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Gartner's 2013 Hype Cycle for Emerging Technologies Maps Out Evolving Relationship Between Humans and Machines

Gartner's 2013 Hype Cycle for Emerging Technologies Maps Out Evolving Relationship Between Humans and Machines | GIBSIccURATION | Scoop.it
The evolving relationship between humans and machines is the key theme of Gartner, Inc.'s
GIBS Information Centre / GIBSIC's insight:

Hype cycle, 2013  -  

"In making the overriding theme of this year's Hype Cycle the evolving relationship between humans and machines, we encourage enterprises to look beyond the narrow perspective that only sees a future in which machines and computers replace humans. In fact, by observing how emerging technologies are being used by early adopters, there are actually three main trends at work. These are augmenting humans with technology — for example, an employee with a wearable computing device; machines replacing humans — for example, a cognitive virtual assistant acting as an automated customer representative; and humans and machines working alongside each other — for example, a mobile robot working with a warehouse employee to move many boxes." 

"Enterprises of the future will use a combination of these three trends to improve productivity, transform citizen and customer experience, and to seek competitive advantage," said Hung LeHong, research vice president at Gartner. "These three major trends are made possible by three areas that facilitate and support the relationship between human and machine. Machines are becoming better at understanding humans and the environment — for example, recognizing the emotion in a person's voice — and humans are becoming better at understanding machines — for example, through the Internet of things. At the same time, machines and humans are getting smarter by working together."

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Big data- "“Information management has gone ‘cross-platform content delivery’, and this line of innovation hasn't ended yet. For example, mobile devices offer location-based context to select the right data, and augmented reality and mashups,” said Mr. Buytendijk. “However, mobile content delivery is only a part of the impact on information managment. Mobile devices will develop to become a prime source of data collection.”

Business analytics are moving forward at an astonishing rate. Yet, analytics are not limited to business use only. Increasingly, analytics will become available for consumers too. One example of this is the use of graph analysis, which helps determining rich relationships between data elements."

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Digital Marketing Transit Map - Gartner

Digital Marketing Transit Map - Gartner | GIBSIccURATION | Scoop.it
Navigate the #digitalmarketing landscape with this free map from @Gartner_inc http://gtnr.it/14I0qh7
GIBS Information Centre / GIBSIC's insight:

Tech in business -

"Interpreting the Map  -  Navigate the complexity of a fragmented and confusing digital marketing landscape. Elements of the map include:


  • Neighborhoods represent functional regions that can be thought of as practice areas within an organization.
  • Tracks connect these regions, and can be thought of as application services that share common objectives and information.
  • Stations represent interaction points that can be thought of as vendor and product categories that provide platforms and point solutions.
  • Intersections represent transfer points where solutions may serve more than one business area.
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