic. Few advices that that every social media activist should stick to.

 

Go ahead have a look and lets hear your opinion...